Alberto Saldivia
Paid Media Manager at Maktagg- Claim this Profile
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Bio
Experience
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Maktagg
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Spain
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Advertising Services
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1 - 100 Employee
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Paid Media Manager
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Jan 2021 - Present
Barcelona, Catalonia, Spain • Paid media team management. • Implementation and optimization of Google Ads and Social Ads Campaigns (120K Monthly Budget) • Analysis and reporting of results on a weekly and monthly basis, focused on KPIs such as CPL, CPA, ROAS, etc. • Daily communication with clients in order to report on the performance of the campaigns, resolve doubts and propose new strategies for the account growth. • Collaboration with strategic proposals for potential customers.
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Paid Media & SEO Manager
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Apr 2018 - Dec 2021
Barcelona Area, Spain • Definition of goals and methodology for the clients and the company. Focused on performance. • Help companies growth through marketing tactics. Traffic and sales. • Manage client’s Google Ads and Social Ads accounts. • Budgets managed over 50K per month. Increasing ROAS, reducing CPA, optimizing budgets. • Implement SEO Tactics.
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Motion Ave Inc
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United States
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Advertising Services
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1 - 100 Employee
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Inbound Account Manager & Marketing Specialist
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Feb 2017 - Mar 2018
Greater New York City Area • Lead an Inbound marketing team. • Full SEO audits and optimizations. • More than 200% in organic traffic in a few months. • Set up and monitor SMM and SEM campaigns.
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Digifianz
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United States
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Advertising Services
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1 - 100 Employee
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SEO Director & Inbound Marketing Specialist
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Jun 2015 - Feb 2017
Gran Buenos Aires, Argentina • We received The Rookie of the Year Award from Hubspot on 2016 (LATAM). • Inbound Marketing Performance Analysis. • SEO Audits & Optimizations. • SEM Campaigns.
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Social Media Specialist
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Apr 2014 - Jun 2015
Bello Monte, Caracas • Goal Setting (KPIS) & ROI Reporting. • Social Media Monitoring & Analysis. • Present results to clients (nationals and internationals).
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SAP
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Germany
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Software Development
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700 & Above Employee
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Accounts Payable Specialist
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Oct 2013 - Apr 2014
Caracas • Accounts Payable Management. • Invoice Receiving & Registering through SAP platform. • Permissions Requesting & Validations for Payments. • Regional Sales Data Analysis & Reporting.
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Purchase Analyst
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Jul 2013 - Oct 2013
Chuao, Caracas Sales Department: • Sales tracking • Content, Inventory and Prices Database update. • Potential Providers Research. • Development of Customer Service Reports. Content Department: • Uploading Content for the website.
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Financial Analyst
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Mar 2012 - Dec 2012
Las Mercedes, Caracas • Valuation of Investment Projects. • Supply & Demand Research. • Prices Research. • ROI Projections. • Evaluation of Financial Statements. • Database Creation. • Training in Negotiation.
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Bancaribe
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Venezuela
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Banking
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700 & Above Employee
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Corporate Segment Analyst
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Nov 2011 - Feb 2012
El Rosal, Caracas • Corporate Accounting Accounts Maintenance & Analysis. • Corporate Clients Data Analysis & Registering. • Top Selling Companies Reporting. • Translation of Documents from English to Spanish.
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Warehouse Employee
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Jan 2011 - Jul 2011
Los Cortijos, Caracas I started working in the warehouse and then escalated to the development of inventory tracking in Excel.
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Cadena Capriles
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Newspaper Publishing
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1 - 100 Employee
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Student Internship
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Apr 2006 - Apr 2006
Caracas Knowing the different areas and processes of the company from marketing to newspaper printing, writing, and distribution.
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Education
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CIAP
Gerencia en Social Media, Comunicación digital y contenidos multimedia -
Universidad Metropolitana (VE)
Bachelor's degree, Economics -
Colegio Humboldt de Venezuela (German School)