Alanna Lancaster

Social Media Manager at Media Whisper
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Location
US

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Credentials

  • Google Analytics
    Google
  • Social Media Marketing
    Hootsuite

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Manager
      • Jun 2019 - Present

      -Working alongside Live Nation venue marketers to generate show and brand content for social media -Creating organic and sponsored posts on Facebook, Twitter, and Instagram -Managing customer service on all social platforms -Finding community content for respective cities -Creating and running sweepstakes for ticket giveaways -Working alongside Live Nation venue marketers to generate show and brand content for social media -Creating organic and sponsored posts on Facebook, Twitter, and Instagram -Managing customer service on all social platforms -Finding community content for respective cities -Creating and running sweepstakes for ticket giveaways

    • United States
    • Consumer Services
    • 700 & Above Employee
    • Dog Sitter
      • Nov 2022 - Present
    • United States
    • Entertainment Providers
    • 100 - 200 Employee
    • Ticketing Representative
      • Aug 2018 - Jul 2019

      -Processed requests for tickets to a variety of events for The Ryman Auditorium -Reconciled cash drawer at close of shift -Provided customer service while answering telephone or customer walk-up questions -Aided in the collection and documentation of new customer data -Processed requests for tickets to a variety of events for The Ryman Auditorium -Reconciled cash drawer at close of shift -Provided customer service while answering telephone or customer walk-up questions -Aided in the collection and documentation of new customer data

    • Street Team Member
      • Jun 2019 - Jun 2019

      -Handed out flyers at CMA Fest to promote new country artist Liddy Clark -Directed fans to her Fan Fair booth for meet and greet/signing -Handed out flyers at CMA Fest to promote new country artist Liddy Clark -Directed fans to her Fan Fair booth for meet and greet/signing

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Digital Marketing Intern
      • Jan 2019 - May 2019

      -Tracked and identified trends within consumer data for artist roster accounts -Assisted with artist communication planning to fans online -Tracked and analyzed metrics of fan communities for each artist using Google Analytics, Facebook Insights, link trackers, etc. -Created and implemented email marketing campaigns -Created regular consumer facing email campaigns across accounts for artist roster to drive increased awareness for each artist around content releases, tour dates and other marketing priorities -Grew artist fan bases and fan interaction on social media -Conducted keyword research and selection for online campaigns

    • United States
    • Entertainment Providers
    • 700 & Above Employee
    • Ticket Taker
      • Jul 2018 - Sep 2018
    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • Ticket Seller
      • Feb 2018 - Jun 2018

      -Processed requests for tickets to a variety of events for The Palace Theatre -Reconciled cash drawer at close of shift -Provided customer service while answering telephone or customer walk-up questions -Aided in the collection and documentation of new customer data -Processed requests for tickets to a variety of events for The Palace Theatre -Reconciled cash drawer at close of shift -Provided customer service while answering telephone or customer walk-up questions -Aided in the collection and documentation of new customer data

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Partner
      • Dec 2011 - Feb 2018

      -Created new and original content for viewers on YouTube -Filmed -Edited using the latest version of iMovie -Uploaded videos to my YouTube channel -Occasionally posted sponsored videos to promote a brand/product -Created new and original content for viewers on YouTube -Filmed -Edited using the latest version of iMovie -Uploaded videos to my YouTube channel -Occasionally posted sponsored videos to promote a brand/product

    • United States
    • Non-profit Organizations
    • 700 & Above Employee
    • Special Events Intern
      • Sep 2017 - Dec 2017

      -Assisted with all special events including Walk MS and Monster Scramble 5K/10K -Assisted with retention and recruitment of new participants for special events -Led the effort to distribute marketing materials and marketing the event throughout the local community -Researched potential companies for sponsorship opportunities -Assisted with all special events including Walk MS and Monster Scramble 5K/10K -Assisted with retention and recruitment of new participants for special events -Led the effort to distribute marketing materials and marketing the event throughout the local community -Researched potential companies for sponsorship opportunities

    • United States
    • Civic and Social Organizations
    • 1 - 100 Employee
    • Capstone Project Lead
      • Jan 2017 - Dec 2017

      -Produced and edited a video explaining the history of Catholic Charities of the Diocese of Albany -Created 2 different brochures (1 about the history, 1 focused on the Tri-County Services) -Led the video team and trifold brochure team -Edited copy provided by our supervisor at Catholic Charities -Researched information on the historical significance of Catholic Charities -Edited photos using Photoshop to place in the video and brochures -Produced and edited a video explaining the history of Catholic Charities of the Diocese of Albany -Created 2 different brochures (1 about the history, 1 focused on the Tri-County Services) -Led the video team and trifold brochure team -Edited copy provided by our supervisor at Catholic Charities -Researched information on the historical significance of Catholic Charities -Edited photos using Photoshop to place in the video and brochures

    • Parking Attendant
      • Jun 2016 - Aug 2017

Education

  • The College of Saint Rose
    Bachelor's degree, Communications-concentration in PR & advertising
    2015 - 2017
  • Pace University
    Bachelor's Degree, Communication and Media Studies
    2014 - 2014
  • South Glens Falls Senior High School
    2010 - 2014

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