Alfredo Trasatti
VRP / Mitinhaber at Infel AG- Claim this Profile
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Italienisch Native or bilingual proficiency
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Französisch Full professional proficiency
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Englisch Full professional proficiency
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Bio
Experience
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Infel AG
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Switzerland
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Media Production
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1 - 100 Employee
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VRP / Mitinhaber
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Oct 2022 - Present
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CEO/ Mitinhaber
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Jul 2011 - Sep 2022
In the year 2014 I bought Infel. Even though I was the CEO before that already, this has changed things quite a bit. As the CEO and Owner of Infel I want our team to contribute to remarkable successes of our clients in the field of content marketing, corporate publishing and corporate communications. Our passion is to do storytelling for exciting companies and you might wish to work with us if you want a trusted partner who loves to design and tell your story.Our award winning team of journalists and graphic designers produce understandable, informative and entertaining content for our clients. In the last years Infel won several awards for magazines such as the “Strom”, the “driven” from maxon motors, the Swissmem “network” and many more. Show less
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Abächerli Media AG
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Switzerland
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Printing Services
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1 - 100 Employee
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VR (in Vorbereitung)
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Sep 2022 - Present
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A&M Media Holding AG
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Muri bei Bern, Bern, Schweiz
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VRP / Mitinhaber
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Sep 2015 - Present
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Neue LGK Kommunikations AG
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Advertising Services
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CEO / Mitinhaber
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May 2005 - Jun 2011
As CEO of Neue LGK Kommunikations AG, I was responsible for strategic and economic management and oversaw the execution of strategy conception and realisation of national communication campaigns. Apart from management, I did consulting around Switzerland focusing on strategic brand management and branding. I was also responsible for client acquisition, retention and management of larger national customers. As CEO of Neue LGK Kommunikations AG, I was responsible for strategic and economic management and oversaw the execution of strategy conception and realisation of national communication campaigns. Apart from management, I did consulting around Switzerland focusing on strategic brand management and branding. I was also responsible for client acquisition, retention and management of larger national customers.
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SBB CFF FFS
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Switzerland
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Transportation/Trucking/Railroad
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700 & Above Employee
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Leiter Marketing
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Mar 2003 - Apr 2005
As Head of Marketing of the long-distance transport division management (FV), I managed multiple areas of marketing. I was responsible for regular customer marketing, new business marketing, marketing communications and marketing research. As Head of Marketing of the long-distance transport division management (FV), I managed multiple areas of marketing. I was responsible for regular customer marketing, new business marketing, marketing communications and marketing research.
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Selecta
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Switzerland
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Food and Beverage Services
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700 & Above Employee
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Leiter Marketing
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Mar 1998 - Feb 2003
As the Head of Marketing and Sales, I developed and implemented Selecta Switzerland’s medium-term marketing strategy and annual marketing strategy. I worked a lot with International companies (Nestlé, Coca Cola, Kraft Foods etc.) and planned product launches and marketing actions. I also fostered collaboration with the International Marketing Board. I was also a member of the Executive Board of Selecta Switzerland. As the Head of Marketing and Sales, I developed and implemented Selecta Switzerland’s medium-term marketing strategy and annual marketing strategy. I worked a lot with International companies (Nestlé, Coca Cola, Kraft Foods etc.) and planned product launches and marketing actions. I also fostered collaboration with the International Marketing Board. I was also a member of the Executive Board of Selecta Switzerland.
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Visana Krankenversicherung
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Switzerland
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Insurance
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700 & Above Employee
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Leiter Marketing Services
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Jan 1995 - Feb 1998
As Head of Marketing Services, I was responsible for budget and success responsibility for the marketing research department, the event sponsorships department and the sales promotion. As Head of Marketing Services, I was responsible for budget and success responsibility for the marketing research department, the event sponsorships department and the sales promotion.
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GfK - An NIQ Company
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Germany
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IT Services and IT Consulting
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700 & Above Employee
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Leiter Medienforschung
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Apr 1992 - Nov 1994
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Education
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SKU ( Schweizer Kurs für Unternehmensführung)
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Universität Bern
lic.rer.pol., Marketing, Unternehmensführung