Experience

Feefo

• United Kingdom
• Technology, Information and Internet
• 100 - 200 Employee

• Product Manager

  • Sep 2021 - Present

  London, England, United Kingdom Product Managing a remote squad consisting of: a Chapter Lead, 2 Full Stack Developers, a Front End Developer, a QA engineer, a Data Analyst and a UX designer. - Product Discovery: using continuous discovery techniques to identify opportunities that address a desired outcome - this along with their solutions are visualised on an opportunity solution tree. - Product Analysis: analysing data to track for product performance and points for optimisation. - Product Ownership:… Show more Product Managing a remote squad consisting of: a Chapter Lead, 2 Full Stack Developers, a Front End Developer, a QA engineer, a Data Analyst and a UX designer. - Product Discovery: using continuous discovery techniques to identify opportunities that address a desired outcome - this along with their solutions are visualised on an opportunity solution tree. - Product Analysis: analysing data to track for product performance and points for optimisation. - Product Ownership: prioritising backlog; writing epics and user stories; accepting user stories and validating that it meets acceptance criteria. - Strategy: helped devise OKRs for the squad that align with business objectives. - Delivery: ensuring that Developers have impediments removed and accepting/rejecting work results based on the acceptance criteria defined in the user stories. - Scrum (ceremonies): running and facilitating the major scrum ceremonies including: Daily Stand-Up, Retro, Sprint Planning, Refinement and Sprint Review. Show less



Reevoo

• United Kingdom
• Technology, Information and Internet
• 1 - 100 Employee

• Junior Product Manager

  • Oct 2018 - Aug 2021

  London, United Kingdom - Market intelligence: in house expert on competitors - using knowledge to inform product development decisions, product marketing/sales strategy and pricing. - Data analysis: extensive use of SQL, Tableau, Salesforce, Excel and in-house tools to analyse findings/hypotheses to inform product development and suggest operational improvements to wider areas of the business. - Product development: devise and develop new product features; write epics and user stories; draw… Show more - Market intelligence: in house expert on competitors - using knowledge to inform product development decisions, product marketing/sales strategy and pricing. - Data analysis: extensive use of SQL, Tableau, Salesforce, Excel and in-house tools to analyse findings/hypotheses to inform product development and suggest operational improvements to wider areas of the business. - Product development: devise and develop new product features; write epics and user stories; draw wireframes; contribute to daily stand-ups; manage client product feature requests; manage product roadmap. - Product analysis: own and monitor product KPIs to ensure performance is constantly improving; run and own A/B tests to improve product performance; solve complex business problems and ensure solution is scalable. - Product expertise: in house expert on product solution - work with UX to build demos and documentation explaining workflows, systems and product features for the business and its clients. - Communication/Training: manage cross-team communication to resolve customer issues; demo new features; run training for new starters; train relevant departments on new internal tools; writing documentation. - BAU: using knowledge of the product to help support wider areas of the business e.g. aid with customer support cases. - Pricing: own company pricing model and lead its optimisation. - Management experience: managed a Junior Business Analyst.

• Product Marketing Analyst

  • Apr 2017 - Sep 2018

  London, United Kingdom - Marketing analysis and content research: researched and used data analysis skills to create insights/statistics used in marketing materials. - Account based marketing: worked with biz dev to create comprehensive target account lists; formalised bespoke marketing strategies to support sales efforts. - Product innovation and positioning: performed win/loss analysis to inform product positioning and messaging; analysed customer base to support upsell and cross-sell opportunities;… Show more - Marketing analysis and content research: researched and used data analysis skills to create insights/statistics used in marketing materials. - Account based marketing: worked with biz dev to create comprehensive target account lists; formalised bespoke marketing strategies to support sales efforts. - Product innovation and positioning: performed win/loss analysis to inform product positioning and messaging; analysed customer base to support upsell and cross-sell opportunities; supported the development of buyer personas and helped adapt product messaging by industry, market and geography. - Sales enablement: supported creation of pricing model and performed complex pricing calculations; supported training sessions. - Marketing campaigns: helped with the messaging and conceptualisation of email campaigns; created campaign performance reports to help biz dev teams with strategic follow ups for engaged leads. - Competitor, market and technology landscape analysis: supplied regular competitor updates to the business; created comprehensive competitor analysis documentation ; helped broaden the company’s knowledge of the marketplace; researched and analysed the marketing technology landscape to influence product development, partnership and positioning decisions. - Content creation: contributed ideas and briefs for the company's blog and ebooks as well as defining topics for PR. - Sales enablement: supported sales and biz dev teams with adhoc requests. - Inbound marketing: supported inbound marketing channels and helping biz dev with strategic follow ups.

• Product Marketing Intern

  • Sep 2016 - Mar 2017

  London, United Kingdom