Experience

Disney Institute

• United States
• Professional Training and Coaching
• 1 - 100 Employee

• Account Development

  • Jul 2013 - Present

  The Disney Institute approach supports an organization’s transformative journey through discovery, execution and sustainment. Our key focuses are on Leadership, Corporate Culture and Customer Experience which lead to generating positive results within the organization.Our solutions enable organizations to draw from the core competencies and insights of The Walt Disney Company as a catalyst for change to build a collaborative roadmap for success, unique to the organization.



Hong Kong Disneyland

• Corporate Alliances Director

  • Jul 2008 - Jun 2013

  Developed and managed highly visible, multi-dimensional partnerships with Fortune 500 brands, directly resulting in value for the company and partners.Generated innovative promotion and sponsorship programs within China, Hong Kong, Philippines, Singapore, Malaysia and Thailand markets.Launched inaugural in-park brand / product sales initiatives via influencing internal partners, resulting in significant year-over-year sales growth for the partners. Lead business development process from identifying MNC targets within Greater China and South East Asia, building trust and understanding with senior level management, delivering solutions via diverse and customized deal terms to contract negotiations.



Hong Kong Disneyland

• Hong Kong
• Entertainment Providers
• 700 & Above Employee

• Manager, New Markets Development

  • Oct 2005 - Jun 2008

  Accountable for driving new business development strategies with key Hong Kong, China and SEA companies to develop innovative ways to promote Hong Kong Disneyland.Developed and launched the following distribution channels and programs to generate attendance and room night sales: - Global Distribution System to enable travel agencies from around the world to book resort hotel rooms. - Hotel e-commerce solution generating incremental room night revenues and exceeded forecasted goals. - Online travel agencies to market and sell hotel rooms and theme park tickets. - Pop-up retail and entertainment booth at key tourist destination exceeding sales expectations and generating a positive ROI. - Convenience store sales.



Disneyland Resort

• Manager, Global Internet Sales and Business Development

  • Oct 2001 - Sep 2005

  Evaluated, strategized and negotiated with new business opportunities, such as Expedia, Travelocity, Orbitz and Priceline to further drive revenue.Directed fastest growing segment for sales division and dramatically grew e-commerce production through channel expansion and online advertising initiatives.



Lasso Technologies

• Regional Sales Manager

  • Jul 2000 - Sep 2001

  Analyzed and qualified customer needs in terms of business models, obstacles and identifying projects for potential customers for online B2B barter solution.Met and exceeded sales quota during tenure at company.



XTRA Online

• Regional Sales Manager

  • May 1998 - Jun 2000