Alejandra Pedemonte
Director of Global Marketing, Hawaiian Host at Hawaiian Host- Claim this Profile
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English Native or bilingual proficiency
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Bio
Kelly Powell
I was lucky enough to work with Alejandra on a number of business analysis projects of US Chocolate and various packtypes at the Hershey Company. Alejandra provides creative thinking to almost everything she is involved with. Having her on your team is very beneficial for that exact reason. She is the person you turn to when you think the team has hit a roadblock and she will help provide a path forward. She is smart, listens, applies her past knowledge, and leads when needed.
Lauren Collalto-Rieske
Alejandra and I were peers for about 8 months while we were on the Packtypes team, where we focused on portfolio strategies for Hershey's largest confection brands. Alejandra was always very detail-oriented, enthusiastic, and great at conjuring up creative ways to motivate our teammates. She did an awesome job developing and executing a very informative team-building off-site, and was always a great team player. I would welcome the opportunity to work on a team with Alejandra in the future!
Kelly Powell
I was lucky enough to work with Alejandra on a number of business analysis projects of US Chocolate and various packtypes at the Hershey Company. Alejandra provides creative thinking to almost everything she is involved with. Having her on your team is very beneficial for that exact reason. She is the person you turn to when you think the team has hit a roadblock and she will help provide a path forward. She is smart, listens, applies her past knowledge, and leads when needed.
Lauren Collalto-Rieske
Alejandra and I were peers for about 8 months while we were on the Packtypes team, where we focused on portfolio strategies for Hershey's largest confection brands. Alejandra was always very detail-oriented, enthusiastic, and great at conjuring up creative ways to motivate our teammates. She did an awesome job developing and executing a very informative team-building off-site, and was always a great team player. I would welcome the opportunity to work on a team with Alejandra in the future!
Kelly Powell
I was lucky enough to work with Alejandra on a number of business analysis projects of US Chocolate and various packtypes at the Hershey Company. Alejandra provides creative thinking to almost everything she is involved with. Having her on your team is very beneficial for that exact reason. She is the person you turn to when you think the team has hit a roadblock and she will help provide a path forward. She is smart, listens, applies her past knowledge, and leads when needed.
Lauren Collalto-Rieske
Alejandra and I were peers for about 8 months while we were on the Packtypes team, where we focused on portfolio strategies for Hershey's largest confection brands. Alejandra was always very detail-oriented, enthusiastic, and great at conjuring up creative ways to motivate our teammates. She did an awesome job developing and executing a very informative team-building off-site, and was always a great team player. I would welcome the opportunity to work on a team with Alejandra in the future!
Kelly Powell
I was lucky enough to work with Alejandra on a number of business analysis projects of US Chocolate and various packtypes at the Hershey Company. Alejandra provides creative thinking to almost everything she is involved with. Having her on your team is very beneficial for that exact reason. She is the person you turn to when you think the team has hit a roadblock and she will help provide a path forward. She is smart, listens, applies her past knowledge, and leads when needed.
Lauren Collalto-Rieske
Alejandra and I were peers for about 8 months while we were on the Packtypes team, where we focused on portfolio strategies for Hershey's largest confection brands. Alejandra was always very detail-oriented, enthusiastic, and great at conjuring up creative ways to motivate our teammates. She did an awesome job developing and executing a very informative team-building off-site, and was always a great team player. I would welcome the opportunity to work on a team with Alejandra in the future!
Experience
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Hawaiian Host
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United States
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Manufacturing
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1 - 100 Employee
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Director of Global Marketing, Hawaiian Host
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Sep 2022 - Present
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Mauna Loa
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United States
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Manufacturing
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1 - 100 Employee
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Jun 2021 - Oct 2022
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May 2019 - Jun 2021
NOSH Best of 2021 Award - Best PackagingParents Magazine - Best Ice Cream Pint 2021360 degree rebrand - New packaging, new innovation, new digital campaign, new strategic social mediaCollaborated with cross-functional teams (sales, operations, procurement, ecom) to reposition brand into health and wellness and expand distribution into the mainland.
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POM Wonderful
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Food Production
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100 - 200 Employee
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Brand Manager // Beverage
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Aug 2016 - May 2018
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The Hershey Company
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United States
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Manufacturing
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700 & Above Employee
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Oct 2015 - Aug 2016
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Nov 2013 - Sep 2015
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University of Michigan Ross School of Business
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United States
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Higher Education
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700 & Above Employee
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MBA
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Sep 2011 - Mar 2013
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Ballet Chicago
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United States
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Artists and Writers
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1 - 100 Employee
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MBA Consultant
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Feb 2012 - Apr 2012
Created a holistic marketing plan for two performances in order to increase revenue - The Nutcracker and Spring Repertory: analyzed sales and survey data, conducted one-on-one interviews, evaluated competitive landscape, performed SWOT analysis. Recommended changes to ticket prices and print and social media campaign. Created a holistic marketing plan for two performances in order to increase revenue - The Nutcracker and Spring Repertory: analyzed sales and survey data, conducted one-on-one interviews, evaluated competitive landscape, performed SWOT analysis. Recommended changes to ticket prices and print and social media campaign.
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Assistant to President
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2008 - May 2011
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Assistant to Writer/Director
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2006 - 2008
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Assistant to the Director & Executive Producer
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2002 - 2006
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John Wells Productions
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United States
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Entertainment Providers
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1 - 100 Employee
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Production Assistant
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2001 - 2001
Jack of all trades. Liaison between JWP and TV production offices, studio executive offices, and editing offices. Jack of all trades. Liaison between JWP and TV production offices, studio executive offices, and editing offices.
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Education
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2011 - 2013
University of Michigan - Stephen M. Ross School of Business
MBA -
The University of Texas at Austin
BS, Film
Community
