Alexander Vladimirov

Excutive director at Design Place
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Contact Information
Location
RU
Languages
  • English -
  • Hebrew -

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Credentials

  • Internet-education
    Russian Academy for improvement of educational workers skills
    Sep, 2000
    - Sep, 2024

Experience

    • United States
    • Architecture and Planning
    • 1 - 100 Employee
    • Excutive director
      • Oct 2020 - Present

      20 subordinates • Development of a new structure of Sales and Project department. Recruitment, training and integration into the company of the new team of 7 sales people. Implementation of a new compensation and bonuses policy. Sales growth by 47% in 2021. • Setting up of Sales funnel that increased order processing speed by 18% and order conversation by 28%. • Increase of sales of a hi-end brand, that Design Place started to represent as a sole distributer since August 2020, by 240%. • Personal attraction and client management 3 new key designs studious that generated more than 350000 euro of orders in total during first 8 month of cooperation. • Implementation of the new structure of Import, Logistic departments and Warehouse; 70% of the staff renewal; Development of new business process and standards of reports that lead to decrease of delivery time by 24% and number of errors by 16% with no additional costs. • Complete inventory of goods and redevelopment of the warehouse with result of 37% of reduction of order processing time. • Implementation of budget planning and control of bookkeeping. Decrease in tax payments by 7%. • Update of corporate website that gave more than 70000 euro of goods from stock sales.

    • Freelance Business Trainer
      • 2002 - Present

      Strategy, Sales, Negotiations, Leadership, Team building, Personal development, Public speaking Strategy, Sales, Negotiations, Leadership, Team building, Personal development, Public speaking

    • Educational programs director. Business trainer. Business coach. Trecker.
      • Aug 2019 - Sep 2020

      Team of 9-12 people. • Sales and Management of Educational Programs and Accelerators for more than 350 entrepreneurs in Tyumen, Kaliningrad, Karelia, Kurgan, Krasnodar, Tula. • Design of Educational Programs and Accelerators. • Trainer and facilitator for Customer Development, Lean Management, Business Model, Value Proposition and etc. • Tracker and tutor for hundreds of accelerated projects with increase of revenue in total of 34% during 3 month of acceleration and launch of dozens of new ventures.

    • Chief Executive Officer
      • Jul 2018 - Jul 2019

      70 employees • Anti crisis management. • Decrease of almost all type of the costs by 28% in total during 7 months. • Optimization of the structure of the company. Decrease of the employee’s number by 22% during 7 months. • Increase of the gross margin by 11% during 6 months. • Increase of the turnover with key customers by 34% in 7 month. • Personally attracted and launched cooperation and distribution of famous brands from Italy and UK. • Enhance relationships and reconsidered distribution policy with owners and top management of more than 10 vendors from France, Germany, UK, Spain and US. • Start of sales in new segment (furniture manufactures). • Implementation of new business processes in service, sales and financial controlling. • Implementation of new compensation policy that relates to the key targets of the company.

    • United States
    • Construction
    • 1 - 100 Employee
    • CEO
      • Apr 2013 - Jul 2018

      37 subordinates • Lunched and developed the project of Design and Decoration Center (showrooms of furnishing goods for b2b only) in Moscow, Saint-Petersburg, Kazan and Novosibirsk. • All showrooms in these cities became the biggest players on the market. • 40-230% increase in revenue of the companies participated in this project during first 2 years of the project. • Created new revenue streams through new customers attracted by event activity (more than 3000 visits of new customers during first 1,5years). • Achieved full depreciation of investment into new showroom (more than 500K USD) in less than 3 years. • Launched partnership with new brands from UK, Germany, Denmark and US. Opened showrooms for them in several cities of Russia. • Organized dozens of promotional events and presentations together with owners, top managers of companies Western Europe and US together with famous European and US Designers. • Strengthened company's business by leading implementation of Client Relationship and Task Management • Systems, new sales planning system, KPI for sales staff. • Optimized business-process and structure of sales department that gave 15% decrease of costs for sales. • Reduced purchasing price from suppliers from 3% to 15%. Increased gross margin by 7% in average for all products. • Implemented and developed engaging online marketing communications through website and social media.

    • Software Development
    • Deputy Director
      • 2005 - 2013

      Managed Marketing, Sales, HR, Logistic, Customer service, Financial, Accounting, IT departments in different years. More than 30 subordinates. Opened new subsidiary in Saint-Petersburg that after 3 years generated more net profit then Moscow headquarter. Increase of gross margin by 9% together with the revenue growth. Implementation of P&L reports for each subsidiary and sales channel that represented financial efficiency of each profit center. Initiated and implemented KPI in all departments. Achieved significant bonuses from all suppliers in terms of samples FOC, additional discounts, retro bonuses, promotional support. Spearheaded and implemented automation managerial reports and OLAP technology providing sales team to construct necessary reports. Streamlined business processes of logistic, customer service and warehouse departments resulted in increase if labor productivity by 40%. Initiated and launched corporate newspaper.

    • Marketing Director
      • Aug 2002 - Dec 2005

      Established complex Marketing research including rivals analysis, client’s expectation and requirements. Evaluated return-on-investment and profit-loss projections. Compiled comprehensive lists describing product and service offerings and provided full promotion for it. Created and was developing marketing strategy. Spearheaded new company customer engagement tools (events, new format of fairs, competitions, etc.) Launched companies' new website (it is on top of search through the key words with no advertising costs). More than 100 PR articles without advertising budget.

    • Marketing Research Manager
      • Apr 2001 - Aug 2002

      Created and coordinated programs of market research. Prepared and presented reports of analysis that changed sales and product strategy of the company.

    • Specialist of sociological investigation
      • Feb 2000 - Dec 2005

      Created the programs of several investigations. Personally organized and made a survey of more than 1500 of respondents. Created the programs of several investigations. Personally organized and made a survey of more than 1500 of respondents.

Education

  • Kingston University
    Master of Business Administration (MBA), Enterprenership
    2014 - 2016
  • Moscow State University of Psychology and Education (MSUPE)
    Doctor of Philosophy (Ph.D.), Social Psychology
    1999 - 2003
  • Moscow State University of Humanities named after M.A. Sholohov (former Open Pedagogical University)
    Master's degree, Sociology and Psychology
    1994 - 1999
  • Moscow School №497
    1992 - 1994
  • Moscow School №513
    1984 - 1992

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