Experience

Superfine Art Fair

• United States
• Advertising Services
• 1 - 100 Employee

• Chief Executive Officer

  • Dec 2015 - Present

  Superfine creates barrier-breaking art fairs in six major US cities and growing. Our E-Commerce platform, weekly podcast, and artist business training tools make us the top business opportunity for visual artists in the US. Under my leadership, we've hosted more than a dozen art fairs in six cities and have produced millions of dollars in returns for our clients while maintaining nearly 30% profit margins. Superfine creates barrier-breaking art fairs in six major US cities and growing. Our E-Commerce platform, weekly podcast, and artist business training tools make us the top business opportunity for visual artists in the US. Under my leadership, we've hosted more than a dozen art fairs in six cities and have produced millions of dollars in returns for our clients while maintaining nearly 30% profit margins.



Lucky Dill Deli

• United States
• Food & Beverages
• 1 - 100 Employee

• Chief Marketing Officer

  • Nov 2019 - Present

  Responsible for strategic decision-making along with all digital and traditional marketing strategy + product development for a landmark restaurant with $7 million gross annual revenue. I oversee upper management recruitment and hiring, along with all elements of corporate strategy in tandem with ownership. Responsible for strategic decision-making along with all digital and traditional marketing strategy + product development for a landmark restaurant with $7 million gross annual revenue. I oversee upper management recruitment and hiring, along with all elements of corporate strategy in tandem with ownership.



FAME by Alex Mitow

• Founder + Producer

  • Dec 2013 - Dec 2015

  FAME created, strategized, and executed events in the food, art, music, and entertainment spaces throughout NYC and Miami. We pioneered and refined the pop-up model combined with experiential marketing to create an effective and cohesive brand strategy for our events and partners. Partnerships included the New York City Economic Development Corp, Howard Hughes Corporation, NASA, and numerous others in the food, art, and entertainment arenas. Results included 35 million+ media impressions, thousands of attendees, and win-wins across the board for us and our partners. Our events and clients were regularly covered in publications like the New York Times, Time Out New York, Gothamist, Bon Appetit, Artnet, and Refinery29, as well as by countless blogs and social media influencers. Events and partnerships included: Broth Fest at South Street Seaport (w/ Howard Hughes Corporation, Time Out New York, and Yelp) - https://ny.eater.com/2015/3/4/8149835/new-york-reaches-peak-brodo-with-seaport-bone-broth-festival The Space Apps Challenge (With NASA, New York Economic Development Corp, + Imagination in Space) James Miille "Life in the Rabbit Hole"​ Solo Photo Exhibition - https://reartiste.wordpress.com/2015/06/22/james-miilles-rabbit-hole-photo-exhibit/ The Café at SCOPE NY 2015 - International art fair pop-up art cafe Monarch Projects at Select Art Fair - http://www.bonappetit.com/entertaining-style/pop-culture/article/edible-clothing Alex's All-American Diner (with Time Out New York) - A POP UP! (Pop up interactive food, art, and music experience) - http://www.manhattanwithatwist.com/top-dogs-and-hot-dogs-at-alex-mitows-latest-venture/ #DesignTaco (with The Design Gym) (Design week pop up taco shop/design workshop) - http://www.psfk.com/2014/05/design-taco-nyc-design-week.html



LESpace

• Brazil
• Facilities Services
• 1 - 100 Employee

• Owner/Founder

  • Aug 2014 - Aug 2015

  LESpace was a bite-sized pop-up launchpad for dreamers, artists, artisans, and food professionals in Manhattan's lower east side. We worked with national and local brands like Square and The New School to incubate new ideas and foster creativity at the intersection of commerce. LESpace was a bite-sized pop-up launchpad for dreamers, artists, artisans, and food professionals in Manhattan's lower east side. We worked with national and local brands like Square and The New School to incubate new ideas and foster creativity at the intersection of commerce.



Los Perros Locos

• United States
• 1 - 100 Employee

• Founder

  • May 2012 - Oct 2014

  My sophomore effort in the hospitality field yielded a dedicated following of food-savvy New Yorkers who appreciated Los Perros Locos' unique take on the Colombian hot dog phenomenon popular throughout Miami and Latin America. Guests and critics alike enjoyed hot dogs, burgers, and fries creatively layered with unique toppings like pineapple sauce and twice-fried bacon. The enterprise concluded in 2014 when I decided to turn towards the events and marketing arena as my primary focus. Los Perros Locos in New York Times "Hungry City" June 6, 2013: http://www.nytimes.com/2013/06/12/dining/reviews/hungry-city-los-perros-locos-on-the-lower-east-side.html?_r=0 LPL in Village Voice: http://blogs.villagevoice.com/forkintheroad/2013/02/salchipapas_los.php http://blogs.villagevoice.com/forkintheroad/2013/02/nycs_5_messiest.php During its two year run, LPL was also featured on television on NBC's New York Live, Telemundo's El Nuevo Dia, and ZAGAT TV.



Red Fish Blue Fish Restaurant

• Owner + General Manager

  • Jan 2004 - Aug 2007

  Handled all aspects of owning and managing a 250+ seat restaurant with full bar and annual sales in excess of $1.7 million gross. Responsibilties encompassed entire FOH (front of house) and BOH (back of house) operations including but not limited to: - All daily and weekly food ordering - Cost control - Managing team of ~25 employees - Creating daily drink and food specials - Staff training - Menu item development and menu creation (around 45 unique items, plus specials) - Handling all manner of private parties both on and off-site, from 20 to 150 people - Maintaining accounting systems for all purchased goods and services Given "Golden Spoon" award by Florida Trend magazine for 2 years running.