Experience

Toca Boca

• Sweden
• Mobile Gaming Apps
• 100 - 200 Employee

• Marketing Manager

  • Oct 2020 - Present

  As Marketing Manager for Toca Life, I'm the advocate for the Toca Life brand and product, consumer facing as well as B2B. I'm responsible for setting the marketing strategy, anchored in the Toca Life business goals, franchise strategy and brand DNA.

• Social Media Manager

  • Aug 2019 - Sep 2020

  As Social Media Manager, I was responsible for leading our strategy across Toca Boca's social media channels.- Strategic planning and copywriting- Reporting on campaign performance, identifying key learnings and recommendations- Keeping up to date with latest social media updates, trends and formats



Isobar

• United Kingdom
• Advertising Services
• 700 & Above Employee

• Account Manager PR & Social Media

  • Oct 2017 - Aug 2019

  Isobar is a global full-service digital agency, creatively solving critical, complex client challenges in the digital era. Isobar is the creative hub of Dentsu Aegis' network in the Nordics. My role as Account Manager in the PR & Social Media team at Isobar was to keep up to date with the latest social media updates, trends and formats in order to deliver the best results for our clients. Some of my key responsibilities as Account Manager included strategic planning, content creation and copywriting. In addition to this, I worked closely with a number of clients to develop influencer and micro-influencer marketing strategies.I was awarded Client Favorite in 2019. At Isobar, I had the privilege of working with major clients such as: - Toca Boca- Mondelēz- Synoptik- Jacobs Douwe Egberts

• Community Manager

  • Aug 2017 - Sep 2017