Alexia Lim

Account Director at Aiken Digital
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Contact Information
us****@****om
(386) 825-5501
Location
Singapore, SG
Languages
  • English Full professional proficiency
  • Malay Full professional proficiency
  • hokkien Elementary proficiency
  • mandarin Elementary proficiency

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Bio

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5.0

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CheeChin Tee

Alexia manages her clients well with right expectations and also possessed great understanding of clients' needs and demands. Working with her ensures that our projects are delivered smoothly and accurately as well.

Danny Murong

Alexia is creative, hardworking, resourceful, and an individual who brings plenty positive vibes to the workplace environment. She is a collaborative team player that strives and performs very well when a goal or target is assigned to her. In her able hands, we entrusted her with a team of 8-10 to lead, in which she has taken good care of and achieved her team’s KPIs 2 years straight! A big joy working with her, thankful for her contributions to Onyx Island, her trust in us and for her to be part of our leadership team to walk through together with us during the heat of Covid period. I strongly believed that she will fare well wherever she joins, bringing value to the organisation, management and team.

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Credentials

  • Google Analytics for Beginners
    Google
    May, 2020
    - Nov, 2024
  • Hubspot Social Media Certified
    HubSpot Academy
    May, 2020
    - Nov, 2024
  • Inbound Certified
    HubSpot Academy
    May, 2020
    - Nov, 2024

Experience

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Mar 2023 - Present

    • Head Of Social & Marketing
      • May 2020 - Present

      - Built and spearheaded the social & marketing line of business within the organization. - Led and collaborated with a wide range of senior-level clients, business partners, and colleagues to implement and measure highly customized digital marketing solutions. - Implemented a viral brand influencer campaign that increased the brand’s reach. - Responsible for strategic thought leadership, customer insights, planning sessions, business building initiatives, marketing communication plans, and knowledge transfer across departments.Key Clients: EssilorLuxottica (Luxury Retail), LD Waxson (Beauty & Skincare), Beam Suntory (Premium Spirits), Cellarmaster Wines & Wacoal (Fashion) Show less

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Senior Digital Account Manager
      • Jan 2017 - Apr 2020

      - Developed and managed strategic communications plans combining content development, executive visibility, media, influencer relations, social media, and digital to build brands, and drive clients' business objectives. - Collaborated with clients to establish goals and budgets as well as responsibility for overall account financial revenue and profitability. - Develop and implement a go-to-market channel marketing plan including promotion, animation partnerships, and consumer activations. Key Clients: EssilorLuxottica (Luxury Retail), Lenovo (Electronic), Ferarri Regional (Luxury Sports Car) Show less

    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Account Manager
      • Jun 2016 - Dec 2016

      - Provided strategic recommendations and managed all Company/Agency resources to ensure the Client's marketing needs were met. - Took on an active role in all disciplines from planning to completion, effectively executed strategies, and developed solid business relationships. Key Clients: Burger King Singapore, Temasek Holdings & Health Promotion Board - Provided strategic recommendations and managed all Company/Agency resources to ensure the Client's marketing needs were met. - Took on an active role in all disciplines from planning to completion, effectively executed strategies, and developed solid business relationships. Key Clients: Burger King Singapore, Temasek Holdings & Health Promotion Board

    • Malaysia
    • Advertising Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Jan 2015 - Jun 2016

      - Serviced and managed client relationships for multiple industries spanning from alcohol, culinary school, and coffee brands. - As a senior account servicing executive with comprehensive knowledge of clients' industries and businesses, I took the lead in strategy development on projects with a team of 5. Key Clients: Pernod Ricard Malaysia, Le Cordon Bleu Malaysia & Kopi Hang Tuah. - Serviced and managed client relationships for multiple industries spanning from alcohol, culinary school, and coffee brands. - As a senior account servicing executive with comprehensive knowledge of clients' industries and businesses, I took the lead in strategy development on projects with a team of 5. Key Clients: Pernod Ricard Malaysia, Le Cordon Bleu Malaysia & Kopi Hang Tuah.

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Media Planner
      • Nov 2013 - Dec 2014

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Account Executive
      • Aug 2013 - Oct 2013

    • Project Executive
      • Mar 2011 - Dec 2011

Education

  • University of Hertfordshire
    BA (Hons) Mass Communication, Advertising
    2012 - 2013
  • Iact College
    Diploma in Mass Communication with double certs, Event management
    2009 - 2011

Community

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