Experience

Incision

• Netherlands
• Hospitals and Health Care
• 1 - 100 Employee

• Head of Growth US

  • Oct 2023 - Present

  San Francisco Bay Area - Built 2024 GTM strategy for US expansion + growth - Conducted user interviews, established user personas and leveraged insights to inform product roadmap - Established sales onboarding program, training 3 new reps from 0 to 1, building out 5 unique selling regions with initial ICPs and account lists for each individual region

• Enterprise Account Executive

  • Jun 2023 - Oct 2023

  San Francisco Bay Area Call Points: • OR Directors, OR Managers, C-Suite executives, Perioperative Educators, Surgical Colleges, Surgeons, Nurses and Scrub Techs Responsibilities: • B2B SaaS sales • Account management • Pipeline development • Cold calling • CRM management • Deal structuring • Strategic Partnerships

• Customer Success Manager

  • Mar 2023 - Jun 2023

  San Francisco Bay Area Call Points: • OR Directors, OR Managers, C-Suite executives, Perioperative Educators, Surgical Colleges, Surgeons, Nurses and Scrub Techs Key Responsibilities: • Project management • Project implementation • Stakeholder management • 0 to 1 project planning • Relationship building • Techincal skills training Key Tools: • Hubspot, Jira, Google Suite, Notion, Slack, Declaree, Canva, Microsoft Suite.



SunshineText

• United Kingdom
• Events Services

• Chief Executive Officer, Co-Founder

  • Feb 2022 - Mar 2023

  London, England, United Kingdom At Sunshine Text, we have built a social texting platform that aims to get people less attached to their phones and more in their cities. We do this by sending weekly texts of fun things to do in and around London, in simplified form, to cut down the noise of spammy travel sites and reduce the time/stress spent planning new things to do. My responsibilities involve: • Project management • Product management and development (prototyping, technology, and user… Show more At Sunshine Text, we have built a social texting platform that aims to get people less attached to their phones and more in their cities. We do this by sending weekly texts of fun things to do in and around London, in simplified form, to cut down the noise of spammy travel sites and reduce the time/stress spent planning new things to do. My responsibilities involve: • Project management • Product management and development (prototyping, technology, and user experience) • Marketing and digital marketing strategies (campaigns, A/B testing, SEO, SEM, social media management) - Growing user base from 93 beta users to 1100+ in 8 weeks • Content management and Blogging (Publishing 44 blogs + 46 individual texts) • Negotiation & communication • Networking & PR • Service provider's relationship & management • Solution presentation • CRM • Sales & customer acquisition • Business development and prospecting • Operations management • Finance & Accounting • Team Leading • Improving professional and technical knowledge through constant learning (workshops, webinars, courses...) Show less



Oplinx

• United Kingdom
• Hospitals and Health Care
• 1 - 100 Employee

• Chief Executive Officer, Co-Founder

  • Feb 2022 - Oct 2022

  London, England, United Kingdom At Oplinx, our mission is to help clinical professionals better navigate the multiple communication channels by bringing them together into one simple and unified platform. We are backed by Antler, a leading early-stage Venture Capital firm. My responsibilities involved: • Commercial / Business Development • B2B Sales Outreach & Acquisition • Negotiation & communication • CRM management/development • Business development & prospecting • Solution presentation •… Show more At Oplinx, our mission is to help clinical professionals better navigate the multiple communication channels by bringing them together into one simple and unified platform. We are backed by Antler, a leading early-stage Venture Capital firm. My responsibilities involved: • Commercial / Business Development • B2B Sales Outreach & Acquisition • Negotiation & communication • CRM management/development • Business development & prospecting • Solution presentation • Product management and development (prototyping, technology, and user experience) • Marketing and digital marketing strategies (campaigns, A/B testing, SEO, SEM, social media management) • Managing C-Suite Stakeholders & Investor Relations • Networking & PR • Service provider's relationship & management • Operations management • Finance & Accounting • Team Leading • Improving professional & technical knowledge through constant learning (workshops, webinars, courses...) Show less



