Alejandro De la Peza
Midweight Motion Graphic Designer at Principles for Responsible Investment- Claim this Profile
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Inglés Full professional proficiency
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Español Native or bilingual proficiency
Topline Score
Bio
Credentials
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IELTS Academic
IELTS OfficialOct, 2019- Nov, 2024
Experience
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Principles for Responsible Investment
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United Kingdom
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Financial Services
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200 - 300 Employee
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Midweight Motion Graphic Designer
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Jul 2022 - Present
• Branding upkeeping – To create and supervise visual assets of the company in accordance with brand guidelines. • Content design – Production of graphic assets across different platforms (videos, books, portfolios, social media posts, etc). • Motion graphics – Main responsible for the creation of animated graphic assets. • Video production and editing – Taking care of all video creation phases, including concept and post-production. • Editorial design and management – From manuscripts through the printing of internal and external publications.
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JSa
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Mexico
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Architecture and Planning
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1 - 100 Employee
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Graphics & Communications Manager
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Feb 2018 - Aug 2020
• Creative direction – Handled and managed all internal and external visual assets of the company.• Re-branding – Redesigned the company’s brand identity and guidelines (templates, website, document layouts, etc).• Content design – Production of graphic assets across different platforms (videos, books, portfolios, social media posts, etc).• External communication management – Developed the digital and printed visual strategy in line with emerging trends.• Social media management – Increased digital presence and followers by 400% (11K to 42K) within 3 months.• Pitching – Secured over 30 deals with stakeholders with the design and delivery of pitching presentations.• Editorial design and management – From manuscripts through printing of internal and external publications.• Networking – Increased the firm’s influence within the industry through new business relationships with specialists.• Team management – Achieved a 30% annual budget increase due to the team’s good performance and results.
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Graphics & Communications Coordinator
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Jan 2017 - Feb 2018
• Brand awareness – Increased the firm’s participation in international publications by 100% (from 5 in 2016 to 11 in 2017).• Archiving – Re-organised the firm’s visual assets to improve processing and access.• Internal communication management – Reduction of paperwork administration by 30% with new labeling system design.• Content design – Production of graphic assets across different platforms (videos, books, portfolios, social media posts, etc.).• Event management – From the logistic plan to the design and production of visual assets required.
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Junior Architect
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Jun 2016 - Jan 2017
• Liaison – Worked closely with the department’s manager to develop effective presentations for competitions.• Research – Conducted the investigation phase of over 8 projects, which informed most of their following design decisions.• Pitch presentations design – 90% success rate for tenders (29 out of 32) utilising my designs.• Project conceptualisation – 80% success rate on conceptual ideas pitches to internal graphics & communication manager.
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Carbonell + Souto Arquitectura
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Área metropolitana de Ciudad de México
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Junior Architect
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Sep 2015 - Jun 2016
• Liaison – Support on research, data analysis, pitching presentations and publications. • Networking – Established relationships with several providers and eventual partners to the company. • Content design – Production of graphic assets across different platforms (videos, books, portfolios, social media posts, etc.). • Liaison – Support on research, data analysis, pitching presentations and publications. • Networking – Established relationships with several providers and eventual partners to the company. • Content design – Production of graphic assets across different platforms (videos, books, portfolios, social media posts, etc.).
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Education
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Central Saint Martins, University of The Arts London
Master of Arts - MA, Graphic Communication Design -
Universidad Iberoamericana, Ciudad de México
Bachelor of Architecture - BArch, Architecture -
EDINBA
Specialization, Editorial Design -
Universidad Nacional Autónoma de México
Graduate Diploma, Lettering and Letterpress -
Politecnico di Milano
Bachelor of Architecture - BArch, Architecture, Foreign exchange studies