Alberic Choi
Consultant at Cloudnifier- Claim this Profile
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Chinese Native or bilingual proficiency
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English Full professional proficiency
Topline Score
Bio
Credentials
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Microsoft Certified: Dynamics 365 Fundamentals (CRM)
MicrosoftMay, 2022- Sep, 2024
Experience
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Cloudnifier
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Hong Kong
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IT Services and IT Consulting
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1 - 100 Employee
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Consultant
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Apr 2022 - Present
• Identify requirements and objectives and provide technical or business advice with corresponding solutions • Participating in project implementation and providing consulting services, including training, system design, prototyping, application configuration and customization, system testing, to client • Closely work with development team to construct deliverables subject to customers’ requirements • Help Project Manager to monitor the project scope, schedule, quality of work and risk control. • Provide pre-sales and post-sales support and assistance Show less
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YATA HK
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Hong Kong
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Retail
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1 - 100 Employee
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Assistant Business Development Manager
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Dec 2021 - Mar 2022
• Manage eShop system revamp project – collaborate with IT and vendor to build new platform • Coordinate with merchandising team including product listing, pricing, inventory update, etc • Coordinate with marketing team for eShop digital campaigns • Handle day-to-day operations of eShop: product, inventory and order management, liaison with logistics and operations for delivery • Handle and follow up customer inquiries, complaints and goods return • Prepare regular analytics on traffic, sales, consumer insights, etc. • Plan and implement initiatives to drive awareness, customer acquisition and engagement • Manage Quick Commerce platform Show less
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Ecommerce Officer
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Jul 2019 - Dec 2021
• Assist in operating and developing the Watson’s Wine eCommerce platform (including website and App platform) for enhancing the customer eShopping journey • Monitor and ensure smooth logistics flow of eStore and all website activities • Coordinate and monitor the promotion activities for different channels (eDM, social media, SEM, affiliate, app) • Responsible for web content management and web personalization • Work closely with internal and external parties such as IT, Supply Chain, Merchandising, Customer Services and Operations to achieve business goals and targets by enhancing the performance of eStore Show less
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Dairy Farm Group
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Hong Kong
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Retail
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1 - 100 Employee
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Digital Marketing Executive
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Mar 2018 - Jun 2019
1. Assist in the planning and coordination of digital communications for Wellcome Supermarket portfolio, including Wellcome, Market Place by Jasons, Oliver’s The Delicatessen, ThreeSixty and Jasons Food & Living 2. Responsible for the Sales & Marketing activities of the e-Commerce portals including: - Data analysis & reporting - Promotion planning & coordination - Market intelligence consolidation - Website content maintenance (CMS) - Performance optimization on paid media (SEM, social media) 3. Responsible for CRM and email marketing activities - Analyse customer journey & portfolio - Planning & coordinate targeted promotion for loyalty programe - Develop marketing strategy to drive new leads and sales - Design and implement direct email marketing campaigns - Build & edit email templates using graphics, personalization and advanced features - Analyze campaign performance and suggest improvements 4. Assist in website revamp and enhancement - UI/UX Analysis - Website Design - User acceptance testing (UAT) 5. Liaise with internal departments, agencies and other service providers to ensure the marketing campaigns and tasks are cost-effectively implemented to the desired quality standards Show less
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Boss Digital Ltd
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Hong Kong
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IT Services and IT Consulting
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1 - 100 Employee
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Online Marketing Executive
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Oct 2016 - Feb 2018
• Prepare online advertising plans and strategies • Setup, manage and optimise online advertising campaigns (Facebook, Google Awords, LinkedIn) • Analyse campaign performance and give recommendations • Assist in website development, website design & ad creatives • Ensuring that projects are delivered on-time, within scope and budget • Coordinate internal resources and third parties/vendors for the flawless execution of projects • Prepare online advertising plans and strategies • Setup, manage and optimise online advertising campaigns (Facebook, Google Awords, LinkedIn) • Analyse campaign performance and give recommendations • Assist in website development, website design & ad creatives • Ensuring that projects are delivered on-time, within scope and budget • Coordinate internal resources and third parties/vendors for the flawless execution of projects
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Education
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英國新堡大學
Marketing BSc Honours, Marketing
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