Experience

Symbold

• Romania
• Design Services
• 1 - 100 Employee

• Brand Strategy Partner

  • Sep 2022 - Present

  We transform brands and organisations through brand strategy and design. Our boldness is translated though looking beyond the obvious and delivering concepts and solutions that stand the test of time. We dream big, but we make sure we stay anchored in the business’ realities. Our experience with companies of all sizes and with almost any industry one can name demands us to treat every project with the same honesty, adaptability and ingenuity — be it the corner coffee shop or a corporation reaching millions of consumers. Show less



CIVITTA

• Estonia
• Business Consulting and Services
• 300 - 400 Employee

• International Marketing Manager

  • Nov 2019 - Oct 2022

  CIVITTA challenges the traditional norms of management consulting, providing quality advisory talent that delivers results at a value for money price point. We help our clients from private companies to governments and non-profits to challenge their own industries by becoming more innovative, efficient and dynamic. CIVITTA challenges the traditional norms of management consulting, providing quality advisory talent that delivers results at a value for money price point. We help our clients from private companies to governments and non-profits to challenge their own industries by becoming more innovative, efficient and dynamic.



PwC

• Professional Services
• 700 & Above Employee

• Senior Management Consultant

  • Sep 2018 - Nov 2019

  Management consultant focusing on the marketing & brand facets of projects in multiple industries, with a focus on technology, aviation and professional services. Contributed to commercial due diligences, business analysis and business planning, organizational design and business transformation, internal consulting, market research and competitive analysis. Management consultant focusing on the marketing & brand facets of projects in multiple industries, with a focus on technology, aviation and professional services. Contributed to commercial due diligences, business analysis and business planning, organizational design and business transformation, internal consulting, market research and competitive analysis.



Brandient

• Romania
• Design
• 1 - 100 Employee

• Brand Consultant

  • Aug 2013 - Sep 2018

  Representing the leading brand strategy and design consultancy in Eastern Europe, I worked with business leaders both locally and internationally across diverse industries — Banking, Pharma, FMCG, Food & Drinks, Technology, Retail — in developing strategic recommendations coherent with the market and business context. Representing the leading brand strategy and design consultancy in Eastern Europe, I worked with business leaders both locally and internationally across diverse industries — Banking, Pharma, FMCG, Food & Drinks, Technology, Retail — in developing strategic recommendations coherent with the market and business context.



A City Made By People

• Netherlands
• Information Services
• 1 - 100 Employee

• City Captain

  • Jul 2014 - Aug 2018

  Managing the Bucharest chapter of A City Made By People, the international culture and lifestyle platform that brings a better understanding of how people live in cities around the world. Ensuring that all the components — content management, event organisation and magazine publishing — meet their objectives and are coherent with the brand’s essence. Managing the Bucharest chapter of A City Made By People, the international culture and lifestyle platform that brings a better understanding of how people live in cities around the world. Ensuring that all the components — content management, event organisation and magazine publishing — meet their objectives and are coherent with the brand’s essence.