Experience

School the World

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Director of Communications

  • Jan 2023 - Present

  I develop and implement comprehensive external and internal marketing and communication strategies that effectively promote the organization’s mission, initiatives, and achievements. Execute all aspects of the role described for the Communications Manager. I craft compelling messaging for all media and outreach, manage media relations and social media outreach, and execute online fundraising campaigns for the organization and Service Trip Program. I maintain the organization’s website and SEO and engage with stakeholders such as donors, volunteers, and the general public.► Created a comprehensive data-driven Strategic Marketing Plan focused on organizational growth,marketing automation, lead generation, and inbound / outbound marketing efforts.► As one person team, lead and implement all communications and marketing efforts for theorganization, in charge of online platforms, CRM system, content calendar, and any digital mediasuch as marketing videos and social media.► Develop and implement a marketing and communications calendar, including all social media, email marketing, fundraising campaigns, online campaigns, print materials, email segmentation, andautomation.► Continuously rebranded and created communications and marketing strategies for stakeholdergroups like Monthly Donors and Peer to Peer Fundraisers.► Managed Donor Relations Coordinator based in Central America, providing guidance, management, and mentoring, and created processes for content collection and coordination by training staff on the collection of success stories, impact stories, photos, and videos.► Maintain the brand through pitch decks, website, all print materials, and online advertising.► Successfully raised profile through media outreach and award recognition, resulting inincreased brand recognition and public awareness. Show less

• Communications Manager

  • Jan 2019 - Dec 2022

  I implemented a consistent brand with core messaging for a global and growing nonprofit. I coordinated communications efforts within programs and regional teams and managed internal processes to efficiently deliver relevant thought leadership, storytelling, and insights to targeted audiences. I implemented innovative communications, fundraising, and marketing strategies for the organization. I continued to lead Service Trips and collect content in Central America utilized for marketing and communications. I focused on Social Media growth, email newsletters, email and online fundraising, and successfully producing an Annual Report each year.► Effectively brought mission and brand impact online to increase supporters’ and stakeholders'understanding of the organization’s work.► Implemented in-depth communications and marketing content calendar to include all efforts such as social media, fundraising campaigns, content releases, blog posts, and email marketing to targetaudiences.► Directed creation of promotional videos, including videos for the Annual Gala and promotion of the Service Trip Program.► Managed the organization’s event planning for Annual Gala in collaboration with an outside eventfirm.► Implemented successful strategies such as storytelling to bring the international mission to supporters in the U.S.► Ideated and implemented social media strategy, significantly expanding online presence andengagement with target audiences.► Wrote and managed the graphic design of the Annual Report each year and all organizational print materials to consistently raise impact, engagement, and reach.► Successfully marketed Service Trip Program to high school students, parents, and companies. Show less

• Assistant Program Coordinator

  • Jan 2018 - Jan 2019

  I provided critical support in planning, implementing, and evaluating various programs and initiatives to introduce new communications and marketing programs. I contributed to identifying and recruiting local partners, collaborated with stakeholders to design, market, and deliver educational interventions, and monitor progress toward program goals. I created compelling content for multiple communication channels, including press releases, articles, website copy and content, and social media posts. I oversaw the design and production of all marketing materials, ensuring message consistency.► Implemented best practices marketing and communications for a global nonprofit, including external monthly newsletters, donor impact reports, social media marketing, and website SEO strategy.► Led High School Student Service Trips to Central America and implemented successful marketingpractices to reach greater audiences for the program (social media ads and strategy, public relations, SEO, and Google ads).► Directed renovation of the organization’s website, focusing on UX, design, and content, updating as needed to reflect organizational priorities. Show less



Global Kids

• United States
• Civic and Social Organizations
• 1 - 100 Employee

• Development Associate

  • Jun 2016 - Oct 2017

  I ensured accurate and efficient management of donor data and contributions, maintaining database integrity, processing monthly donations, and generating acknowledgment letters and receipts. I assisted in the planning and execution of fundraising events, coordinating logistics, and managing guest lists for the organization. ► Collaborated with the Director of Development to plan annual fundraisers and benefits – the primary sources of individual giving for the organization. ► Completed all individual giving mailing appeals (Annual Appeals, Benefit Invitations and RSVPs, Annual Reports, Lapsed Donation Appeals, VIP Donor Mailings. Show less


A Global Friendship
• United States
• Non-profit Organizations
• 1 - 100 Employee
• Development Associate

  • Oct 2015 - Mar 2016

Save the Children US
• United States
• Non-profit Organizations
• 700 & Above Employee
• Special Gifts Summer Intern

  • Jun 2014 - Aug 2014