Experience

LIFEAID Beverage Company, LLC
• United States
• Consumer Goods
• 1 - 100 Employee
• Paid Media Director

  • Feb 2020 - Present

Beyond Marketing Group, LLC
• Media Director

  • Nov 2016 - Jan 2020


Engagement Labs

• United States
• Market Research
• 1 - 100 Employee

• Head of Digital Media

  • 2015 - Nov 2016

  Responsible for the design and execution of all digital & social media strategies for clients and internal marketing. This includes paid media, paid search, community management, copywriting, optimization and reporting. Managed a digital & social media division that executed digital marketing campaigns for small, medium, and large businesses across global markets.Serviced top-tier brands such as Google, Mattel, DC Comics, Warner Brothers, Universal, RBC, Concordia University and CIBC. Show less

• Digital Media Campaign Manager

  • Sep 2011 - 2015



Picton Picturefest

• Co-Coordinator

  • Jan 2011 - Jul 2011

  Worked to bring film festival and youth filmmaking camp in rural Ontario from an idea to a reality with collective of filmmakers and media experts. Responsibilities included programming films and educational workshops, finding venues, publicity, and supervising festival execution. Worked to bring film festival and youth filmmaking camp in rural Ontario from an idea to a reality with collective of filmmakers and media experts. Responsibilities included programming films and educational workshops, finding venues, publicity, and supervising festival execution.



MTHRTY

• Canada
• Advertising Services
• 1 - 100 Employee

• Community & Content Manager

  • 2010 - 2011

  Managed online communities for a variety of companies and organizations. Responsible for the research and analysis of all aspects of the plan including target definition, markets, and communities to deliver on brand goals. Responsible for execution, optimization, analysis and reporting including client-facing presentation of key metrics and insights. Managed online communities for a variety of companies and organizations. Responsible for the research and analysis of all aspects of the plan including target definition, markets, and communities to deliver on brand goals. Responsible for execution, optimization, analysis and reporting including client-facing presentation of key metrics and insights.