Aleesha Singh

Treasurer - Arizona State University Chapter at Arizona State University PRSSA
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Phoenix Area
Languages
  • French Native or bilingual proficiency
  • English Native or bilingual proficiency

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Credentials

  • Google Analytics 4 Certification
    Google
    Mar, 2023
    - Oct, 2024
  • Google Ads Measurement Certification
    Google
    Feb, 2023
    - Oct, 2024
  • Inbound Marketing Certification
    HubSpot
    Jan, 2023
    - Oct, 2024
  • Google Ads Display Certification
    Google
    Jan, 2023
    - Oct, 2024
  • Google Ads Search Certification
    Google
    Jan, 2023
    - Oct, 2024

Experience

  • Arizona State University PRSSA
    • Treasurer - Arizona State University Chapter
      • May 2023 - Present

      * Work with the president in preparing the annual budget. * Collect Chapter dues, as well as fees for any Chapter special events & fundraisers. * Provide financial reports periodically to the Chapter membership. * Disburse and provide safekeeping for all Chapter funds while keeping accurate financial records. * Work with the president in preparing the annual budget. * Collect Chapter dues, as well as fees for any Chapter special events & fundraisers. * Provide financial reports periodically to the Chapter membership. * Disburse and provide safekeeping for all Chapter funds while keeping accurate financial records.

  • IPSY
    • United States
    • Technology, Information and Media
    • 200 - 300 Employee
    • Lifecycle Marketing Intern
      • May 2023 - Present

      * Work with Lifecycle Marketing Team to acquire customer upgrades through email marketing and SMS campaigns * Collects and analyzes analytics to inform future strategy * Uses A/B testing techniques to optimize email and SMS campaigns * Work with Lifecycle Marketing Team to acquire customer upgrades through email marketing and SMS campaigns * Collects and analyzes analytics to inform future strategy * Uses A/B testing techniques to optimize email and SMS campaigns

  • Arizona State University - Walter Cronkite School of Journalism and Mass Communication
    • United States
    • Higher Education
    • 100 - 200 Employee
    • Digital Audiences Specialist
      • Jan 2023 - Apr 2023

      • Member of The Cronkite Agency, a robust strategic communications agency in the Cronkite School. • Works with client team to manage Arizona Foundation for Women and Oakley’s Oath accounts. • Executes paid social campaigns with real budget across Twitter, LinkedIn, Facebook and Instagram. • Works on website UX and SEO to improve client’s brand awareness. • Develops monthly reports summarizing progress and updating analytics to create data-driven growth strategies. • Member of The Cronkite Agency, a robust strategic communications agency in the Cronkite School. • Works with client team to manage Arizona Foundation for Women and Oakley’s Oath accounts. • Executes paid social campaigns with real budget across Twitter, LinkedIn, Facebook and Instagram. • Works on website UX and SEO to improve client’s brand awareness. • Develops monthly reports summarizing progress and updating analytics to create data-driven growth strategies.

  • Center on Reinventing Public Education
    • United States
    • Research Services
    • 1 - 100 Employee
    • Digital Communications Intern
      • Aug 2022 - Dec 2022

      • Responsible for creating media toolkits, email campaigns and organic social posts to raise awareness for CRPE reports. • Designed and updated report landing pages via WordPress. • Monitored media mentions to update “In the News” section on CRPE website. • Tracked website, email and social media metrics to inform strategy. • Responsible for creating media toolkits, email campaigns and organic social posts to raise awareness for CRPE reports. • Designed and updated report landing pages via WordPress. • Monitored media mentions to update “In the News” section on CRPE website. • Tracked website, email and social media metrics to inform strategy.

  • Arizona School Boards Association
    • United States
    • Education Management
    • 1 - 100 Employee
    • Multimedia Journalism Intern
      • Jan 2022 - May 2022

      • Responsible for delivering content through text, audio, images, animation and video. • Worked with the communications team to manage ASBA social media profiles, using Canva and Hootsuite. • Responsible for delivering content through text, audio, images, animation and video. • Worked with the communications team to manage ASBA social media profiles, using Canva and Hootsuite.

Education

  • Arizona State University
    Bachelor's degree, Walter Cronkite School of Journalism and Mass Communication
    2020 - 2023
  • Jackson High School
    High School Diploma
    2016 - 2020

Community

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