Alexandra Gassner

Director of Ecommerce at Moon Juice
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Location
Los Angeles, California, United States, US
Languages
  • English -
  • German -

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Experience

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director of Ecommerce
      • Jan 2023 - Present

    • Ecommerce Manager
      • Jul 2021 - Jan 2023

    • United States
    • Consumer Goods
    • Marketing Manager – 1st Year
      • Sep 2019 - Jul 2021
    • Social Media Manager
      • May 2018 - Aug 2019

      -Managed all social media platforms for accounts in the health and beauty industry -Created 28 unique social media posts for each account weekly -Scheduled posts through Hootsuite, Sprout Social, and Onlypult -Grew Instagram followers by 6k in 5 months -Interviewed, hired, and managed a team of 3 in social media and oversaw their progress and day to day activities -Managed all social media platforms for accounts in the health and beauty industry -Created 28 unique social media posts for each account weekly -Scheduled posts through Hootsuite, Sprout Social, and Onlypult -Grew Instagram followers by 6k in 5 months -Interviewed, hired, and managed a team of 3 in social media and oversaw their progress and day to day activities

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Fashion & Beauty Media Intern
      • Jan 2018 - Apr 2018

      -Assist on various campaigns between social influencers and brands -Discover and reach out to new content creators to join the StyleHaul network -Analyze social performance of live content -Source and manage product fulfillment -Manage campaign cost-trackers, contracts, and expense reports -Assist on various campaigns between social influencers and brands -Discover and reach out to new content creators to join the StyleHaul network -Analyze social performance of live content -Source and manage product fulfillment -Manage campaign cost-trackers, contracts, and expense reports

    • United Kingdom
    • Business Consulting and Services
    • Social Media and Marketing Intern
      • May 2017 - Apr 2018

      -Increase social media engagement for blog -Create monthly edits based on latest trends in fashion -Write 10-20 product copies for Twitter and Facebook daily -Draft, edit, and publish beauty and fashion blog posts -Increase social media engagement for blog -Create monthly edits based on latest trends in fashion -Write 10-20 product copies for Twitter and Facebook daily -Draft, edit, and publish beauty and fashion blog posts

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Fashion and Celebrity Placement Intern
      • Jan 2017 - May 2017

      -Maintained showroom organization and presentation -Accurately and efficiently recorded celebrity gifting -Assisted firm publicists and account executives in general day to day projects -Conducted relevant research for product placement in social media and press -Maintained showroom organization and presentation -Accurately and efficiently recorded celebrity gifting -Assisted firm publicists and account executives in general day to day projects -Conducted relevant research for product placement in social media and press

    • United Kingdom
    • Design Services
    • 1 - 100 Employee
    • Marketing and PR Intern
      • Nov 2016 - Dec 2016

      -Maintain social media presence on Instagram, Facebook, Twitter and website -Doubled number of followers on Instagram -Create unique and descriptive pitches for magazine submission -Design eye-catching posters to increase awareness of the business within the local community -Maintain social media presence on Instagram, Facebook, Twitter and website -Doubled number of followers on Instagram -Create unique and descriptive pitches for magazine submission -Design eye-catching posters to increase awareness of the business within the local community

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Hostess
      • Jul 2016 - Sep 2016

      -Warmly greeted and seated guests -Alerted kitchen to the number of guests in the dining room -Monitored general dining room performance and cleanliness -Answered phone calls and made reservations -Cleared settings and created new settings as per requirement -Warmly greeted and seated guests -Alerted kitchen to the number of guests in the dining room -Monitored general dining room performance and cleanliness -Answered phone calls and made reservations -Cleared settings and created new settings as per requirement

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Campus Representative
      • Apr 2016 - Jun 2016

      -Buy textbooks back from college students through the FreeTextbooks App -Increase awareness of FreeTextbooks throughout campus community through skills in Instagram, Facebook and Twitter -Became Team Leader by gaining the highest amount of revenue for FreeTextbooks on my campus -Meet with clients on time and provide them with detailed information of company -Create spreadsheets of possible clients and contact details -Buy textbooks back from college students through the FreeTextbooks App -Increase awareness of FreeTextbooks throughout campus community through skills in Instagram, Facebook and Twitter -Became Team Leader by gaining the highest amount of revenue for FreeTextbooks on my campus -Meet with clients on time and provide them with detailed information of company -Create spreadsheets of possible clients and contact details

    • Restaurants
    • 100 - 200 Employee
    • Cashier & Shift Supervisor
      • Apr 2012 - Sep 2015

      ● Approached an average of 40 customers every day and provided a description of the business ● Became Shift Leader by end of second year, monitored entire staff and dining room performance ● Collected inventory and placed inventory orders ● Operated cash register and assisted customers in checking out ● Designed posters and promoted business through use of Instagram and Facebook accounts ● Approached an average of 40 customers every day and provided a description of the business ● Became Shift Leader by end of second year, monitored entire staff and dining room performance ● Collected inventory and placed inventory orders ● Operated cash register and assisted customers in checking out ● Designed posters and promoted business through use of Instagram and Facebook accounts

Education

  • Loyola Marymount University, College of Business Administration
    Bachelor’s Degree, Marketing
    2014 - 2018
  • Berwick Academy
    High School Diploma
    2010 - 2014

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