Marketing & Sales Manager at Casa Alberola Alicante, Curio Collection by Hilton

• May 2019 - Present

Independently of the inherent functions of the marketing and sales manager position and due to the uncertainty of the Covid-19 situation, I decided to implement collaborative marketing with different sectors linked to tourism to mutually reinforce product positioning with a differential added value through the following initiatives:-URBAN OCR (Open City Resort): This initiative allowed us to offer our guests instead of a general F&B service in our facilities a personal experience in the city based on local and international gastronomic tasting in various premium restaurants.-Beach club experience: As a boutique hotel located in the heart of the city and for the purpose of competing with beach resorts, we decided to provide a unique beach experience. To this end, an exclusive agreement was reached with the only beach club (Chiringuito el Bonito) in the city with a special and differential service for our clients.-In the absence of MICE tourism, one of my objectives was to re-orientate and promote new segments (individuals and leisure). Small groups of alternative experiences, from book clubs with the presence of writers, cultural groups (agreements with museums), gourmet groups, weddings, and different workshops, from tailoring to floral workshops staying overnight at the hotel.Achievements: This initiative enabled the company to achieve the budget in a declining market, without having to sacrifice the company's ADR. Repositioning the hotel from a leisure perspective, acquiring new accounts, and increasing the production from this segment.

Marketing and Social Media Manager at Casa Alberola Lobster Bar

• Jul 2020 - Present

As a marketing manager, I fully manage Casa Alberola's Lobster Bar marketing business.-Responsible for marketing strategy, business development, and budgeting planning as well as negotiating with third parties regarding brand positioning. -Social media marketing: campaign creations on Facebook business manager for Instagram and Facebook thus posting content throughout the week in order to be constantly active.-CRM: Deployment planning of email campaigns to target database segments.-Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and KPIs)-Identifying trends and insights as well as optimizing spending and performance based on the insights.

Assistant Project Manager Pre-Opening Hotel Boutique

• Jul 2018 - Present

Social media consultancy for small businesses

• May 2021 - Present

I help companies define their social media strategy through personalized consultancy.-Supporting companies planning decisions, communication structure, marketing management, and promotion of values. -Content writing and copy creation, transmitting the tone of the brand and the specific message, adapted to the Social Media strategy and each specific action. -Monthly monitoring of online and offline campaigns. Analysis of results and measurement of KPIs.-Management of the brand's online reputation and customer service in social media.

Front Desk Agent

• Sep 2018 - Nov 2018

Responsible for achieving positive outcomes from guest petitions in an efficient manner. Maximizing up-selling techniques to promote hotel services and facilities as well as room occupancy. Assist other departments such as guest service where I previously was. Daily demonstration of room rates, packages, room categories and other general product or city knowledge.

Guest Service Agent

• May 2018 - Aug 2018

Responsible for providing services for guest to contribute to an overall exceptional experience from the check-in through check-out and complete audits. Constantly paying particular attention to guest satisfaction. Maximizing up-selling and room occupancy to promote hotel facilities and services.-Achieved throughout two consecutive months wow moment’s winner, by creating amazing memories and experiences to our guests.- Top upseller of my department during 3 months

Front Desk

• Jun 2016 - Sep 2016

In charge of providing a friendly welcome and high quality service to guest arriving at the hotel. Constantly portraying a highly professional image of the hotel and paying particular attention to the guest satisfaction and efficiency. Ambassador for excellence service, dealing productively with requests and issues that arise from customers while conserving the highest standards. In charge of providing a friendly welcome and high quality service to guest arriving at the hotel. Constantly portraying a highly professional image of the hotel and paying particular attention to the guest satisfaction and efficiency. Ambassador for excellence service, dealing productively with requests and issues that arise from customers while conserving the highest standards.

Internship

• Jan 2016 - Jun 2016

Internship

• May 2015 - Sep 2015