Alice Bedward

Paid Marketing Lead at Cocoroco.com
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Contact Information
us****@****om
(386) 825-5501
Location
NL
Languages
  • English Native or bilingual proficiency
Skills

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Thabiso Kgabung

Alice is an excellent marketer with a Digital-first mindset. She understands the dynamism that exists in the marketing and communication landscape. She has accumulated a wealth of experience across various industries and continues to have a lasting impact in all the projects she is involved in.

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Credentials

  • Gaming Marketing Course
    inStreamly
    Jan, 2023
    - Oct, 2024
  • A Marketer's Guide to Appealing to Younger Generations
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Advanced Lead Generation
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Artificial Intelligence for Marketing
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • B2B Marketing on LinkedIn
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Conversion Rate Optimisation
    Growth Tribe
    Dec, 2022
    - Oct, 2024
  • Customer Experience: Journey Mapping
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Inclusive Branding: The Secret to Attracting the Right Talent for Your Organization
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Lifecycle Marketing Foundations
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Marketing Attribution and Mix Modeling
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Metaverse and NFTs for Marketing
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Niche Recruiting
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Power BI Data Modeling with DAX
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Power BI for Marketers
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Programmatic Advertising Foundations
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Recruiting Talent with Social Media
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Remarketing Strategies with Google Ads and Analytics
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Talent Sourcing
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Virtual Recruiting
    LinkedIn
    Dec, 2022
    - Oct, 2024
  • Apple Search Ads
    Apple
    Aug, 2022
    - Oct, 2024
  • Search Ads 360 Certification
    Google Digital Academy (Skillshop)
    Mar, 2022
    - Oct, 2024
  • Advanced Competitive Research
    Semrush
    Aug, 2021
    - Oct, 2024
  • Bing Ads Accredited
    Microsoft
    Aug, 2021
    - Oct, 2024
  • Campaign Manager Certification
    Google
    Aug, 2021
    - Oct, 2024
  • Mobile, International, and Local SEO
    Semrush
    Aug, 2021
    - Oct, 2024
  • PPC Automation
    Semrush
    Aug, 2021
    - Oct, 2024
  • SMM Fundamentals
    SEMrush
    Aug, 2021
    - Oct, 2024
  • Technical SEO
    SEMrush
    Aug, 2021
    - Oct, 2024
  • CXL Certified Optimizer
    CXL
    Jul, 2021
    - Oct, 2024
  • Certified Cryptocurrency Expert
    Blockchain Council
    Jul, 2021
    - Oct, 2024
  • Content Marketing Specialist
    CXL
    Jul, 2021
    - Oct, 2024
  • Customer Acquisition Specialist
    CXL
    Jul, 2021
    - Oct, 2024
  • Digital Analyst
    CXL
    Jul, 2021
    - Oct, 2024
  • Digital Psychology Specialist
    CXL
    Jul, 2021
    - Oct, 2024
  • Native Advertising Strategy Expert
    Outbrain
    Jul, 2021
    - Oct, 2024
  • Technical Marketer
    CXL
    Jul, 2021
    - Oct, 2024
  • AI in Fintech Essential Training
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Algorithmic Trading and Stocks Essential Training
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Behavioral Finance Foundations
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Google Analytics 4 (GA4) Essential Training
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Introduction to NFTs: Non-fungible Tokens
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Learning Bitcoin and Other Cryptocurrencies
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Logistics Foundations (2015)
    LinkedIn
    Jun, 2021
    - Oct, 2024
  • Marketing with Purpose
    Microsoft
    Jun, 2021
    - Oct, 2024
  • Excel and Sheets for Marketers
    CXL Institute
    Aug, 2020
    - Oct, 2024
  • Apps Certification
    Google Ads
    Jul, 2020
    - Oct, 2024
  • Email Marketing
    CXL Institute
    Jul, 2020
    - Oct, 2024
  • Growth Marketing Specialist
    CXL Institute
    Jul, 2020
    - Oct, 2024
  • Measurement Certificate
    Google Ads