IE Business School

• Spain
• Higher Education
• 700 & Above Employee

• MBA Candidate

  • Jan 2021 - Jan 2022

  Madrid, Community of Madrid, Spain • 2nd place, out of MBA 70 teams, finisher in Global Innovation Challenge • Startup lab finalist, launching ELMNT hard seltzer to the Spanish market • IE Foundation Scholarship



Arthrex

• United States
• Medical Equipment Manufacturing
• 700 & Above Employee

• Regional Sales Manager

  • Jan 2019 - Jan 2021

  San Francisco Bay Area • Managed $11MM in business, growing the category 110% YTD, across six teams in the San Francisco region • Budgeted quota assignments for six teams totaling $11 million in yearly quota attainment goals • Finalized 3 contracts with large hospital networks totaling more than $3MM in additional revenue • Initiated and oversaw sales leadership forum, engaging rising stars to develop them toward career goals • Produced and executed 24-week on-boarding training program for all new hires… Show more • Managed $11MM in business, growing the category 110% YTD, across six teams in the San Francisco region • Budgeted quota assignments for six teams totaling $11 million in yearly quota attainment goals • Finalized 3 contracts with large hospital networks totaling more than $3MM in additional revenue • Initiated and oversaw sales leadership forum, engaging rising stars to develop them toward career goals • Produced and executed 24-week on-boarding training program for all new hires, ensuring success of new reps

• Senior Account Executive

  • Nov 2017 - Dec 2018

  San Francisco Bay Area • Selected as 1 of 20 top representatives in the country to attend Top Gun Training for future leaders • Grew the Distal Extremity line from $1.1mm to $2.5mm in two years of work in the territory • Awarded territory of the year 2018 for overall growth and performance in the distal extremity market • Exceeded quota at an average of 120% each year in the territory • Managed all distal extremity related sales calls, dinners & relationship building in & out of the territory through… Show more • Selected as 1 of 20 top representatives in the country to attend Top Gun Training for future leaders • Grew the Distal Extremity line from $1.1mm to $2.5mm in two years of work in the territory • Awarded territory of the year 2018 for overall growth and performance in the distal extremity market • Exceeded quota at an average of 120% each year in the territory • Managed all distal extremity related sales calls, dinners & relationship building in & out of the territory through the Salesforce platform • Researched & developed multiple buyer personas, discovering unmet market needs and addressing them through creative marketing channels

• Account Executive

  • Jan 2015 - Nov 2017

  Chicago, Illinois • Grew my product line 154% in our territory over the first two years of work. • Exceeded quota and led the company in overall year-to-date growth with 119% to quota and $150k over quota on the year. • Successfully developed, signed, and brought on a consulting surgeon to further teach and educate fellow surgeons while also helping to develop products for Arthrex. • Consulted with doctors and healthcare practitioners on a daily basis, enhancing their knowledge of our product lines by… Show more • Grew my product line 154% in our territory over the first two years of work. • Exceeded quota and led the company in overall year-to-date growth with 119% to quota and $150k over quota on the year. • Successfully developed, signed, and brought on a consulting surgeon to further teach and educate fellow surgeons while also helping to develop products for Arthrex. • Consulted with doctors and healthcare practitioners on a daily basis, enhancing their knowledge of our product lines by effectively presenting the benefits we can bring to their practice. • Managed daily workflow activities to the highest standards of each healthcare facility, moving product, trays, and other equipment needed for everyday surgeries in our accounts. • Supported daily surgery activities, effectively communicating with physicians the technical limits and benefits to each of our 3000+ products while in daily surgeries with health care providers. • Developed a deep understanding for hospital and surgery center contracts, working first hand with purchasing departments in the approval and further usage of new products. • Finished top 3 in my onboarding training held by Arthrex for all new hires in 2015.



Texarkana Gunslingers

• Professional Baseball Player

  • May 2009 - Aug 2009

  Texarkana, TX - Competed professionally with other like-talented athletes in our respective sport. - Worked with multiple local outreach events for community development.