Aleksei Kunshin

Creative Manager at MY.GAMES
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Location
Da Nang City, Vietnam, VN
Languages
  • Английский Limited working proficiency

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Experience

    • France
    • Retail
    • Creative Manager
      • Jan 2020 - Present

      Achievements: • Total annual budget of 1.300.000 USD spend on my Ad Creatives on various advertising platforms (Moloco; Google; Facebook) • Made more than 200 creative campaigns last year • Generated main creatives (concepts, designs, videos and game trailers) for famous worldwide mobile games: War Robots, Hustle Castle, Hero Wars, Left to Survive, Global City, Zero City, Days After, etc. • Collaborated with studios: Pixonic, My.Games, Studio Nord, Whalekit, RED BRIX WALL, Other Kind Games Limited, Reactgames studio limited, Purple Games, etc. Main tasks: • Creation of Ad Creatives from scratch for the international gaming market (USA, Israel, Brazil, Cyprus, Japan etc.) • Development of creative ideas, scripts and plots • Managing cross functional teams of up to 20 members: Artists, 2D/3D Motion and Sound Designers, Developers. • Close collaboration with Traffic Managers and back-office specialists • Building strong connection and integration with cross functional teams • Prioritize projects and tasks to ensure work is completed efficiently, on schedule and within budget • Development of technical specifications (briefs) with control of the following execution • Post-launching analysis through mobile traffic metrics (ROI, CTR, CR, CPA and other), market benchmark analysis and forecasting • Managing 20+ different projects (Ad Creatives production) at the same time • Drive the culture, process, strategy, and best practices for the studio’s production capability Show less

    • United States
    • Restaurants
    • 1 - 100 Employee
    • Independent consulting as a Creative Producer in video advertising for mobile gaming
      • Jan 2020 - Present

      Main tasks: • Business development and clients negotiations • Development of commercial proposals and presentations • Building temporary project teams with selection, recruitment and hiring professionals • Providing project management and technical input for maximizing quality, efficiency and costs reduction • Project managing and organizing the production of advertising videos and static content • Prioritizing and managing workloads • Working across different functions to make sure projects go as plan. • Running daily stand-ups and discussions to ensure production is on schedule • Mitigate production issues and regular reports to the clients Show less

    • CEO & Co-owner
      • Aug 2017 - Aug 2019

      • Art place for organization different cooperative and private events: weddings, birthday, parties, trainings, business meetings, conferences, etc. • General management of the business • Full cycle of the events organization and operations • Marketing and PR • Clients Management • Contractors Management • Stuff Recruitment • Budgeting • Accounting and reporting • Art place for organization different cooperative and private events: weddings, birthday, parties, trainings, business meetings, conferences, etc. • General management of the business • Full cycle of the events organization and operations • Marketing and PR • Clients Management • Contractors Management • Stuff Recruitment • Budgeting • Accounting and reporting

    • Russian Federation
    • Spectator Sports
    • 1 - 100 Employee
    • Project Director
      • Feb 2017 - May 2017

      Russian eSports Cup 2017 – the biggest eSports event in 2017 • Full scope of organizational works of the big event which lasted 4 months • Technical briefs development for various subcontractors: live production, programming, technical staff on the place of event, press office and etc. • Activities briefs development, freelancers recruitment • Project budgeting • Recruitment and negotiating with subcontractors, Implementation control at all stages • Control participants of event, event logistic • Internal reporting Show less

    • United Kingdom
    • Government Administration
    • Sproting Director
      • Sep 2015 - Jan 2017

      • Business development • Sponsorship proposal development for potential ROX team partners • Sponsorship proposal development for potential partners of eSports events by ROX team • Project budgeting • Promotional events budgeting • Gamer’s teams budgeting • Gamer’s teams and independent sportsmen’s profitability analysis • Transfers strategy • Sportsmen, managers, coaches recruitment • Negotiating, signing contracts • Development of staff management matrix • Sports management • Teambuilding • Training process analysis • Training process monitoring • eSports boot camps organization • Marketing • Implementation control • Media-statements preparation Show less

    • Исполнительный директор проекта "МКЛ: Студенческое первенство"
      • Aug 2013 - Jul 2015

Education

  • Netology
    Digital marketing
    2017 - 2018
  • Modern University for the Humanities
    Бакалавр, Bachelor of Science in Management
    2008 - 2013

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