Alexandra Ford
Account Manager at Chameleon Technology (UK) Ltd- Claim this Profile
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Bio
Experience
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Chameleon Technology (UK) Ltd
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United Kingdom
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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Account Manager
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Jan 2020 - Present
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Commercial Administrator
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Jun 2018 - Jan 2020
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Sydney
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Australia
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Advertising Services
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1 - 100 Employee
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Digital Marketing / Social Media Marketing Assistant
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May 2017 - Oct 2017
• Assisting the marketing manager with campaign strategy and research• Copy writing and overseeing digital content generation within the Food and Travel sectors• Working across multiple campaigns at a time and managing client expectations• Experienced in SEO, interpreting and presenting analytics, defining metrics.• A confident public speaker and communicator with exceptional communication skills and professional delivery• Proficient in using software including: Google Analytics, Mailchimp, SimilarWeb,
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Wedding and Events Marketer / Manager
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Nov 2015 - Mar 2017
• Overseeing and optimising the marketing strategy for the business, generating content and copy for the website and social media accounts• Taking our database from scratch to over 5000 relevant customers within a 6 month period, implementing and writing a monthly newsletter to engage with customer and ultimately drive sales. • Identifying and converting potential business into 'show rounds' and driving wedding sales by actively engaging with social media traffic and managing customer databases. • Meeting with couples to discuss requirements, produce invoices and manage their expectations. .• Liaising with media and writing press releases, including the businesses entries into high profile, national hospitality award shows (in which we were extremely successful) • Coordinating and designing food displays, buffets and wedding cakes in partnership with the executive chef, interpreting clients wishes • Leading a team of 20+ people, running high profile events and weddings, coordinating the entire day and running to tight schedules with no room for error in a highly pressurised environment.
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Assistant General Manager
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Oct 2014 - Nov 2015
• Assisting the General Manager with all aspects of running a very successful restaurant and luxury hotel • Social media marketing, supervising the marketing manager and working closely with the weddings and events coordinator to drive business and enhance our reputation as a first class wedding venue and events space.• Rota creation for over 40 staff• Administration, customer liaison and complaint management • Stock taking, ordering and liaising with suppliers, problem solving• Implementation of POS, troubleshooting, training and IT support
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Timothy Taylor's Brewery
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United Kingdom
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Breweries
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1 - 100 Employee
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Assistant Manager
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Oct 2013 - Oct 2014
• Running busy shifts in the bar, restaurant and hotel, leading and delegating to a team of people, driving sales• Running all social media accounts, driving business, assisting the chef with menu creation and pushing events and specials• Ordering, stock control, product testing, negotiating with suppliers • Maintaining an award-winning cask ale cellar to a high standard and giving presentations on our cellar management and products • Staff training, menu training, cocktail training, P&L analysis
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Supervisor
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Sep 2009 - Sep 2013
• The Town Hall Tavern (Busy city centre bar with cask ale and cocktail offering, modern British 1 Rosette food offer) • The Lord Rodney (Very busy local bar with cask ale, cocktail and fresh food offering, late opening / nightclub venue) • Bar work and waitressing in extremely busy, modern venues with a focus on fresh quality food, and drink • Long hours in a fast paced environment, being made a supervisor after just a few months • Proficiency in all aspects of pouring and serving drinks, cocktails and some barista experience • A confident and knowledgeable waitress with a can-do attitude and exceptional customer service skills • A team player, motivated and driven • A key holder, trained in all aspects of cash-up and close down
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Education
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Parkside Sixth Form - Cullingworth
High School, A level - Art, History, Sociology -
Parkside School - Cullingworth
High School, History, Art, Sociology, German, Maths, English Lit, English Lang, Double Science -
The University of Leeds
Bachelor of Arts - BA, Art/Art Studies, General