Alessia Laureati

Marketing Specialist at Moretti Design Official
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Contact Information
us****@****om
(386) 825-5501
Location
San Benedetto del Tronto, Marches, Italy, IT
Languages
  • Inglese Native or bilingual proficiency
  • Spagnolo Native or bilingual proficiency
  • Cinese Limited working proficiency
  • Francese Elementary proficiency

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Margherita Corini

Ho avuto il piacere di conoscere Alessia durante la nostra esperienza al Master Publitalia '80, in un contesto di grande sfida Alessia ha sempre saputo mettersi in gioco, lavorare in team e dare la sua massima disponibilità. Abbiamo affrontato molti business case insieme tra L'Orèal, Nivea e Henkel. In ogni occasione la sua esperienza e il suo spirito strategico sono stati fondamentali. Un'ottima collega e una grande amica.

Chiara Signò

Ho avuto il piacere di lavorare con Alessia nella maggior parte dei progetti svolti al Master Publitalia ’80. Le sue competenze strategiche ed analitiche si sono rafforzate e sviluppate durante i sette mesi trascorsi assieme. La sua approfondita conoscenza delle lingue è stata una delle competenze che Alessia ha messo a disposizione per tutto il gruppo. Anche grazie alla sua pacatezza abbiamo superato i momenti di difficoltà.

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Credentials

  • Certificate in Advance English
    Cambridge University Press & Assessment
    Jun, 2015
    - Nov, 2024

Experience

    • Italy
    • Renewables & Environment
    • 1 - 100 Employee
    • Marketing Specialist
      • Sep 2022 - Present

      1. Support in the definition of the annual worldwide distribution strategy. 2. Definition and monitoring of strategic KPIs and critical analysis of insights. 3. Development of communication materials for the field force, special projects and ADVs. 4. Merchandising project and visibility in store, catalogue update. 5. Development of CRM system. 6. Development of Direct-To-Consumer tools; 7. Organization of in store pop-ups, exhibitions 1. Support in the definition of the annual worldwide distribution strategy. 2. Definition and monitoring of strategic KPIs and critical analysis of insights. 3. Development of communication materials for the field force, special projects and ADVs. 4. Merchandising project and visibility in store, catalogue update. 5. Development of CRM system. 6. Development of Direct-To-Consumer tools; 7. Organization of in store pop-ups, exhibitions

    • Czechia
    • Translation and Localization
    • 100 - 200 Employee
    • Freelance Translator
      • Jun 2022 - Present

      1. Translation of medical, legal and educational texts from ENG-ESP>ITA. 1. Translation of medical, legal and educational texts from ENG-ESP>ITA.

    • United States
    • Translation and Localization
    • 1 - 100 Employee
    • Freelance Translator
      • Mar 2018 - Present

      1. Translation of legal and administrative texts 2. Language combination English>Italian; Spanish>Italian; Chinese>Italian 1. Translation of legal and administrative texts 2. Language combination English>Italian; Spanish>Italian; Chinese>Italian

    • France
    • Manufacturing
    • 700 & Above Employee
    • Trade Marketing Vet
      • Jun 2020 - Jun 2021

      1. Sell-in and sell-out data analysis and report 2. Definition and monitoring of strategic KPIs and critical analysis of insights 3. Development of communication materials for the field force, special projects and SPT channel. 4. Management of Merchandising and visibility in clinics through Merchapp. Management of stock, catalogue update and relationships with external stakeholders. 5. Definition and development of Sales Incentive Plans in collaboration with Area Managers. 6. Development of CRM system and creation of newsletters and Facebook posts for congresses (VetExpo, Scivac Rimini, San Marco Jam Session, Vet Symposium) 7. Management of Vet Kit 2020 -2021 projects to increment the distribution of SOL range in Vet channel. Tracking of sell-in/sell-out results and insights. Show less

    • Italy
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Trade Marketing - Beauty Division
      • Apr 2019 - Jun 2020

      1. Management and monitoring of e-retailers channels with daily follow-up with the licensee. 2. Creation of e-retailer toolkits for Fragrances and Make-up launches to be distributed to authorised e-retailers. 3. Market visits in Europe and in the main point of sales to monitor the distribution of DG Beauty; 4. Management of trade marketing activities proposed by the lincesee on a global level, performance analysis and ROI. 5. Development of trade initiatives (in store activations) such as Podiums, launch events, big exploitations in store; 6. Support in the definition of the annual worldwide distribution strategy for Dolce&Gabbana Beauty Brand. 7. Management of corporate projects in partnership with key retailers. 8. Advocacy: development of training tools and sessions; uniform supply; incentive plan. 9. Development of DTC tools; Show less

    • United Kingdom
    • Translation and Localization
    • 1 - 100 Employee
    • Freelance Translator
      • May 2018 - Jun 2020

      1. Translation of legal, medical, financial and administrative texts 2. Language combination ENG<>ITA; ESP<>ITA; ENG<>ESP; CH<>ITA,ESP,ENG; 1. Translation of legal, medical, financial and administrative texts 2. Language combination ENG<>ITA; ESP<>ITA; ENG<>ESP; CH<>ITA,ESP,ENG;

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Editorial Coordinator
      • Mar 2018 - Jul 2018

      1. Layout of the webpage through WordPress; 2. Proofreading the content of the articles; 3. Editing and localisation of the articles; 4. Editorial content creation; 5. Collaboration for the Spring/Summer Issue; 1. Layout of the webpage through WordPress; 2. Proofreading the content of the articles; 3. Editing and localisation of the articles; 4. Editorial content creation; 5. Collaboration for the Spring/Summer Issue;

    • Italy
    • Higher Education
    • 300 - 400 Employee
    • Conference Interpreter
      • May 2018 - May 2018

      1.Consecutive interpreting ITA>ENG; 2. Interpreting topics: Economics, Law and Humanities; 3. How to query a database through the use of software like (NILDE, IANUS, EBSCO, BIBLiO); 1.Consecutive interpreting ITA>ENG; 2. Interpreting topics: Economics, Law and Humanities; 3. How to query a database through the use of software like (NILDE, IANUS, EBSCO, BIBLiO);

    • United Kingdom
    • Business Consulting and Services
    • Project Manager and Translator
      • Sep 2017 - Dec 2017

      1. Translation into English, mainly from Italian and Spanish, but also from French and Portuguese when a template was available 2.Translation from English into Italian and Spanish 3.Type of translations: legal documents (birth and marriage certificates, criminal records, etc.), educational documents (marks transcripts, diplomas, etc.), 4. Administrative documents (letters, employment certificates, bank and insurance statements, etc.) 5. Proofreading of translations 6. Project Management and Contact with customers 7. Appointments with the notary and Foreign and Commonwealth Office to legalise the translations. 8. Administrative tasks (certification pages, etc.) Show less

Education

  • Master Publitalia
    Marketing, Digital Communication and Sales Management, Marketing
    2018 - 2019
  • Università degli Studi di Macerata
    Master Degree, Modern Languages for International Communication and Cooperation
    2015 - 2018
  • Universidad Pablo de Olavide
    Grado en Traducción e Interpretación, Traducción e Interpretación
    2016 - 2017
  • Università degli Studi di Macerata
    Bachelor's Degree, Linguistic Mediation
    2012 - 2015
  • Liceo Scientifico
    Liceo Scientifico Benedetto Rosetti, Piano Nazionale Informatica
    2007 - 2012

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