Alex Bunn

Vice President, Brand Strategy & Growth at Breckenridge-Wynkoop Restaurant Group
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Contact Information
us****@****om
(386) 825-5501
Location
Denver Metropolitan Area

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5.0

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Laura Israel

Alex's vision and passion will bring clairity and organization to any project. Working alongside Alex on our intense, semester-long real-world consulting engagement within the digitial and social media space has been enlightening. Her wealth of understanding and expert approach to all things digital and social has blown me away, not to mention her detailed approached to managment. Alex's active contribution to our project has greatly enhanced its final outcome.

Katie Bisbee

Alex worked on my team for four years at DonorsChoose.org. She is an exceptional professional, and she always performed at a level that was head and shoulders above her peers. She came to work every day prepared to make our nonprofit organization more efficient, more transparent, better at telling its story, and ultimately, stronger at its mission – serving teachers and students. She consistently took a level of ownership over her role, our team, and the organization that was exceptional for someone at her age and experience level. Alex naturally thinks strategically and creatively; she has business insight beyond her years. I look forward to the day when Alex and I get to work together again; although next time, I’m betting that I’ll be working for her. :)

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Experience

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Vice President, Brand Strategy & Growth
      • Apr 2019 - Present

      I lead brand strategy, marketing, and growth for Breckenridge-Wynkoop's portfolio of iconic Colorado restaurant brands, including The Cherry Cricket, Ale House, Phantom Canyon Brewing Co., and Wynkoop Brewing Co. In addition to building and managing brand equity across our restaurant portfolio, I am responsible for driving company sales growth by identifying and delivering new sales layers including new restaurant locations. I lead brand strategy, marketing, and growth for Breckenridge-Wynkoop's portfolio of iconic Colorado restaurant brands, including The Cherry Cricket, Ale House, Phantom Canyon Brewing Co., and Wynkoop Brewing Co. In addition to building and managing brand equity across our restaurant portfolio, I am responsible for driving company sales growth by identifying and delivering new sales layers including new restaurant locations.

    • United States
    • Advertising Services
    • 400 - 500 Employee
    • Account Director - Breckenridge Brewery, Evolution Fresh, Seattle's Best Coffee
      • Sep 2018 - Apr 2019

    • Account Supervisor - Procter & Gamble
      • Oct 2016 - Sep 2018

    • United States
    • Restaurants
    • 700 & Above Employee
    • Senior Associate Manager - Advertising and Branded Content
      • Nov 2014 - Oct 2016

      Managed creative development of integrated advertising campaigns spanning all consumer touch points, including: television, radio, digital, social, packaging and point of purchase.

    • Associate Manager - Digital Marketing
      • Jan 2014 - Nov 2014

      Managed creative development for Taco Bell’s leading-edge digital marketing campaigns including the celebrated “Blackout” Launch for the brand’s first-ever mobile ordering app, which helped Taco Bell win Adweek's recognition as the Hottest Digital Marketer of 2014.

    • Law Practice
    • 1 - 100 Employee
    • Associate Brand Manager - Neutrogena
      • Aug 2012 - Jan 2014

      Led day-to-day e-commerce operations for direct-to-consumer channel Neutrogena.com. Managed Email, Search and Display marketing programs and digital marketing budget. Oversaw SEO remediation. Consulted Brand Managers on digital marketing campaigns across all business pillars. Led day-to-day e-commerce operations for direct-to-consumer channel Neutrogena.com. Managed Email, Search and Display marketing programs and digital marketing budget. Oversaw SEO remediation. Consulted Brand Managers on digital marketing campaigns across all business pillars.

    • MBA Graduate 2012
      • Jul 2010 - May 2012

      Dual concentration in brand management and consulting with a focus in digital marketing and channel strategy. Dual concentration in brand management and consulting with a focus in digital marketing and channel strategy.

    • United States
    • Non-profit Organization Management
    • Associate Director, East Region & Mobilization Marketing
      • Jun 2009 - Jun 2010

      Helped develop, market and execute new funding platforms and programs at national scale.

    • Associate Director, East Region
      • Jun 2008 - Jun 2009

      Managed corporate, institutional and local media partnerships to grow regional footprint from two to eight states.

    • Program Coordinator, Atlantic Region
      • Aug 2006 - Jun 2008

      Supported programs to grow awareness and participation among public school teachers and individual donors. Assisted in building relationships with corporate, institutional and local media partners.

Education

  • University of North Carolina at Chapel Hill - Kenan-Flagler Business School
    Masters, Business Administration
    2010 - 2012
  • North Carolina State University
    Bachelor of Arts, Communication - Public Relations
    2002 - 2006

Community

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