Experience

AlfaStrakhovanie

• Insurance
• 200 - 300 Employee

• Deputy CEO, Head of Investment and Life insurance

  • Aug 2012 - Present

  • Investment and savings insurance product development for three key client segments (mass affluent, affluent, and private bank clients)• Sales channel acquisition - we sell our products through retails banks, mobile apps• Marketing development to promote sales (starting with trainings, partner sales pitches to clients’ ads, sales events and competitions for sales development managers and PR material)• Client communication system development and facilitation (to inform clients of investment result, markets situation, company’s services available for clients)• Re-sell (re-investment) and x-sell campaigns launch and management Achievements:• Partner network building: attracted 35 banks as sales channels • Created and developed broad range of products for mass affluent/affluent and private bank clients. Both with 100% capital guaranty and without capital guaranty• Digitalized client service: 80% of sales are electronic, 75% of payouts are instant and electronic. • Launched omni-channel customer communication model. Customers get SMS/push/emails notifications depending on customers’ products status/lifecycle• Reorganized work of product, sales, customer service and IT teams based on Agile methodology as a unified investment insurance stream• Investment and savings insurance sales increased 140-fold; profit increased 25-fold• Alfastrahovanie-Life became largest private investment and savings insurance company in Russia. Show less

• Marketing & Products Director

  • Mar 2010 - Aug 2012

  • Developed and launched AlfaFinance product (quasi unit-linked), Achieved unit linked sales growth from 1 bln in 2011 to 5,3 bln in 2013.• Introduced sales incentive system to support growth of AlfaFincance product sales from 40 mlm to 200 mln monthly average.• Developed consumer-marketing material for all products of the company. Marketing material isvisual, really sales supporting/promoting and easy to understand. Benchmark for industry.



Societe Generale Insurance Russia

• Moscow, Russian Federation

• Deputy Commercial Director

  • May 2009 - Mar 2010

  • Successfully launched sales in Siberia and Far-East regions. Achieved sales increase by 30%. • Led launch of car loan life insurance sales through more than 60 auto dealers across country. • Successfully launched sales in Siberia and Far-East regions. Achieved sales increase by 30%. • Led launch of car loan life insurance sales through more than 60 auto dealers across country.



GE Money Bank

• Moscow, Russian Federation

• Insurance Leader

  • Nov 2006 - Apr 2009

  • Doubled commission income via credit life insurance penetration growth to 65-70%. • Launched standalone insurance product sales (non credit life). • Re-designed claims handling process according to LEAN methodology to make the process fast and friendly for consumers. • Got GE President Award in 2008 (only 1 of 8 employees in Russia) for outstanding financial results. • Doubled commission income via credit life insurance penetration growth to 65-70%. • Launched standalone insurance product sales (non credit life). • Re-designed claims handling process according to LEAN methodology to make the process fast and friendly for consumers. • Got GE President Award in 2008 (only 1 of 8 employees in Russia) for outstanding financial results.



Allianz Russia

• Germany
• Insurance
• 1 - 100 Employee

• Product Manager

  • Jan 2005 - Nov 2006

  • Launched unique products ROSNO-Lady (casco for women), EuroService (go directly to car service from accident place), EuroService for CATPL (handle your claim in your insurance company). • Developed «Value Proposition Bible» - short, simple and clear description of ROSNO insurance products and why ROSNO products are better than competitors’ products. • Launched unique products ROSNO-Lady (casco for women), EuroService (go directly to car service from accident place), EuroService for CATPL (handle your claim in your insurance company). • Developed «Value Proposition Bible» - short, simple and clear description of ROSNO insurance products and why ROSNO products are better than competitors’ products.