Experience

INCA Packaging

• Italy
• Packaging and Containers Manufacturing
• 1 - 100 Employee

• Sales Manager

  • 2007 - Present

  • Managing of key Clients on Italian and European Markets • Coordination of 2 sales agents and 2 back-offices • Negotiating Sales Contracts with International Partners • Determining new potential markets and set long term sales strategies • Determining the Annual Sales Budget • Project management of new products development for Key Clients, from technical requirements to industrial implementation and sales • Management of relationship with the French Subsidiary: determining a coordinated Sales and Production strategy. • Marketing: - Responsible for the marketing strategy and its execution to support sales - Market and trends analysis for the development of new product - Management of new products market launch: communication strategy, presentation to key Clients and to the press - Management of trade exhibitions Show less



Nylstar

• Spain
• Retail Apparel and Fashion
• 1 - 100 Employee

• Manager of Marketing and Promotions - Italian market

  • 2002 - 2006

  • Market monitoring and competitors analysis• Identified new business opportunities to develop through co-marketing agreements, managed all promotional activities to consolidate brand and product presence in the market • Negotiated and managed agreements with partners’ and retailers’ supply chain to increase sale volumes• Managed the relationship with communication agencies to create advert campaigns• Managed the company’s presence at key trade exhibitions

• Manager of new products development in the BODYWEAR sector

  • 2000 - 2002

  • Analysed the market to define guidelines for the development of new products• Developed new products and managed their implementation phases, from industrial tests to trials with customers • Defined the commercial proposition for the product and sales forecast • Collaborated with the marketing department for the market launch of new products• Managed of a team of 2 specialists dedicated to customers’ trials support

• Manager of technical support in the BODYWEAR sector – Italian, French, Belgian markets

  • May 1996 - Apr 2000

  • Provided technical support to customers, dealing with quality-related problems• Analysed the root cause of issues and acted as trouble-shooter between R&D and production • Management of defective stock and its sales strategy• Negotiated contentious cases with customers • Provided technical support to the sales department and interfaced between the market and the company