Alex Makarov

Founder at SemEmpire
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Contact Information
us****@****om
(386) 825-5501
Location
Glendale, California, United States, US
Languages
  • English Full professional proficiency
  • Ukrainian Native or bilingual proficiency
  • Russian Full professional proficiency

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5.0

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Benjamin Hoppe

Alex is a very analytical person. While he might not be the driving force behind why a company succeeds or not he is a numbers guy and knows a lot of technical things about SEO, Marketing and data analytics.

Chris Daniel

Alex was instrumental in developing and implementing our marketing strategy. His assistance with lead generation and identifying qualified and interested customers was invaluable.

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Credentials

  • AdWords Certified Pro
    Google

Experience

  • SemEmpire
    • India
    • Founder
      • May 2011 - Present

      Semantic Empires is a digital marketing agency offering a mix of strategy, engineering, data, and marketing solutions to mid and large companies across the globe. Achieved $200M B2B/B2C sales targets for brands such as Mastercard, Reckitt, Henkel, Hyundai, Lenovo, Hershey, Breguet, Swatch, SoCalGas. E-commerce immersive customer experience. Web and mobile app development. E-commerce SEO and paid search campaigns. E-mail marketing. Startup marketing solutions for B2B and… Show more Semantic Empires is a digital marketing agency offering a mix of strategy, engineering, data, and marketing solutions to mid and large companies across the globe. Achieved $200M B2B/B2C sales targets for brands such as Mastercard, Reckitt, Henkel, Hyundai, Lenovo, Hershey, Breguet, Swatch, SoCalGas. E-commerce immersive customer experience. Web and mobile app development. E-commerce SEO and paid search campaigns. E-mail marketing. Startup marketing solutions for B2B and B2C SaaS. Customer development, product management, and go-to-market strategy. Growth hacking. CRM automation. Lead generation. Influencers. IT consultancy marketing for outsourcing software development companies. Account-based marketing. Digital strategy. Digital transformation. Sales Management. Employer branding. Healthcare marketing solutions. Digital transformation of medical centers and clinics. Electronic medical records system software development. Personal injury law firm marketing. Organic search lead generation. Branding. Reputation management. Private blog networks. Construction marketing solution for residential general contractors. Home improvement referral platforms campaigns. Campaigns on social proof platforms. Conversion rate optimization. Marketing solutions for appliance repair, and HVAC companies. Social media marketing. Content marketing. Videography. We offer full-service strategies to each of our clients and we use a combination of digital competencies to increase visibility, conversions, and revenue. Our consulting teams have proven records of achievement in setting creative visions and managing strategies that tie business and ROMI objectives with digital marketing and business development tactics for small, mid-market, and enterprise companies. Digital marketing agency Semantic Empires was founded in 2014 in Los Angeles, US. Show less Semantic Empires is a digital marketing agency offering a mix of strategy, engineering, data, and marketing solutions to mid and large companies across the globe. Achieved $200M B2B/B2C sales targets for brands such as Mastercard, Reckitt, Henkel, Hyundai, Lenovo, Hershey, Breguet, Swatch, SoCalGas. E-commerce immersive customer experience. Web and mobile app development. E-commerce SEO and paid search campaigns. E-mail marketing. Startup marketing solutions for B2B and… Show more Semantic Empires is a digital marketing agency offering a mix of strategy, engineering, data, and marketing solutions to mid and large companies across the globe. Achieved $200M B2B/B2C sales targets for brands such as Mastercard, Reckitt, Henkel, Hyundai, Lenovo, Hershey, Breguet, Swatch, SoCalGas. E-commerce immersive customer experience. Web and mobile app development. E-commerce SEO and paid search campaigns. E-mail marketing. Startup marketing solutions for B2B and B2C SaaS. Customer development, product management, and go-to-market strategy. Growth hacking. CRM automation. Lead generation. Influencers. IT consultancy marketing for outsourcing software development companies. Account-based marketing. Digital strategy. Digital transformation. Sales Management. Employer branding. Healthcare marketing solutions. Digital transformation of medical centers and clinics. Electronic medical records system software development. Personal injury law firm marketing. Organic search lead generation. Branding. Reputation management. Private blog networks. Construction marketing solution for residential general contractors. Home improvement referral platforms campaigns. Campaigns on social proof platforms. Conversion rate optimization. Marketing solutions for appliance repair, and HVAC companies. Social media marketing. Content marketing. Videography. We offer full-service strategies to each of our clients and we use a combination of digital competencies to increase visibility, conversions, and revenue. Our consulting teams have proven records of achievement in setting creative visions and managing strategies that tie business and ROMI objectives with digital marketing and business development tactics for small, mid-market, and enterprise companies. Digital marketing agency Semantic Empires was founded in 2014 in Los Angeles, US. Show less

