Alexandra Basch
COO at LESET- Claim this Profile
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Bio
Experience
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LESET
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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COO
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Apr 2019 - Present
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A.L.C.
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Brand Director
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Jan 2013 - Oct 2017
- Ensure strong brand integrity across all facets of business- Oversee all press related activities- Oversee brand events, engagements and appearances- Coordinate network for samples- Manage and coordinate pre-production through the completion of post-production for all look book shoots- Produce video content- Develop A.L.C. branding initiatives- Manage A.L.C. social media efforts- Oversee all brand collaborations- Manage ALC sample sales- Maintain sample archives- Maintain press archives Show less
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Executive Design Assistant
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Aug 2010 - Dec 2012
- Manage Creative Director calendar. Coordinate meetings, appearances, trunk shows, interviews, personal appointments etc.- Pre and post production of look books- Arrange travel; maintain travel budget- Sample coordination and management of inventory of all samples- Aided in creation of seasonal inspiration boards; Post-season compilation of inspiration board- Archival of past seasons- Manage intern program- Keep ALC supply closet and fitting room stocked and organized Show less
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A.L.C.
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Fashion Intern
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Jun 2009 - Aug 2009
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A.L.C.
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Fashion+Styling Intern
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Jun 2008 - Aug 2008
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Education
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The George Washington University
Bachelor's degree, Art History