    Jul, 2020
    - Oct, 2024
  • User Research
    CXL Institute
    Jul, 2020
    - Oct, 2024
  • Video Certification
    Google Ads
    Jul, 2020
    - Oct, 2024
  • Applied Neuromarketing
    CXL Institute
    Jun, 2020
    - Oct, 2024
  • Copywriting and Product Messaging
    CXL Institute
    Jun, 2020
    - Oct, 2024
  • Digital Psychology & Behavioral Design Training
    CXL Institute
    Jun, 2020
    - Oct, 2024
  • Facebook Ads
    CXL Institute
    Jun, 2020
    - Oct, 2024
  • Illustrator 2020 Essential Training
    LinkedIn
    Jun, 2020
    - Oct, 2024
  • YouTube Ads
    CXL Institute
    Jun, 2020
    - Oct, 2024
  • Android Basics Nanodegree by Google
    Udacity
    May, 2020
    - Oct, 2024
  • B2B Foundations: Social Media Marketing
    LinkedIn
    May, 2020
    - Oct, 2024
  • Email Marketing: Drip Campaigns
    LinkedIn
    May, 2020
    - Oct, 2024
  • Freemium Principles
    Udemy
    May, 2020
    - Oct, 2024
  • Gamification for Interactive Learning
    LinkedIn
    May, 2020
    - Oct, 2024
  • Marketing Analytics Nanodegree
    Udacity
    May, 2020
    - Oct, 2024
  • User Experience Nanodegree
    Udacity
    May, 2020
    - Oct, 2024
  • Voice Search Marketing
    LinkedIn
    May, 2020
    - Oct, 2024
  • Advanced Search Engine Optimization Strategies
    University of California, Davis
    Apr, 2020
    - Oct, 2024
  • Conversion Rate Optimisation
    Udemy
    Mar, 2020
    - Oct, 2024
  • Excel Skills for Business: Essentials
    Coursera
    Mar, 2020
    - Oct, 2024
  • Growth Hacking with Digital Marketing
    Udemy
    Mar, 2020
    - Oct, 2024
  • Advanced Google Analytics
    Google
    Feb, 2020
    - Oct, 2024
  • Google Ads Display
    Google Ads
    Feb, 2020
    - Oct, 2024
  • Google Ads Search
    Google Ads
    Feb, 2020
    - Oct, 2024
  • Advanced Social Media Marketing
    Udemy
    May, 2019
    - Oct, 2024
  • Doing Business in China
    The Chinese University of Hong Kong
    May, 2019
    - Oct, 2024
  • Advanced Google Ads Training
    Udemy
    Apr, 2019
    - Oct, 2024
  • Content Marketing
    HubSpot
    Apr, 2019
    - Oct, 2024
  • Content Ownership
    YouTube
    Apr, 2019
    - Oct, 2024
  • Email Marketing
    HubSpot
    Apr, 2019
    - Oct, 2024
  • Google Ads Fundamentals
    Google Ads
    Apr, 2019
    - Oct, 2024
  • Google Tag Manager Fundamentals
    Google
    Apr, 2019
    - Oct, 2024
  • Growth-Driven Design
    HubSpot
    Apr, 2019
    - Oct, 2024
  • Inbound Marketing
    HubSpot
    Apr, 2019
    - Oct, 2024
  • Sales Enablement
    HubSpot
    Apr, 2019
    - Oct, 2024
  • Social Media
    HubSpot
    Apr, 2019
    - Oct, 2024
  • Technical Writing
    Moscow Institute of Physics and Technology (State University) - MIPT, Phystech
    Apr, 2019
    - Oct, 2024
  • Yandex.Direct Certified
    Yandex
    Apr, 2019
    - Oct, 2024
  • Yandex.Metrica Certified
    Yandex
    Apr, 2019
    - Oct, 2024
  • YouTube Channel Growth
    YouTube
    Apr, 2019
    - Oct, 2024
  • Front-End Web Developer Nanodegree
    Udacity
    Nov, 2018
    - Oct, 2024
  • Graphic Design
    California Institute of the Arts
    Nov, 2018
    - Oct, 2024
  • Marketing Analytics
    University of Virginia
    Nov, 2018
    - Oct, 2024
  • Responsive Web Design
    freeCodeCamp
    Nov, 2018
    - Oct, 2024
  • UI / UX Design
    California Institute of the Arts
    Nov, 2018
    - Oct, 2024
  • Google AdWords Nanodegree
    Udacity
    Oct, 2018
    - Oct, 2024
  • SEO Training Course by Moz
    Udemy
    Jul, 2018
    - Oct, 2024
  • Business Analyst Nanodegree
    Udacity
    Apr, 2018
    - Oct, 2024
  • Data Foundations Nanodegree
    Udacity
    Mar, 2018
    - Oct, 2024
  • Digital Marketing Nanodegree
    Udacity
    Feb, 2018
    - Oct, 2024
  • Intro to Programming Nanodegree
    Udacity
    Jan, 2018
    - Oct, 2024
  • LinkedIn Content and Creative Design
    LinkedIn
    Dec, 2022
    - Oct, 2024

Experience

  • Cocoroco.com
    • Netherlands
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Paid Marketing Lead
      • Sep 2022 - Present
  • 5CA
    • Netherlands
    • Outsourcing and Offshoring Consulting
    • 700 & Above Employee
    • Paid Marketing Lead
      • Sep 2022 - Present

Education

  • UCL
    Master of Arts (MA), Russian Studies
    2013 - 2014
  • Örebro University
    Master of Arts (MA), Journalism Connected
    2014 - 2015
  • University of Sydney
    Bachelor's Degree (Hons), Government and International Relations, History
    2009 - 2012

Community

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