  • b0arding
    • United States
    • Hospitality
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Nov 2022 - Present

      Сommission-free accommodation marketplace. We help our users avoid paying booking fees. Сommission-free accommodation marketplace. We help our users avoid paying booking fees.

  • Bela Development
    • United States
    • Construction
    • 1 - 100 Employee
    • Chief Marketing Officer
      • Jan 2023 - Oct 2023

      Bela Development is a Los Angeles-based residential general contractor providing design and build services since 2014. I started working with Bela Development in 2018 as a representative of a construction marketing agency. Together with my team, I built Bela's first corporate website and several advertising campaigns. In 2022 we enhanced our contract by adding to the Bela Development marketing project more lead generation channels. Not all of them were profitable but founders… Show more Bela Development is a Los Angeles-based residential general contractor providing design and build services since 2014. I started working with Bela Development in 2018 as a representative of a construction marketing agency. Together with my team, I built Bela's first corporate website and several advertising campaigns. In 2022 we enhanced our contract by adding to the Bela Development marketing project more lead generation channels. Not all of them were profitable but founders liked overall results measured in annual revenue change year-to-year. That's why they offered me a full-time job as a marketing director in 2023. Now our new goal is to double annual revenue again. We leverage organic and paid search, social proof platforms, branding, partnership program development, social media marketing, and retention strategies. Besides that, I am responsible for conversion rates and sales funnel optimization, content production and distribution, CRM, and customer experience. Perhaps you know a common view that there is a nightmare of being a customer of an average residential general contractor. And for many contractors, it is a sad but true story: finding a trustworthy general contractor is a challenge. So why did I accept the job offer? Because of our shared values and striving for the same motto: Bela Development's mission on this planet is to change the stereotype of being a residential general contractor. To bring to the construction and remodeling market a new industry standard. The new industry standard of being reliable, sane, responsible, and truly client-oriented design and build company. How Bela is capable to achieve and maintain it? Our values are really hard to copy, and I think the reason why is that values are something that we feel. Show less Bela Development is a Los Angeles-based residential general contractor providing design and build services since 2014. I started working with Bela Development in 2018 as a representative of a construction marketing agency. Together with my team, I built Bela's first corporate website and several advertising campaigns. In 2022 we enhanced our contract by adding to the Bela Development marketing project more lead generation channels. Not all of them were profitable but founders… Show more Bela Development is a Los Angeles-based residential general contractor providing design and build services since 2014. I started working with Bela Development in 2018 as a representative of a construction marketing agency. Together with my team, I built Bela's first corporate website and several advertising campaigns. In 2022 we enhanced our contract by adding to the Bela Development marketing project more lead generation channels. Not all of them were profitable but founders liked overall results measured in annual revenue change year-to-year. That's why they offered me a full-time job as a marketing director in 2023. Now our new goal is to double annual revenue again. We leverage organic and paid search, social proof platforms, branding, partnership program development, social media marketing, and retention strategies. Besides that, I am responsible for conversion rates and sales funnel optimization, content production and distribution, CRM, and customer experience. Perhaps you know a common view that there is a nightmare of being a customer of an average residential general contractor. And for many contractors, it is a sad but true story: finding a trustworthy general contractor is a challenge. So why did I accept the job offer? Because of our shared values and striving for the same motto: Bela Development's mission on this planet is to change the stereotype of being a residential general contractor. To bring to the construction and remodeling market a new industry standard. The new industry standard of being reliable, sane, responsible, and truly client-oriented design and build company. How Bela is capable to achieve and maintain it? Our values are really hard to copy, and I think the reason why is that values are something that we feel. Show less

