Alesha Hanson
Social Media Manager at Boss Ladies Abroad, LLC- Claim this Profile
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Bio
Experience
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Boss Ladies Abroad, LLC
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United States
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Travel Arrangements
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1 - 100 Employee
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Social Media Manager
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Jul 2023 - Present
- Create compelling and visually appealing content for various platforms, including graphics, videos, and written posts. - Draft reports and presentations for senior management to track social media analytics and accomplishments. - Analyze social media presence, engagement, and effectiveness on TikTok and Instagram. - Establish "the voice" of the brand with social media and content development devoted to the travel industry. - Own the content calendar, developing strategies for driving customers for upcoming group trips. Show less
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Leshasocurly
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Bronx, New York, United States
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Social Media Manager and Content Creator
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Jun 2019 - Present
• Predict and analyze ongoing social media trends to drive traffic to platforms. • Analyze insights and tailor social media strategy based on posts’ performance. • Serve as a paid brand ambassador for several natural hair and skincare companies. • Facilitate community forums centered around growth in social media for novice content creators. • Develop content for social media platforms including Instagram, TikTok, YouTube and Pinterest. • Build and create a calendar based on content pillars for natural hair and skincare. • Design and update analytics for media kit and rate sheet for effective pitching. • Build and maintain relationships with brands and creators to boost performance and engagement. • Organize and pre-write copy, captions and hashtags for posts and video. • Provide reviews, tutorials and testimonials for natural hair and beauty brands. • Design thumbnails and cover pages for content on Instagram and YouTube. • Negotiate campaigns and contracts with brand managers. Show less
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NYC Department of Education
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United States
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Primary and Secondary Education
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700 & Above Employee
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Instructor | SEL and Diversity Leader
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Aug 2015 - Jun 2023
• Design and create content for more than 20 course participants with multi-range needs. • Mentoring a team of instructors to improve cultural humility with course participants. • Develop and pitch content ideas for school newspaper which reaches 1,000 plus community members. • Edit and revise copy for school newspaper. • Plan, design and execute professional developments on social emotional learning for a team of 10 instructors. • Facilitate faculty diversity by holding meetings and working with faculty to incorporate diversity into course materials. Show less
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Teach For America
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United States
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Education Administration Programs
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700 & Above Employee
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2015 Teach For America Corp Member
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May 2015 - Jun 2017
- Selected from approximately 48,000 applicants nationwide to join national teacher corps of recent college graduates and professionals who commit two years to teach in public schools. - Selected from approximately 48,000 applicants nationwide to join national teacher corps of recent college graduates and professionals who commit two years to teach in public schools.
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The Daily Voice
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Armonk, NY
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Community Editor
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Dec 2013 - May 2015
• Composed, assessed, and edited performance for more than 20 articles per day. • Analyze and interpret article performance and generate analytic reports to assess the efficacy of media for clients. • Liaised between content partners, chambers of commerce and community to report events. • Generated account performance reports and manually calculate monthly audience figures. • Supervised, evaluated, managed progress and weekly schedules for freelancers. • Composed, assessed, and edited performance for more than 20 articles per day. • Analyze and interpret article performance and generate analytic reports to assess the efficacy of media for clients. • Liaised between content partners, chambers of commerce and community to report events. • Generated account performance reports and manually calculate monthly audience figures. • Supervised, evaluated, managed progress and weekly schedules for freelancers.
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Leason Ellis LLP
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United States
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Law Practice
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1 - 100 Employee
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Trademark Administrative Assistant
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Aug 2012 - Dec 2013
• Schedule conferences for client meetings • Interact with clients and answer questions about legal documents • Manage and monitor daily deadlines for attorneys • Report deadlines and progress of trademark process to clients • Compose contracts of engagement for clients • Schedule conferences for client meetings • Interact with clients and answer questions about legal documents • Manage and monitor daily deadlines for attorneys • Report deadlines and progress of trademark process to clients • Compose contracts of engagement for clients
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Pace University
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Higher Education
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700 & Above Employee
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Student
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2008 - 2012
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WFAS Radio
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Hartsdale, NY
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Marketing and Promotions Intern
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Jan 2011 - May 2011
• Assisted listeners and followed up and mailed out prizes to contest winners • Answered and screened phone calls • Organized WFAS Radio Database • Distributed promotional prizes to contest winners • Implemented WFAS Radio’s Workplace of the Week promotion • Conducted on-site contesting for listeners • Set up and broke down equipment at remote appearances • Assisted listeners and followed up and mailed out prizes to contest winners • Answered and screened phone calls • Organized WFAS Radio Database • Distributed promotional prizes to contest winners • Implemented WFAS Radio’s Workplace of the Week promotion • Conducted on-site contesting for listeners • Set up and broke down equipment at remote appearances
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SHARE Cancer Support
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United States
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Hospitals and Health Care
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1 - 100 Employee
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Social Media Intern
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2011 - 2011
• Individually researched marketing strategies to help promote company Facebook page and website • Reported recommendations to Communications Director to increase traffic on website pages • Copy-edited blog posts and publications • Calendared monthly progress of social mediums • Increased Facebook page to over 200 people • Managed and compiled language for Facebook and Twitter accounts • Designed flyers to promote Facebook page and website • Compiled information and designed monthly newsletter for breast and ovarian cancer organization • Edited templates for monthly newsletter • Created PowerPoint presentations for Executive Director for events • Drafted emails to nonprofit organizations regarding link partnership Show less
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Education
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Fordham University Graduate School of Education
Master's degree, Elementary Education and Teaching -
Pace University
Bachelor of Arts (B.A.), Communications