Experience

Osgoode Professional Development

• Canada
• Higher Education
• 1 - 100 Employee

• Marketing Specialist

  • Sep 2021 - Present



Simon & Schuster Canada

• Canada
• Book and Periodical Publishing
• 1 - 100 Employee

• Marketing Associate

  • Oct 2018 - Sep 2021

  - Planning and executing marketing plans for individual titles, seasonal campaigns - Planning and executing email marketing campaigns - Managing social media channels - Managing digital advertising on social media channels - Creating reports for paid and organic social media initiatives - Working with retail partners for long-term marketing partnerships - Creating custom landing pages - Creating digital assets - Planning and executing marketing plans for individual titles, seasonal campaigns - Planning and executing email marketing campaigns - Managing social media channels - Managing digital advertising on social media channels - Creating reports for paid and organic social media initiatives - Working with retail partners for long-term marketing partnerships - Creating custom landing pages - Creating digital assets



Simon & Schuster

• United States
• Book and Periodical Publishing
• 700 & Above Employee

• Marketing Assistant

  • Sep 2016 - Sep 2018

  - Responsible for creating and executing marketing plans for select titles - Managing content for select social media channels - Scheduling content for various social media channels and assisting as needed - Booking paid digital marketing campaigns on select platforms - Providing and analyzing weekly social media reports - Planning and executing email marketing campaigns - Maintaining corporate website and creating custom landing pages when needed - Planning and establishing brand partnerships - Balancing and submitting expense reports - Assisting the department with shipment delivery, note taking Show less



HarperCollins Canada

• Canada
• Book and Periodical Publishing
• 1 - 100 Employee

• Digital Marketing and Retail Intern

  • Mar 2016 - Aug 2016

  - Contributed to HarperCollins Canada’s corporate and YA Twitter accounts and assisted in analyzing the impressions and engagement of these tweets - Responsible for contributing pictures to Instagram accounts with appropriate captions and relevant hashtags - Posted regularly on corporate Pinterest and Tumblr accounts - Responsible for scheduling and fulfilling Goodreads giveaways - Created and maintained a blog schedule for The Savvy Reader’s Wordpress blog; assisted in delegating post responsibility among the department - Responsible for uploading, formatting and scheduling posts and writing tweets for each - Other tasks include blogger outreach and tracking the success of blogger reviews, maintaining contests and online promotions, and tracking digital marketing statistics - Administrative tasks include mailing, maintaining department calendar, and taking minutes when necessary Show less



Foodland

• United States
• Retail Groceries
• 300 - 400 Employee

• Bakery Clerk, Deli Clerk, Produce Clerk and Cashier

  • Aug 2007 - Feb 2016

  - Was often left in supervisory role - Was trained in many different departments and was able to move fluidly between departments when issues arose - Was often left in supervisory role - Was trained in many different departments and was able to move fluidly between departments when issues arose



Belmont Village Pantry

• Belmont, ON

• Assistant Manager, Waitress and Short-Order Cook

  • Jun 2005 - Sep 2007

  - Was entrusted with managerial and financial responsibilities - Was entrusted with managerial and financial responsibilities