Solutions Engineer

• Jun 2022 - Present

Executive Director

• Jun 2016 - Present

Director and Founder of a nationally recognized 501c3 charity organization dedicated to 2 things: Fostering a fit and socially conscientious community, with an emphasis on pitbull-type dogs. Developing this 100% volunteer run organization, since inception we have raise and donated over $150k in capital directly to local rescues, secured several national partners, as well as branched out into other fitness avenues. -Hosted over 35 live events in 20 cities since 2016 -Challenged over 10,000 athletes to date -Established several brand partnerships with large fitness brands in the CrossFit, Weightlifting, and Rucking space.

Regional Account Executive

• Jun 2021 - Jun 2022

Cross-market regional account executive for Effectv that works with regional and national brands to find and deliver audiences across screen by leveraging data and driving brand awareness; Supremely focused on the client and their goals. Cross-market regional account executive for Effectv that works with regional and national brands to find and deliver audiences across screen by leveraging data and driving brand awareness; Supremely focused on the client and their goals.

Account Director

• Oct 2020 - Jun 2021

Account Director for CoxNext, an advanced digital agency, working with local, regional, and national brands to create cost-effective and conversion-conscious digital campaigns via an omnichannel, data-driven approach geared toward driving ROAS. By leveraging data-partnerships and intelligent strategies in the OTT, programmatic, search, social, mobile and native environment, I help advertisers and agencies reach the people that count, not count the people they reach. Being an expert in the digital and video ecosystem, I help brands and agencies develop media strategies that align with overarching goals - whether it's brand awareness, conversions, lead gen, or something else!

Regional Account Executive

• Jan 2018 - Jun 2020

Generated new revenue and grew legacy business YOY, working with ad agencies and clients to develop effective multi-screen campaigns, selling linear/digital/OTT advertising solutions, locating key audiences, optimizing targeting tactics, educating clients on media landscape, demonstrating value and ROI, using data-driven insights to inform strategy & upsell SaaS bolt-ons, managed budgets in excess of $5M annually. • Generated over $1M in new business in Augusta/Charleston/Savannah Markets, in addition to base core account growth• Oversaw and executed 14 market digital/OTT buys for major retailer, over $6M in annual revenue, enacted QC & best practices to maintain business• Strategically managed complex accounts across 6 markets while ensuring KPI achievement • Built solid relationships, positioned as a trusted advisor to clients, closed multiple no-share accounts

Account Executive

• Oct 2016 - Dec 2017

-Responsible for stewarding and growing agency business as well as direct clients by utilizing a portfolio of high power networks, digital assets and cable brands to help local advertisers grow their business and tell their story.-Seeking and growing new business both in the Atlanta market and abroad. -Tasked with floor to ceiling execution of dynamic and creative multimedia campaigns from planning to recaps.Generated new business and worked with local businesses to locate, target, and deliver audiences across all screens, managing ad campaigns, develop strategy, ideate creative, prospecting, presenting novel & customized solutions, strategically targeting key verticals, closing business• Identified key verticals and grew revenue, capitalized on areas of opportunity• Partnered with Research & Marketing departments for key strategic accounts• Finished year at 146% to budget, earned slot at President’s Club: being recognized as top 2% of ad sales force

National Sales Planner

• Jul 2015 - Oct 2016

-Stewarding and growing business of national accounts for the Chattanooga/Knoxville markets-Interfacing with NCC to build orders and facilitate a clients' message to consumers-Liaising with various departments to bring multi-tiered, multi-market media plans to fruition-Researching and monetizing trends in the cable spot and digital sphere-Facilitating multi-layered spot buys with clients utilizing cutting edge watermarking, and other proprietary methods to brings a clients message directly to the consumers they are trying to reach-Working with political candidates and shops to bring their message to their target market in a timely and effective manner, while being FCC compliant

Regional Account Coordinator

• Jul 2014 - Jul 2015

-Account maintenance and stewardship of multi-million dollar accounts across the Southeast region on over 40 cable networks, Dish, and Direct TV insertion outlets.-Overseeing large branding buys from multiple national advertisers out of major ad agencies, and ensuring they deliver via monitoring posts and other media metrics for integrated marketing buys.-Also assist with National and Political order maintenance as needed, and train new and current employees in best practices and make-good efficiency.

Graduate Research Fellow

• Aug 2018 - May 2020

Georgia State University, Atlanta, GA August 2018 -- May 2020 Graduate Researcher Analyzing and interpreting data, reviewing academic literature for extant research and conducting research, examining trends and key areas of inquiry. • Conducted publishable academic research in big data analysis, network analysis, AI/machine learning, topic modeling and data visualization projects. • Main Area of Inquiry: Brand Psychology, Brand Loyalty & Attachment, Consumer Heuristics, Neuro-marketing

Account Executive Rock 100.5

• Jan 2014 - Jul 2014

Account Executive and Marketing Specialist for Rock 100.5 Atlanta, Atlanta's Rock Station. Responsible for prospecting, closing, and maintaining business, executing customized and creative multimedia advertising solutions, growing local accounts and stewardship of said accounts. Account Executive and Marketing Specialist for Rock 100.5 Atlanta, Atlanta's Rock Station. Responsible for prospecting, closing, and maintaining business, executing customized and creative multimedia advertising solutions, growing local accounts and stewardship of said accounts.

