Alex Gonzalez

Vice President of Sales at ROOFCORP®
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Location
Anaheim, California, United States, US
Languages
  • Spanish Native or bilingual proficiency

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Experience

    • United States
    • Construction
    • 1 - 100 Employee
    • Vice President of Sales
      • Jan 2022 - Present

      •Oversee company-wide sales pipeline and set long term sales strategies for key accounts,resulting in 20% YoY sales increase total sales from $6M to $7.3M between 2021 to 2022.•Develop trusting relationships with key customer stakeholders for VIP/Enterprise accountswithin the automotive, financial, and retail industries, resulting in sold multi-year projects withan average contract value of $500k within the first year.•Direct effective whitespace strategies for existing accounts, targeting industries includingwealth and asset management, property management, and real estate, leading to the discoveryof 23 new opportunities in Q1 2023.•Generate key contact referrals within assigned VIP/Enterprise accounts by effectivelycommunicating ROI value and customizing sales presentations for each contact.•Sourced, vetted, and championed benefits of 3 new SaaS vendors and software systems to theCFO and President, while effectively managing a $250k sales marketing and software budget for2022.•Collaborated with other department leaders to align software policies, improving operationalefficiency Show less

    • Sales Manager - CA
      • May 2019 - Dec 2021

      *Streamlined and audited CA sales pipeline using Salesforce Lightning CRM, optimizing taskassignments and opportunity identification for Account Executives, resulting in a 15% Q/Qincrease in sold opportunities from 2020-2021.•Successfully presented and closed over 20 contracts per year, ranging from $100k to $500k, withmid-market business owners, C-suite officers, and key stakeholders.•Revitalized the CA leads pipeline through a comprehensive audit, transforming 15 cold leadsinto warm or "hot" leads and successfully closing 5 deals within the first 3 months ofimplementation. Show less

    • Sales Executive - CA
      • Oct 2016 - Apr 2019

      * Strategically managed and audited assigned opportunities, valued between $100k to $200k,achieving $1 million in projects within the first year hired, youngest Account Executive toachieve this milestone.•Collaborated with technical and project management departments to ensure exceptionalservice to assigned Mid-Market accounts in the real estate, retail, and financial industries.

Education

  • California State University, Fullerton
    Bachelor of Business Administration - BBA, Business Administration, Management and Operations
    2019 - 2021
  • Fullerton College
    Business Administration Associate in Arts Degree, Business Administration and Management, General
    2016 - 2019

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