Associate Product Manager

• Mar 2023 - Present

- E-commerce Strategy Maven: Specializing in driving revenue and cost optimization by supporting the Lead Product Manager in shaping and executing innovative e-commerce strategies for uncommongoods.com.- Cross-Functional Collaboration: Collaborate seamlessly with Marketing, Merchandising, and Product Management teams to ensure cohesive strategies and impactful results in enhancing the online shopping experience.- ROI-Driven Initiatives: Contribute to the product strategy by crafting ROI analyses for new features and initiatives, including insightful build vs. buy assessments, resulting in informed decision-making.- Agile Project Leadership: Proficiently facilitate Agile ceremonies and contribute to team performance management using JIRA, fostering efficient project execution and continuous improvement.- Merchandising Expertise: Drive optimal customer experiences by collaborating with Site Merchandising, Marketing, and Product teams to refine site taxonomy, PLP, and homepage strategies.- Data-Driven Insights: Utilize data analytics tools, such as Google Analytics, to conduct thorough performance analysis of homepage and landing pages, identifying opportunities for optimization and enhanced user engagement.- Innovative Problem Solver: Propose innovative ideas to enhance search and browse functionalities, product landing pages, and homepage, contributing to a cutting-edge online shopping experience.- Stakeholder Management: Present progress and results effectively in strategic discussions with company leadership and various stakeholders, showcasing achievements and strategic contributions.- Agile Mindset: Demonstrate agility and adaptability by collaborating on clear and thoughtful user stories, enabling successful Agile project management practices and timely feature delivery. Show less

Site Merchandiser

• Jan 2022 - Mar 2023

- Manage and optimize site strategy for overall site taxonomy, PLP and Homepage- Provide in-depth reporting and insights of site categories, search and holiday site experience to cross-functional partners - Work with Product Management team to develop and analyze A/B test to improve site KPI’s- Collaborate cross-functionally with Marketing, Creative and Product Management to strategize site experience for campaigns and brand initiatives- Drive overall linking strategy for business drivers including email, homepage, and social and provide recommendations for future linking- Manage and maintain site merchandising calendar with optimization schedule & key holiday site changes- Lead and manage Site Merchandising Assistant Show less

Associate Site Merchandiser

• Sep 2021 - Jan 2022

• Collaborate cross-functionally with Marketing and Creative to build compelling product assortments for campaigns and brand initiatives.• Utilize content management systems to build landing pages, make navigation updates, and merchandise products for efficient shopping experiences based on web analytics data.• Advocate for full product assortment by highlighting items through homepage placement, email assortments, and creative asset requests.• Drive overall linking strategy for business drivers including email, homepage, and social and provide recommendations for future linking.• Initiate and develop concepts for online seasonal shopping experiences such as Gift Guides to support brand strategies.• Build and run reports to track web results, trends, and product sales.• Maintain intimate knowledge of 2,500+ Items within the Uncommon Goods inventory.• Lead and manage Site Merchandising Intern. Show less

Assistant Site Merchandiser

• Sep 2020 - Sep 2021

Digital Merchandising Coordinator- Beauty International

• Feb 2019 - Sep 2020

-Works cross-functionally with creative, planning, and production departments to communicate site updates and optimizations to international business partners -Organize and lead weekly meetings with international business partners to manage timeline for upcoming site launches -Analyze weekly sales and offer performance to optimize product placement and identify areas of improvement in processes -Optimize and manage unique international web experiences and collections by using relevant data to drive regional needs -Identify areas of opportunity to cross-sell beauty brand among other categories to drive business -Manage deadlines and hold partners accountable to ensure timely content delivery for biweekly site launches Show less

Freelance Merchandiser

• Nov 2018 - Sep 2020

-Design and execute temporary tradeshow booths for Atlanta Home & Gift and Outdoor Retailer -Create a customized design boards that includes inspiration, on brand examples of displays, props and fixtures -Work within desired budget to source all props, fixtures and design elements -Manage timeline for show execution to ensure all deliverables are complete -Design and execute temporary tradeshow booths for Atlanta Home & Gift and Outdoor Retailer -Create a customized design boards that includes inspiration, on brand examples of displays, props and fixtures -Work within desired budget to source all props, fixtures and design elements -Manage timeline for show execution to ensure all deliverables are complete

Visual & Digital Merchandiser

• Feb 2017 - Aug 2018

E-COMMERCE:• Worked cross-functionally with product development and marketing departments to manage end-to-end set up of all products on site by collecting all necessary assets to execute.• Executed all site set up from a product level to a category level across full site.• Collaborated with marketing department to develop captivating homepages, landing pages and e-blasts creative that aligned with site merchandising trend strategies.• Monitored website performance by utilizing KPI reports to make analytical decisions for web merchandising.• Worked cross-functionally with Com-Ops department to perform and track AB testing.Implemented best practices for SEO across product pages, categories and landing pages to increase rankings in SERPs.• Assist in planning platform migration from Magento to Magento 2• Subject matter expert with ZMAGS creator editing and updating dynamic web experiencesTRADESHOW:• Design and execute permanent and temporary showrooms for 2017/2018 Home & Gift tradeshows in major US cities• Analyze company sales data to determine seasonal tradeshow assortments• Collaborate with CEO to plan and execute new store-front build outs• Develop content for merchandising guide to train key accounts on company visual standards• Works directly with Tradeshow Coordinator to help maintain and organize all tradeshow samples• Sources props and fixtures for all showrooms and temporary booths for tradeshows• Create visual displays for B2B and B2C catalogs and look books Show less

Assistant Merchandiser

• Feb 2016 - Feb 2017

• Managed ordering and buying for multiple categories for Flagship Store• Maintained YTD open to buy for multiple categories of outside vendor product• Managed invoicing, SKU creation and reconciliation for all vendor products• Main contact for all outside vendor communications and relations• Traveled to Apparel tradeshows in major US cities to buy for all categories• Lead apparel stylist for B2B/B2C lifestyle photo shoots for marketing e-mails and catalogs• Assisted in designing temporary booths for Home & Gift and Apparel trade shows• Traveled to tradeshows in major US cities to assist with booth execution Show less

Assistant Store Manager / Store Merchandising Lead

• Jun 2014 - Feb 2016

• Managed staff and inventory relocation to high volume store-front• Assisted in training and coaching a team of 10 employees• Monitored store KPI’s to determine areas of improvement• Created store markdown standards and procedures for discontinued inventory• Planned in-store events to promote brand and season product launches• Restructured overall store layout and merchandising seasonally• Designed and executed store window displays and installations• Styled mannequins weekly to highlight new inventory• Traveled to assist in staff training new store openings• Styled models for lifestyle photoshoots to be used in marketing e-mails and catalogs Show less

Visual Support Staff

• Jun 2014 - Oct 2015

• Assisted in execution of monthly floor sets.• Followed guidelines to execute monthly window displays.

Sales Supervisor

• Jan 2011 - Jun 2014

• Trained and motivated associates to improve selling and customer service performance• Assisted customers with wardrobe styling and shared up to date fashion knowledge• Displayed expert knowledge of product, company history, policies and store/company strategies• Lead selling and service efforts as MOD• Assisted in resolving customer service matters• Observed and analyzed individual and team performances to provide feedback to management• Performed opening and closing duties• Performed merchandise flow duties for sales floor and backroom• Provided leadership in floor sets, window changes and other merchandising and visual expectations• Assisted in meeting payroll goals by ensuring appropriate floor coverage and maintaining a selling focus Show less