Account Manager

• Sep 2012 - Oct 2013

Account Manager for Cox O&O and Belo TV stations, responsible for high volume account maintenance and internal sales of multi-million dollar accounts.

Research Analyst

• Mar 2012 - Sep 2012

Research Analyst for Hearst, CBS, and Raycom TV stations. Responsible for analysis and data trending for over 15 TV stations.o Responsible for tracking and interpreting market trends for broadcast entertainment, compiling reports, advising clients and sales staff of ratings and demographic information, and maintaining a high volume of information for several media markets.o Well versed in Nielsen, Scarborough, Rentrak, Arianna, and other broadcast and qualitative media analytics, as well as completing coursework via Nielsen education portals.

Editor-At-Large/Sales

• Mar 2011 - Mar 2012

Editor and sole writer for online and print art publication, Everything Is Art - available at www.everythingisart.cc, Amazon, and Barnes and Noble. Responsible for proofing, layout design, feature articles, and creative/artistic writing pieces, as well as developing tone and themes for each issue. Notable interviews include: David Bromstad of HGTV, Ami James of Miami/NY Ink, and many other remarkable artists. Also responsible for generating leads, conferring with clients, and closing sales for magazine.

Host/Executive Producer CLUBSESSIONS

• Dec 2005 - Sep 2010

Host, resident DJ, and Executive Producer of Clubsessions 89.5 FM WSOU, a 2 hour mix show airing on Sunday Nights from 10p-12a EST dedicated to all facets of electronic dance music. Solely responsible for all aspects of show, from guest bookings to promotions. Also is a resident DJ on the show, bringing new and dynamic mixes to the show each week, and have showcased local and international talent alike: with big names like Richie Santana, Peter Bailey, Denny Tsettos, Hydroid, Funkagenda, Sleepy & Boo and many many other grace the airwaves over the years.

Production Director

• May 2007 - May 2009

Primary imaging voice for station and in charge of all on air production: including bullets, sweepers, station ID's, intro's and outros, promotions, underwriting, and commercials. Also responsible for training new staff on pertinent production software and hardware, as well as assigning and delegating tasks to production staff.

Program Director

• May 2009 - May 2010

Solely responsible for all on air content for WSOU FM, from community programming to music selection. Also charged with scheduling DJ's, training on-air staff, mentoring staff on DJ'ing and equipment use, and coming up with more dynamic and listener oriented radio campaigns, and spearheaded several initiatives. Such as: L-Cuts (Playing local and unsigned bands in regular rotation, furthering our already stellar interaction with the local community), WSOU-Takeover (allowed a listener to "take over" the airwaves for an hour, thus creating a more dynamic and interactive radio station), as well as various other initiatives to set WSOU apart from regular commercial radio. In addition, was in office when Playboy Magazine awarded WSOU "Best College Radio Station" Award.

Music Programming Intern

• Aug 2009 - Dec 2009

Worked exclusively under lead programmers for Faction, Liquid Metal and E-Street Radio. Responsibilities included: Assembling of shows in NexGen Prophet Systems (Axis of Justice, Be The Boss, Cowabunga Uber Alles for example), editing audio and interviews, filing/archiving audio, updating data in Music Master, making and uploading hooks to Pinnacle (a market media research engine), uploading audio, screening calls/assisting in production of live satelite shows (Tony Hawk's Demolition Radio). Worked exclusively under lead programmers for Faction, Liquid Metal and E-Street Radio. Responsibilities included: Assembling of shows in NexGen Prophet Systems (Axis of Justice, Be The Boss, Cowabunga Uber Alles for example), editing audio and interviews, filing/archiving audio, updating data in Music Master, making and uploading hooks to Pinnacle (a market media research engine), uploading audio, screening calls/assisting in production of live satelite shows (Tony Hawk's Demolition Radio).

Remote Broadcast Tech/Board Op

• Aug 2008 - Sep 2009

Remote broadcast technician for now defunct NYC FM station, charged with engineering and setting up live remote broadcasts from various venues, including but not limited to, nightclubs, promo events, parties, and holiday events. Responsible for cueing talent, communicating with board op in studio to create a cohesive broadcast, maintaining proper levels, and set up/breakdown of all broadcast gear and isdn boxes. Also performed duties as board operator for late night mix shows on Fridays and Saturdays (10p-4a respectively) maintaining proper levels, co-hosting with in studio mix show DJ's (Such as Glen Friscia, Jonathan Peters, Mike Rizzo), playing proper commercial breaks, shoutouts, and assuring a quality broadcast.