Alexis Gaillard

Chief Strategist at Authority Agency
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Location
Edinburgh, Scotland, United Kingdom, UK

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Brilliant person to work with! Has a passion for business and was very helpful in helping me figure things out and simplify Digital Marketing. He got me results within the first months of working together.

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Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Chief Strategist
      • Jan 2023 - Present
    • United Kingdom
    • Advertising Services
    • Managing Director
      • Sep 2021 - Present

      ✅ Responsible for the daily operations of a company ✅ Developing and implementing strategic plans and company policies ✅ Developing strategic plans ✅ Controlling finance ✅ Building and maintaining an effective management team ✅ Assuming full accountability for the board for all company operations ✅ Responsible for the daily operations of a company ✅ Developing and implementing strategic plans and company policies ✅ Developing strategic plans ✅ Controlling finance ✅ Building and maintaining an effective management team ✅ Assuming full accountability for the board for all company operations

    • Advertising Services
    • 1 - 100 Employee
    • Project Manager
      • Jan 2020 - May 2020

      ✅ Implementation of a marketing action plan ✅ Implementation of social network action plans ✅ Web and digital projects ✅Natural and paid referencing campaigns ✅ Creation of communication media and visual identity ✅ Content writing ✅ Press relations and influencers ✅ Monitoring ✅ Reflection on intrapreneurship and business development projects ✅ Implementation of a marketing action plan ✅ Implementation of social network action plans ✅ Web and digital projects ✅Natural and paid referencing campaigns ✅ Creation of communication media and visual identity ✅ Content writing ✅ Press relations and influencers ✅ Monitoring ✅ Reflection on intrapreneurship and business development projects

    • Chief Executive Officer
      • Mar 2018 - Sep 2019

      ✅ Wordpress website creation ✅ Marketing Automation ✅ Online influencer strategy ✅ Create and Manage social networks (16k followers on Instagram @Lady_rules) ✅ Wordpress website creation ✅ Marketing Automation ✅ Online influencer strategy ✅ Create and Manage social networks (16k followers on Instagram @Lady_rules)

    • France
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing and Communication
      • Jun 2019 - Aug 2019

      ✅ SEO Strategy ✅ Blog Content ✅ Manage a team composed of 3 growth hackers ✅ Create Newsletters and FAQ ✅ Create Landing Pages and improve User Experience ✅ Manage social medias ✅ Establish partnerships with associations ✅ Responsible of a booth during a saloon ✅ Responsible of Google Analytics and Google Ads strategies ✅ SEO Strategy ✅ Blog Content ✅ Manage a team composed of 3 growth hackers ✅ Create Newsletters and FAQ ✅ Create Landing Pages and improve User Experience ✅ Manage social medias ✅ Establish partnerships with associations ✅ Responsible of a booth during a saloon ✅ Responsible of Google Analytics and Google Ads strategies

    • Chief Executive Officer
      • Jul 2017 - Jul 2018

      ✅ Shopify website creation (https://laststrawcompany.ca) ✅ Creating affiliate marketing strategy ✅ Manage social networks ✅ Paid media strategy - FB ads 0 to 16k turnover under 3 months. ✅ Order management and customer service ✅ Shopify website creation (https://laststrawcompany.ca) ✅ Creating affiliate marketing strategy ✅ Manage social networks ✅ Paid media strategy - FB ads 0 to 16k turnover under 3 months. ✅ Order management and customer service

Education

  • Heriot-Watt University
    Master of Science - MSC, International Marketing with Digital Marketing
    2020 - 2021
  • Institut Supérieur de Gestion
    Master's degree
    2016 - 2021

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