Alan Crook

Digital Marketing Specialist at Drury Outdoors
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Contact Information
Location
St Louis, Missouri, United States, US

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Credentials

  • Ad measurement Certification
    Google
    Feb, 2022
    - Oct, 2024
  • Email Marketing Certified
    HubSpot
    Feb, 2022
    - Oct, 2024
  • Analytics Certification
    Google
    Aug, 2017
    - Oct, 2024
  • Adword Display
    Google
    Jul, 2017
    - Oct, 2024
  • Adwords Search
    Google
    Jul, 2017
    - Oct, 2024

Experience

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Digital Marketing Specialist
      • Sep 2019 - Present

      Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertisingMeasuring and reporting on the performance of all digital marketing campaigns Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertisingMeasuring and reporting on the performance of all digital marketing campaigns

    • Digital Marketing Specialist
      • Jun 2019 - Sep 2019

    • United States
    • Retail
    • 1 - 100 Employee
    • Digital Marketing Coordinator
      • Jan 2018 - Jun 2019

      Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertisingMaintaining our social media presence across all digital channelsMeasuring and reporting on the performance of all digital marketing campaigns Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertisingMaintaining our social media presence across all digital channelsMeasuring and reporting on the performance of all digital marketing campaigns

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital marketing assistant / social media manager
      • Aug 2017 - Dec 2017

    • United States
    • Printing Services
    • 1 - 100 Employee
    • Marketing Coordinator
      • Jan 2016 - Jul 2017

      Develop b2b marketing campaignsWrite digital content for websites and blogsShoot and edit marketing videos Manage all website and online content using wordpressManage infusionsoft and all cms systems Develop b2b marketing campaignsWrite digital content for websites and blogsShoot and edit marketing videos Manage all website and online content using wordpressManage infusionsoft and all cms systems

    • United States
    • Entertainment
    • 700 & Above Employee
    • Remote tech
      • Nov 2015 - Jun 2017

      Set up remote broadcasts for the stationsDrive remote vans to promotional events Set up remote broadcasts for the stationsDrive remote vans to promotional events

    • Product and Marketing Manager
      • Oct 2015 - Sep 2016

      Product development and productionB2B and wholesale marketing Product development and productionB2B and wholesale marketing

    • United States
    • Media Production
    • 1 - 100 Employee
    • Freelance Assistant Editor
      • May 2015 - Aug 2015

    • Videographer / Content producer
      • Aug 2013 - May 2015

      Work on the content team to produce material for the websiteShoot and edit videos for use on the websiteHelp brainstorm ideas and execute them to help ecommerce sales Work on the content team to produce material for the websiteShoot and edit videos for use on the websiteHelp brainstorm ideas and execute them to help ecommerce sales

    • Spectator Sports
    • 500 - 600 Employee
    • Video Producer/ Editor
      • Dec 2012 - Dec 2014

       Find leads for stories and video packages Edit video packages for online and television use Produce and execute new ideas for broadcast Record live events for the organization Work with freelance producers to complete projects in a timely manner  Find leads for stories and video packages Edit video packages for online and television use Produce and execute new ideas for broadcast Record live events for the organization Work with freelance producers to complete projects in a timely manner

    • South Africa
    • 1 - 100 Employee
    • Owner/ Producer
      • Feb 2012 - Jul 2014

      Maintain all the accounts for all productionsWork with clients from beginning till end of project to ensure client satisfactionExtensive experience in filming and editing of performances, interviews, sports, news, live music, weddings, events and internet commercials. Maintain all the accounts for all productionsWork with clients from beginning till end of project to ensure client satisfactionExtensive experience in filming and editing of performances, interviews, sports, news, live music, weddings, events and internet commercials.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graduate Assistant
      • Jul 2011 - Dec 2012

      Worked for the Mass Communications department, mainly with KCLC radio station and LUTV producing content and leading a team to cover events for Lindenwood University. Worked for the Mass Communications department, mainly with KCLC radio station and LUTV producing content and leading a team to cover events for Lindenwood University.

    • Machinery Manufacturing
    • 1 - 100 Employee
    • Producer, Director, Editor
      • Aug 2008 - Dec 2012

      Working on a team with other students to produce video stories and shows for the TV stationHandle the tasks of creating, editing and formatting content of video production Shoot and edit commercials, short films, and documentaries Managed and executed all video productions such as graphics and transferring videos to web and DVDWrite, edit, and produce many different assignments in tight time frames Working on a team with other students to produce video stories and shows for the TV stationHandle the tasks of creating, editing and formatting content of video production Shoot and edit commercials, short films, and documentaries Managed and executed all video productions such as graphics and transferring videos to web and DVDWrite, edit, and produce many different assignments in tight time frames

    • Sports Director
      • Aug 2007 - Dec 2012

      Leading a team to promote, broadcast, and cover high school and college sportsScheduling and assigning jobs, along with overseeing the completion of assignmentsWriting radio commercials and spots to help promote events for the station Leading a team to promote, broadcast, and cover high school and college sportsScheduling and assigning jobs, along with overseeing the completion of assignmentsWriting radio commercials and spots to help promote events for the station

Education

  • Lindenwood University
    Master of Arts (M.A.), Mass Communication/Media Studies
    2011 - 2012
  • Lindenwood University
    B.A, Communication; radio and television production and broadcasting
    2007 - 2011
  • Ritenour High School
    2003 - 2007

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