Experience

Mosh

• Australia
• Health, Wellness & Fitness
• 1 - 100 Employee

• Senior Marketing Manager

  • Jan 2023 - Present



Airtasker

• Australia
• Technology, Information and Internet
• 100 - 200 Employee

• Brand Lead

  • Jun 2018 - Jan 2023

  In an effort to make Airtasker synonymous with our mission to empower people to realise the full value of their skills, 'The Best Person For the Job Isn’t Always Who You Think' relaunches our brand positioning and creative platform with a celebration of the depth of technical expertise and trade skills available on Airtasker well as the incredibly diverse (and sometimes surprising) talents of our Taskers.Not only does Airtasker create jobs and incomes for real people, it creates a purpose for real people. We aren’t just building an app - we’re creating the infrastructure that allows people in our community to connect, share their skills and to earn a living in doing so.

• Brand Marketing Manager

  • Aug 2016 - Jun 2018



Luxottica

• Italy
• Luxury Goods & Jewelry
• 700 & Above Employee

• Brand Manager, OPSM

  • May 2013 - Aug 2016

  As the campaign lead of the OPSM brand team, I am responsible for the delivery of all cross-functional marketing in Australia and New Zealand to drive sales, customer acquisition and brand positioning. I develop and execute large-scale multi-national brand and retail campaigns, plan above-the-line media, and oversee the execution of through-the-line marketing to drive new customers into OPSM. I foster exceptional relationships with multiple agency partners to ensure fully integrated, seamless delivery to the highest standards.



Fairfax Media

• Australia
• Online Media
• 700 & Above Employee

• Marketing Manager (Contract)

  • Nov 2012 - Apr 2013

  At Fairfax Media, I worked closely with media sales and database marketing to develop, manage and deploy eDM campaigns and competitions to Fairfax subscribers. To generate advertiser revenue, I implemented strategic opportunities across the marketing mix, identifying and maximising sales, branding and promotional opportunities for a database of nearly two million members with a Melbourne-based team. At Fairfax Media, I worked closely with media sales and database marketing to develop, manage and deploy eDM campaigns and competitions to Fairfax subscribers. To generate advertiser revenue, I implemented strategic opportunities across the marketing mix, identifying and maximising sales, branding and promotional opportunities for a database of nearly two million members with a Melbourne-based team.



Bauer Media Group – Australia

• Australia
• Book and Periodical Publishing
• 700 & Above Employee

• Marketing Executive

  • Jan 2011 - Nov 2012

  As Marketing Executive at Bauer Media, I had a key support role with a portfolio that held some of the world’s most prestigious luxury mastheads including Harper’s Bazaar, Cosmopolitan, Grazia, Madison, Shop Til You Drop and Cleo. I played a key role in all acquisition and retention efforts to drive subscription sales across this portfolio. As Marketing Executive at Bauer Media, I had a key support role with a portfolio that held some of the world’s most prestigious luxury mastheads including Harper’s Bazaar, Cosmopolitan, Grazia, Madison, Shop Til You Drop and Cleo. I played a key role in all acquisition and retention efforts to drive subscription sales across this portfolio.



Special Broadcasting Service (SBS) Australia

• Australia
• Broadcast Media Production and Distribution
• 700 & Above Employee

• Marketing & Publicity Coordinator

  • Oct 2007 - Jan 2011