Experience

ZERICA srl

• Italy
• Food and Beverage Services
• 1 - 100 Employee

• Business Development Manager

  • Sep 2021 - Present



Agrumarie Riunite Siciliane

• Italy
• Food and Beverage Services
• 1 - 100 Employee

• Marketing Sales Manager

  • Dec 2017 - Aug 2021

  I've been responsible for the company's sales objectives. I've defined the marketing and commercial strategy that was implemented through an internal team, external collaborators and a network of sales agents. I dealed with the management of the product portfolio, the elaboration of price lists and commercial policies, the definition of contracts with customers. I analyzed the market and competitors, the design of new products but also the relaunch of historical products, also taking care of the brand and packaging. I directly followed Italian executive clients and coordinate the network of sales agents, through support, motivation, definition and verification of objectives. Show less



Strategie Advisors

• Co-founder

  • Jan 2004 - Feb 2013

  Consulting firm focused on management consulting, business planning, brand positioning, coaching, fund raising and temporary management. The firm operates both with private companies and public administrations, above all in the field of company process reorganization and feasibility study. Consulting firm focused on management consulting, business planning, brand positioning, coaching, fund raising and temporary management. The firm operates both with private companies and public administrations, above all in the field of company process reorganization and feasibility study.



Sunny car in a sunny region

• General manager

  • Oct 2010 - Oct 2012

  Sunny Car in a sunny region is a project, based in Termini Imerese area, launched by Cape Regione Siciliana Private Equity Fund, with the aim to create a pilot model of sustainable mobility system in Sicily based on electric vehicle, solar charging infrastructure and R&D on electrochemical nanotechnologies for energy storage. I held the position of team leader during start up focusing on market research, feasibility study and technology scouting. After the start-up period I held board member positions in each of the companies involved: - Cape Rev Srl: company dedicated to research & development on engineering and manufacturing systems, management models of EV fleet, sale and rental models of EVs in the Mediterranean area. I’m engaged in the study of a new car sharing model suitable for EV fleet and in the company management - CR Charging solar infrastructure Srl: company dedicated to the development and management of a network of charging stations and charging points for EVs, powered by solar energy. I’m engaged in the choice of the Sunny charging station layout, the location of suitable areas and the agreements with local municipalities and in the company management. - CR Mobility solution systems Srl: a R&D company active in new technologies with special emphasis on nanowires and others nanostructured materials. In particular the activity is aimed to the nanostructured lithium-ion and lead-acid battery field, used for electric traction, and the accumulation of alternative energy production systems or portable systems. Nanowires represent a key technology for the construction of next generation electrochemical devices for energy storage based on nanostructured materials. I’m engaged in the company management. Show less



Sicilian food international

• Italy

• Temporary general manager - CEO

  • Apr 2009 - Jul 2011

  I’ve been engaged to manage the start up company, an agro industrial firm involved in production of frozen vegetables. I primarily worked on brand positioning, industrial organization, products development, marketing and sales strategy. I’ve been engaged to manage the start up company, an agro industrial firm involved in production of frozen vegetables. I primarily worked on brand positioning, industrial organization, products development, marketing and sales strategy.



Zappalà

• Catania Area, Italy

• Indipendent consultant

  • Jun 2008 - Dec 2010

  Zappalà is the largest Sicilian dairy farming; its brand is marketed by the main mass retail channels all over Italy. I’ve been engaged for an internal project on change management, strategy and new operations development, performances control, job reorganization and task analysis. Zappalà is the largest Sicilian dairy farming; its brand is marketed by the main mass retail channels all over Italy. I’ve been engaged for an internal project on change management, strategy and new operations development, performances control, job reorganization and task analysis.



Resint Sicilia

• Technology transfer intermediary

  • Jul 2008 - Nov 2010

  Senior consultant at Resint Sicilia, the Sicilian network for knowledge transfer and innovation strategy created by the Assessorato all’Industria della Regione Siciliana. I worked on knowledge management, technology transfer from research center to industrial firms, on identification of research which had potential commercial interest and strategies for how to exploit it. Senior consultant at Resint Sicilia, the Sicilian network for knowledge transfer and innovation strategy created by the Assessorato all’Industria della Regione Siciliana. I worked on knowledge management, technology transfer from research center to industrial firms, on identification of research which had potential commercial interest and strategies for how to exploit it.



SIRAM S.p.A. - Veolia Environement Group

• Indipendent consultant

  • Feb 2008 - Jul 2008

  One of the largest Italian facility management company. Project manager at their Sicilian branch. One of the largest Italian facility management company. Project manager at their Sicilian branch.



RCA

• Italy

• General Manager

  • Jan 1997 - Oct 2004

  A Sicilian based building company involved in public procurements both in Sicily and north-east Italy. A Sicilian based building company involved in public procurements both in Sicily and north-east Italy.