Alexa Alarcon
Communications Assistant at Pacoima Beautiful- Claim this Profile
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Bio
Experience
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Pacoima Beautiful
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United States
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Civic and Social Organizations
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1 - 100 Employee
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Communications Assistant
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Aug 2022 - Present
- Develop and implement strategic communications initiatives and strategies to uplift issue based campaigns across digital and social media platforms - Support the production of content including writing, video and photo editing, graphic design, event production, and public relation efforts - Maintain social media editorial content calendar to grow audience and strengthen online engagement - Track data and metrics to effectively analyze and grow the efficacy of communications materials to help refine strategy - Help to ensure quality and consistency of brand identity, credibility, and voice throughout all external communications - Collaborate with program leads to advance initiatives and establish measurable goals and outcomes
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Los Angeles Football Club (LAFC)
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United States
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Spectator Sports
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200 - 300 Employee
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Game Day Media Operations
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Jul 2019 - Present
- Work with a team to execute match day operations, including press box and media set up and organization of match day details - Manage guest relations and liaise with press, supporters, and the community - Analyze statistical information and disseminate media updates throughout the game - Responsible for fulfilling on- site media requests including assisting media members with statistical questions, player interview requests, and the media credential process - Work with a team to execute match day operations, including press box and media set up and organization of match day details - Manage guest relations and liaise with press, supporters, and the community - Analyze statistical information and disseminate media updates throughout the game - Responsible for fulfilling on- site media requests including assisting media members with statistical questions, player interview requests, and the media credential process
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Angel City Football Club
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United States
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Spectator Sports
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100 - 200 Employee
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Street Team Member
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Oct 2021 - Jul 2022
- Execute grassroots marketing promotions throughout Southern California (ex. Youth/adult soccer tournaments, community events, live events) - Facilitate team activations at events while providing excellent customer service to members of the community - Aquire and collect lead data at all events for future marketing and sales efforts - Answer guest inquiries in a timely fashion as it relates to the club, membership, support groups, and season tickets - Execute grassroots marketing promotions throughout Southern California (ex. Youth/adult soccer tournaments, community events, live events) - Facilitate team activations at events while providing excellent customer service to members of the community - Aquire and collect lead data at all events for future marketing and sales efforts - Answer guest inquiries in a timely fashion as it relates to the club, membership, support groups, and season tickets
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LACERS
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United States
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Government Administration
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1 - 100 Employee
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Administrative Intern
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Nov 2020 - Jul 2022
- Plan, organize, and craft reports that integrate research, analysis, and statistical evidence on projects - Coordinate meetings with service providers to align objectives/timelines and discuss potential concerns - Construct emails, communications, and reports to keep management informed of project progress - Assist and interact with staff to identify needs and provide administrative guidance and support - Plan, organize, and craft reports that integrate research, analysis, and statistical evidence on projects - Coordinate meetings with service providers to align objectives/timelines and discuss potential concerns - Construct emails, communications, and reports to keep management informed of project progress - Assist and interact with staff to identify needs and provide administrative guidance and support
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Breakthru
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United States
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Software Development
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1 - 100 Employee
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Social Media Marketing Intern
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Jan 2019 - Jun 2019
- Led the strategy and execution of social media and marketing campaigns and successfully increased user engagement through the integration of research and data collection - Tracked and analyzed Instagram performance metrics and presented monthly data to management - Worked in partnership with 4 high schools to engage high risk students to create a network of shared experiences and connect them with resources and programs - Led the strategy and execution of social media and marketing campaigns and successfully increased user engagement through the integration of research and data collection - Tracked and analyzed Instagram performance metrics and presented monthly data to management - Worked in partnership with 4 high schools to engage high risk students to create a network of shared experiences and connect them with resources and programs
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Jumpstart
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United States
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Non-profit Organizations
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500 - 600 Employee
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Jumpstart Corps Member
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Nov 2017 - May 2018
- Implemented an early childhood curriculum consisting of basic reading and writing skills to prepare children attending preschool in low-income neighborhoods for school success - Created monthly newsletters to inform parents of the goals and standards of the JumpStart curriculum - Assisted parents and the community by addressing inquiries and concerns and providing information - Implemented an early childhood curriculum consisting of basic reading and writing skills to prepare children attending preschool in low-income neighborhoods for school success - Created monthly newsletters to inform parents of the goals and standards of the JumpStart curriculum - Assisted parents and the community by addressing inquiries and concerns and providing information
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Education
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New York University
Bachelor of Science - BS, Sports Management -
Los Angeles Valley College
Kinesiology and Exercise Science