Ali Goodwin
Marketing Manager at TrueScripts Management Services- Claim this Profile
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Bio
Experience
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TrueScripts Management Services
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United States
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Marketing Manager
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Mar 2020 - Present
In leading my company's marketing efforts, I have the unique opportunity to tell the story of the "good guy." The last of a dying breed in a system notorious for arcane clauses and profiteering - Pharmacy Benefits Management.Together with my team, I work to bring awareness to TrueScripts' truly transparent business model so that we may lower Rx costs and maximize the effectiveness of employee benefit plans for as many clients and members as possible. This is done through content marketing, communications, brand and marketing strategy, brand design, innovation, and more.
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Xerox
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United States
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Business Consulting and Services
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700 & Above Employee
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Account Executive
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Jan 2018 - Mar 2020
Responsible for devising and implementing strategic plans for businesses and organizations across my territory. Assisting clients in developing solutions that improve processes and workflows, maximize efficiency, cut costs, and advocate sustainability.
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Account Executive
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Jan 2018 - Mar 2020
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Marketing Manager
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Sep 2014 - Jan 2018
As Marketing Manager, I work alongside my team to create and deliver stimulating marketing programs to support the sales of company products and services in our QSR franchises across the Midwest. I develop marketing presentations and provide reports based on information collected such as sales, media advertisements, competition, new products, etc. My work includes both office time and frequent travel to stores in order to provide marketing insight as well as to ensure that all operations, advertisements, and salesmanship are collaborating successfully to produce a profitable outcome. I also came aboard as the company’s first Social Media Specialist and subsequently developed their footprint in the online community. Under this role, I actively maintain the company's website, monitor and enhance search engine optimization, and create and deliver both internal and external content.
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Memorial Hospital Foundation
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Intern
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Jun 2013 - Aug 2013
While interning with the Memorial Hospital Foundation, I created internal and external advertisements for the hospital and its Community Foundation, assisted in organizing special events, conducted interviews, and wrote articles published in local newspapers. While interning with the Memorial Hospital Foundation, I created internal and external advertisements for the hospital and its Community Foundation, assisted in organizing special events, conducted interviews, and wrote articles published in local newspapers.
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Reeves Sain Drug Store
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United States
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Pharmaceutical Manufacturing
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1 - 100 Employee
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Pharmacy Technician
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Sep 2012 - May 2013
Filling of prescriptions; including narcotics, assisting in automation/logistics, formulating basic compounds, and ordering medications as needed. Able to meet changing requirements and legal regulations while continually gaining knowledge of the field. Filling of prescriptions; including narcotics, assisting in automation/logistics, formulating basic compounds, and ordering medications as needed. Able to meet changing requirements and legal regulations while continually gaining knowledge of the field.
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Photography Editor
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Jul 2008 - Apr 2013
As lead photography editor I am required to exercise my creative abilities on a daily basis in photo editing while catering to the customer’s wants and needs. I also assist in the set-up and management of trade shows and other special events in order to promote Dee's Portrait Studio and engage new customer prospects. As lead photography editor I am required to exercise my creative abilities on a daily basis in photo editing while catering to the customer’s wants and needs. I also assist in the set-up and management of trade shows and other special events in order to promote Dee's Portrait Studio and engage new customer prospects.
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Education
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University of Southern Indiana
Bachelor of Science (B.S.), Public Relations, Advertising, and Applied Communication -
Middle Tennessee State University