  • Artefit
    • Canada
    • Software Development
    • Co-Founder
      • Jul 2020 - Oct 2023

      Augmented reality products for jewelry e-commerce brands. An AR virtual fitting room to reduce returns, cost of returns, and increase conversions. Augmented reality customer experience for jewelry and fashion e-commerce brands. Managed a team of 15 in a virtual fitting room SDK, mobile app product, and AR software development and go-to-market project. Co-founded a $5 M valuation American-Canadian computer vision startup. Wrote core parts of patent competing with Amazon… Show more Augmented reality products for jewelry e-commerce brands. An AR virtual fitting room to reduce returns, cost of returns, and increase conversions. Augmented reality customer experience for jewelry and fashion e-commerce brands. Managed a team of 15 in a virtual fitting room SDK, mobile app product, and AR software development and go-to-market project. Co-founded a $5 M valuation American-Canadian computer vision startup. Wrote core parts of patent competing with Amazon. Created product positioning and messaging to differentiate products in the market and expand visibility. Developed and executed go-to-market plans and facilitated internal organizational readiness. Show less Augmented reality products for jewelry e-commerce brands. An AR virtual fitting room to reduce returns, cost of returns, and increase conversions. Augmented reality customer experience for jewelry and fashion e-commerce brands. Managed a team of 15 in a virtual fitting room SDK, mobile app product, and AR software development and go-to-market project. Co-founded a $5 M valuation American-Canadian computer vision startup. Wrote core parts of patent competing with Amazon… Show more Augmented reality products for jewelry e-commerce brands. An AR virtual fitting room to reduce returns, cost of returns, and increase conversions. Augmented reality customer experience for jewelry and fashion e-commerce brands. Managed a team of 15 in a virtual fitting room SDK, mobile app product, and AR software development and go-to-market project. Co-founded a $5 M valuation American-Canadian computer vision startup. Wrote core parts of patent competing with Amazon. Created product positioning and messaging to differentiate products in the market and expand visibility. Developed and executed go-to-market plans and facilitated internal organizational readiness. Show less

  • Ukrainian Startup Fund
    • Ukraine
    • Fundraising
    • 1 - 100 Employee
    • Expert
      • Dec 2019 - Oct 2023

      Marketing technology startups from Ukraine evaluation Marketing technology startups from Ukraine evaluation

  • Solution Mentors Inc
    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • VP of Marketing
      • Feb 2019 - Feb 2020

      Account-based marketing & sales department expansion plan, business processes organization, management. Marketing strategy development and implementation. Customer journeys, funnels, pipeline design, and automation. Return on marketing investments econometrics. Attribution and analytics. HR management and branding. Lead generation. Account-based marketing & sales department expansion plan, business processes organization, management. Marketing strategy development and implementation. Customer journeys, funnels, pipeline design, and automation. Return on marketing investments econometrics. Attribution and analytics. HR management and branding. Lead generation.

  • C-Format
    • France
    • 1 - 100 Employee
    • Managing Partner
      • Mar 2009 - Mar 2011

      Create SEM Department Create SEM Department

  • PhatPictures Production
    • Ukraine
    • Animation
    • New Business Director
      • Jun 2007 - Aug 2008

      Sales Sales

  • Marcus Evans
    • Ireland
    • Events Services
    • 1 - 100 Employee
    • Senior Sales Executive
      • Jun 2006 - Nov 2007

      Sales Sales

Education

  • University of California, Los Angeles
    Associate's degree, Marketing
    2022 - 2026
  • Taras Shevchenko National University of Kyiv
    Master's degree, Psychology
    2020 - 2022
  • Kyiv National Taras Shevchenko University
    Bachelor's degree, Management of organizations of innovation and investment
    2004 - 2008
  • National Technical University of Ukraine 'Kyiv Polytechnic Institute'
    Applied Mathematics
    1998 - 2000

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