Alice Wang
品牌线上总监 at FILA CHINA- Claim this Profile
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Bio
Experience
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FILA CHINA
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China
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Retail Apparel and Fashion
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1 - 100 Employee
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品牌线上总监
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Aug 2021 - Present
中国 福建省 思明区 负责品牌线上增长,包括商品、营销、会员、人群、视觉、设计、运营、客服等模块
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Alibaba Group
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China
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Software Development
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700 & Above Employee
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行业运营专家
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Jun 2018 - Jun 2021
Hangzhou Merchandising Strategy Tmall RTW, ACC and FTW Projects such as 1111 event, potential market competition, product lifestyle management
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Esprit Europe GmbH
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IT Services and IT Consulting
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1 - 100 Employee
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Merchandise Manager-APAC E-commerce
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Sep 2017 - Apr 2018
Germany Studying on current disadvantages for APAC business and provide strategy to improve business.
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Lacoste
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France
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Retail Apparel and Fashion
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700 & Above Employee
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Merchandising Planning & Allocation
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Jul 2016 - Sep 2017
Shanghai Department: Merchandising Report to: Merchandising Director Responsibility: Planning 1.Seasonal buying OTB for E-Commerce 1st choice 2.Monthly rolling forecast for 2nd choice( E-Commerce & Outlets) 3.Continuously analyze and reforecast business and recommend strategies to ensure plan is achieved 4.Reproduction plan for 2nd choice according to rolling forecast 5.assortment plan for family sales 6.Store visiting Allocation 1.Review of safety of stock… Show more Department: Merchandising Report to: Merchandising Director Responsibility: Planning 1.Seasonal buying OTB for E-Commerce 1st choice 2.Monthly rolling forecast for 2nd choice( E-Commerce & Outlets) 3.Continuously analyze and reforecast business and recommend strategies to ensure plan is achieved 4.Reproduction plan for 2nd choice according to rolling forecast 5.assortment plan for family sales 6.Store visiting Allocation 1.Review of safety of stock level, size-mix ratio, improve inventory productivity 2.Weekly auto-replenishment for outlet 3.Bi-weekly manual replenishment for outlet 4.Control the balance of past season stocks among all channels Show less
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Merchandising and supply chain supervisor
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Oct 2010 - Jun 2016
Shanghai City, China (Luxury goods dealer) Report to GM; Subordinate: 1 assistant Store qty (peak): 11 stores Store location: Shanghai, Beijing, Hangzhou, Shenyang, Wuxi, Chongqing, Tianjin, Taiyuan Brands: DSQUARED2(Staff International)、PEUTEREY、BLAUER Job Mission: responsible for all logistics and merchandise related tasks, ensure the stock movement sticks to the planning. Cost controlling. Maintain the retail pro system, including setting new account, merchandise data consolidation and… Show more (Luxury goods dealer) Report to GM; Subordinate: 1 assistant Store qty (peak): 11 stores Store location: Shanghai, Beijing, Hangzhou, Shenyang, Wuxi, Chongqing, Tianjin, Taiyuan Brands: DSQUARED2(Staff International)、PEUTEREY、BLAUER Job Mission: responsible for all logistics and merchandise related tasks, ensure the stock movement sticks to the planning. Cost controlling. Maintain the retail pro system, including setting new account, merchandise data consolidation and input, receipt/voucher/slip update and discrepancies correcting. Job Content: Merchandiser: 1.prepare data for buying: OTB, sell thru report, CRM report etc. 2.order making, checking,modifying, cancelling and confirmation. 3.picture report and training book making. 4.adjust the planning and target for stores. 5.follow up the importing and stock flow. 6.stock allocation and delivery arrangement. 7.daily,weekly,monthly sell through report. 8.suggest on the promotion and EOS schedule by actual status. 9.cooperation with E-commerce. Logistics: 1.importing and exporting management( RTW, footwear, bags and accessories) 2.pay VAT and DUTY online. 3.follow GB standards closely and help on CIQ label making. 4.negotiate with third party for cost control. 5.third party warehouse management. 6.maintain the movement and accuracy of system. 7.stock take arrangement. Show less
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Education
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Donghua University
Bachelor’s Degree, Textile Sciences and Engineering