Alex Gross

SVP Of Partnerships at Algebra Media
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Location
Los Angeles, California, United States, US

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Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • SVP Of Partnerships
      • Mar 2019 - Present

      Greater Los Angeles Area Algebra Media is a brand to creator solution agency for social and direct response marketing. We've worked with 1,000+ creators to promote many of the largest and most respected brands on YouTube. As Head of Partnerships, I source creators, manage our exclusive roster, & pitch to our various brand clients.

    • Entertainment Providers
    • YouTube Creator
      • Mar 2020 - Present

      Los Angeles Metropolitan Area

    • United States
    • Retail
    • Founder // Owner
      • Apr 2020 - Present

      Los Angeles, California, United States Chefware Essentials is a third generation family-run business serving restaurateurs, professional chefs, and quality-driven home chefs with restaurant grade cookware and supplies at consumer friendly prices.

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • SVP, Audience Dev & Digital Strategy
      • Sep 2018 - Nov 2019

      Greater Los Angeles Area • Crafted, executed & maintained marketing strategy for direct-to-market basketball skill training subscription service via paid media, direct mail brochures, influencer collabs. • Manage company-wide paid media planning, execution and reporting on Google, Facebook and other platforms as needed • Manage data, insights & reporting for social media and subscription service • Lead content insights and strategy

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • SVP of Distribution and Audience Development
      • Mar 2017 - Nov 2018

      Los Angeles, California, United States • Launched and grew Crypt TV YouTube to 2M+ subscribers through hundreds of influencer collaborations, and guiding of content strategy. •Created and developed the Crypt TV "Creepypasta" series. • Grew Facebook network from 2M to over 10M fans across 9 pages via development of strategy, building page relationships, advertising & data-driven decision making. • Project managed every aspect of AR filter development on the Facebook Camera Effects platform. Worked with freelancer to see… Show more • Launched and grew Crypt TV YouTube to 2M+ subscribers through hundreds of influencer collaborations, and guiding of content strategy. •Created and developed the Crypt TV "Creepypasta" series. • Grew Facebook network from 2M to over 10M fans across 9 pages via development of strategy, building page relationships, advertising & data-driven decision making. • Project managed every aspect of AR filter development on the Facebook Camera Effects platform. Worked with freelancer to see FIVE filters through from inception to completion and developed marketing campaigns for each. • Managed distribution of Crypt TV's videos and films on FB & YT. Duties include overseeing operations of posting and uploading, coordinating for needed assets, benchmarking, and communicating insights to content team. • Managed advertising and overall distribution budget. I personally planned, strategized, executed and reported on all campaigns. Ran paid media operations for Facebook, Google, Linkedin and other platforms as needed. • Launched & built 8 FB Messenger bot. #1 FB chatbot in the entertainment section during 2017. Show less

    • Netherlands
    • Internet Publishing
    • 1 - 100 Employee
    • Paid Media Analyst
      • Nov 2016 - Feb 2017

      12180 Millennium Dr, Los Angeles, CA 90094

    • Senior Digital Marketing Coordinator
      • Jun 2015 - Oct 2016

      Burbank, CA

    • United States
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Film Catalog & TV Marketing Intern
      • Jun 2014 - Dec 2014

      Greater Los Angeles Area

    • United States
    • Entertainment Providers
    • 200 - 300 Employee
    • Brand Marketing Intern
      • Sep 2013 - May 2014

      345 Hudson Street New York, New York 10013

    • Entertainment Providers
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Sep 2012 - May 2013

      555 West 18th Street New York, NY

    • United States
    • Consumer Goods
    • Marketing Intern
      • May 2012 - Aug 2012

      Huntington Beach, CA

Education

  • New York University, Stern School of Business
    Bachelor's Degree, Business
    2011 - 2015

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