Alejandra Gonzalez
Marketing coordinator at Grupo Editorial Garcìa- Claim this Profile
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Español Native or bilingual proficiency
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Inglés Full professional proficiency
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Francés Professional working proficiency
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Bio
Experience
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García Editorial Infantil
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Mexico
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Writing and Editing
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1 - 100 Employee
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Marketing coordinator
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Aug 2013 - Present
- Editor of children's textbooks.- Community Manager.- Content developer, copywriter.- Development of digital media plan.- Contact opinion leaders of the segment to capitalize on the relationship in digital and non-digital media.- Administration and logistics of National Book Fairs.- Consumer, industry, and market analysis.- Development of new product segments.- Development of online sales channels (e-commerce and marketplaces). - Editor of children's textbooks.- Community Manager.- Content developer, copywriter.- Development of digital media plan.- Contact opinion leaders of the segment to capitalize on the relationship in digital and non-digital media.- Administration and logistics of National Book Fairs.- Consumer, industry, and market analysis.- Development of new product segments.- Development of online sales channels (e-commerce and marketplaces).
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Marketing Associate
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Jan 2013 - Jul 2013
Set up of corporate promotions, franchise manuals, service to the franchisee partner. Set up of corporate promotions, franchise manuals, service to the franchisee partner.
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Education
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Instituto Tecnológico y de Estudios Superiores de Monterrey
Marketing bachelor, Marketing