Aleksandar Rusev

Marketing Executive at Living Planet Distribution
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Contact Information
us****@****om
(386) 825-5501
Location
Varna, Varna, Bulgaria, BG
Languages
  • English -
  • Bulgarian -

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Credentials

  • Landing Page Design & Conversion Rate Optimization
    Udemy
    Jul, 2020
    - Nov, 2024
  • The Complete Link Building Course - Backlink Building 2020
    Udemy
    Jul, 2020
    - Nov, 2024
  • DESIGN RULES: Principles + Practices for Great UI Design
    Udemy
    Mar, 2020
    - Nov, 2024
  • The Business of Social
    Coursera Course Certificates
    Aug, 2017
    - Nov, 2024
  • Content, Advertising & Social IMC
    Coursera Course Certificates
    Mar, 2017
    - Nov, 2024
  • Engagement and Nurture marketing strategies
    Coursera
    Nov, 2016
    - Nov, 2024
  • What is Social?
    Coursera Course Certificates
    Oct, 2016
    - Nov, 2024
  • Inspiring and Motivating Individuals
    Coursera Course Certificates
    Feb, 2016
    - Nov, 2024
  • Food Awareness L1
    FG Training
    Jan, 2016
    - Nov, 2024
  • 1 Year of Leadership Training
    The Doyle Collection
    Sep, 2017
    - Nov, 2024
  • The Importance of Listening Northwestern University
    Coursera Course Certificates

Experience

    • United Kingdom
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Marketing Executive
      • Aug 2020 - Present

    • United Kingdom
    • Events Services
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Nov 2019 - Aug 2020

    • Digital Marketer
      • Feb 2019 - Nov 2019

    • Marketing Executive and Junior Trainer
      • Feb 2019 - Nov 2019

      • Play a key role in shaping and driving the digital marketing strategy as part of a small team• Display a strong awareness of tone of voice by catering for both B2C and B2B audiences• Involved in the implementation of paid social media campaigns from conception to delivery• Execute email campaigns with constant monitoring and testing ensuring optimum results• A key driver in the development of several WordPress websites from scratch• Assist in the development and running of paid search campaigns on Google AdWords• Help to manage ad spend with a particular focus on cost per lead and campaign ROI• Utilise research tools such as Google Keyword Planner to identify potential areas of business development• Provide support and training to junior members of the digital marketing team• In regular communication with the telemarketing team to obtain feedback on lead quality• Ensure the sales team are equipped with the right marketing materials to close leadssee less• Preparing students for Diploma in Digital Marketing form Digital Marketing Institute• Involving students in different projects and helping them develop pragmatical experience Show less

    • Ireland
    • Hospitality
    • 400 - 500 Employee
    • Head Waiter
      • Jun 2017 - Apr 2019

      Responsible of educating the staff about service, food and alcohol through daily training. Also made step-by-step procedure of training the new staff. Dealing with guests requests and complains - turning negative situations into positive experience. Creating incentives for the team and responsible of the feedback given online. Responsible of educating the staff about service, food and alcohol through daily training. Also made step-by-step procedure of training the new staff. Dealing with guests requests and complains - turning negative situations into positive experience. Creating incentives for the team and responsible of the feedback given online.

    • United Kingdom
    • Hospitality
    • 1 - 100 Employee
    • Food and Beverage Assistant
      • Oct 2015 - Jun 2017

      Providing high standard service in exclusive club to people with individual expectations and needs. Attention to details , teaching new staff the house standards. Providing high standard service in exclusive club to people with individual expectations and needs. Attention to details , teaching new staff the house standards.

    • Sales Manager
      • Apr 2012 - Sep 2014

      - Daily briefs in which we do role playing and practice selling techniques; tracking our performance and optimising through cross and up-selling. - Motivating and encouraging the staff to keep developing selling skills. - Created step-by-step training manual which led to new starters achieving their first sales within the first week. - Dealing with customers issues and companies inquiries. - Constantly improving customer experience and selling strategies to reach set targets - Daily briefs in which we do role playing and practice selling techniques; tracking our performance and optimising through cross and up-selling. - Motivating and encouraging the staff to keep developing selling skills. - Created step-by-step training manual which led to new starters achieving their first sales within the first week. - Dealing with customers issues and companies inquiries. - Constantly improving customer experience and selling strategies to reach set targets

Education

  • Digital Marketing Institute
    Professional Diploma
    2018 - 2019
  • University of Economics - Varna
    Bachelor's degree, Tourism
    2009 - 2014

Community

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