Agile Coach and Trainer

• Jun 2022 - Present

AgileSherpas is the world’s leading Agile marketing consulting, training, and coaching firm. We take marketing organizations, teams, and professionals from high stress to high performance by translating successful Agile practices to work inside the marketing profession. I'm part of a team of highly-trained specialists who guide marketing organizations from zero to Agile in less than 18 months using the Marketing Agility Ascension©, our proprietary transformation model proven with over two thousand marketers at dozens of global enterprises. This journey blends AgileSherpas’ full capabilities with world-class certifications from the International Consortium for Agile (ICAgile), so each member of the transforming organization receives opportunities for professional development while discovering and applying proven, effective ways of working together. Learn more about how we can help you reach your desired destination: http://www.agilesherpas.com/training-services/

Marketing Manager I Corporate Secretary

• Jun 2020 - Present

Marketing Operations - Marketing & Communications Strategy - Social Media - Digital Advertising - Vendor RelationsResponsibilities- I manage all personnel and marketing projects including approving, prioritizing, assigning all projects to marketing staff, and overseeing the projects to ensure they are completed on time and within budget. I employed agile marketing practices.- I provide marketing support and creative solutions to customer service, Sales, and customers by creating customer-specific content, general ads, and fulfilling marketing requests.- I fulfill product marketing needs including product packaging design and updates, sales promotion flyers, technical sheets, website updates, digital content, product videos.- I serve as the Corporate Secretary and member of the company board.- I oversee the company branding, social media, and all marketing efforts. I will be updating the website this year.Results- Under my leadership, the Marketing Department's productivity and efficiency have increased upward of 50-60% year over year. Company leadership and sales satisfaction rating of marketing have increased by 75% and the Marketing department's internal morale rating has increased by 95%.- I have maintained a 100% completion rate on fulfilling all marketing projects on deadline and on budget.- I created the project management and communication procedures for the marketing department. This was so effective that I was asked to train all company managers on effectively using the project management software and I routinely provide project management recommendations to other departments to increase communication and efficiency.- I have been commended by the CEO for increasing the flow of communication between the Marketing Department, company leadership, vendors, and other departments.

Marketing Coordinator

• Aug 2017 - Jun 2020

VP Operations

• Jun 2010 - Jan 2021

Marketing Operations - Marketing & Communications Strategy - Diversity & Inclusion - Branding & Public Relations - Vendor, Community & Client Relations Responsibilities - I created and maintained the project management strategy by selecting the project management software, training all staff on pm procedures, and monitoring each account manager's effectiveness to increase efficiency, meet contract deliverables, deadlines, and budget. - I created and implemented strategic campaigns for many organizations to engage a diverse community and increase the effectiveness of their brand presence. I monitored, analyzed, and reported on the effectiveness of our engagement and external multimedia marketing campaigns, and provided recommendations to catalyze success. - I was responsible for overseeing the creation and execution of all client engagement and multimedia marketing campaigns, as well as events and our company and CEO’s brand presence. I served as publicist and brand manager of our CEO’s brand and the overall company brand. - I oversaw the creation, editorial calendar, and continued evolution of all external marketing elements, including websites, events, various social media platforms, digital marketing campaigns, blog content, videos, press releases, collateral pieces, promotional items, etc. Results - I helped rebuild the company by creating and maintaining the framework for how the company operated and communicated internally and externally. My tenure was one of the most profitable periods of the company's history. - I developed and refined marketing, project management, communication, client relations, and employee procedures that increased efficiency by 10%-20% year over year and client retention by 20% year over year. - I created communications, marketing, and public relations strategies and content that helped rebrand the CEO and position her as a successful author and international speaker.

VP of Operations

• Jun 2014 - Dec 2017

Recruitment & Sourcing - Training - Workforce Development - Digital Marketing - Community Relations - Client Relations Responsibilities - I managed the site creation, client relations, personnel, talent recruitment, and marketing of DCX. - I created documentation and conducted customized training sessions of the recruitment website for our nonprofit and corporate clients based on the skill level and learning styles. - I developed and executed a multi-state stakeholder engagement plan, which included multimedia marketing, events, and strategic meetings that more than doubled stakeholder engagement. - I facilitated the creation of all elements of the brand, including creating marketing materials, maintaining various social media platforms, and developing presentation materials. - Many clients purchased packages that included consulting hours. I manage the consulting schedule and conducted Diversity & Inclusion communication audits. I created our consulting process and scorecard that assessed the organization's marketing materials, branding, and communication and provided recommendations for new methods to further the company’s position as an innovative industry leader. Results - I helped to take DCX from an idea to profitability. - I created the complete framework for the operations, branding, marketing, and employer and job-seeker relations. - I maintained a 90% client retention rate. - I maintained a 95% satisfaction rate for client relations and was a sought-after consultant and trainer.

Community Assistant

• Jul 2009 - May 2010

• Served as a liaison between the residents and the management staff. • Planned events to increase resident involvement • Offered and implemented marketing ideas • Helped create monthly newsletters • Increased the number of residents that renewed their leases by 5% Skills Highlighted in this Position: Marketing Strategy | Strategic Communications | Sales | Event Planning | Event Management | Non Fiction Writing | Promotion Production | Client Care | Relationship Management |

Program Aide/Outreach Assistant

• Aug 2008 - May 2010

• Created activities and events to enrich the participants’ quality of life. • Created and submitted articles, pictures and press releases to local media to increase awareness of the center. Skills Highlighted in this Position: Public Relations | Interpersonal Communication | Client Care | Journalistic Writing | Press Release Production | Marketing | Strategic Communications | Media Relations | • Created activities and events to enrich the participants’ quality of life. • Created and submitted articles, pictures and press releases to local media to increase awareness of the center. Skills Highlighted in this Position: Public Relations | Interpersonal Communication | Client Care | Journalistic Writing | Press Release Production | Marketing | Strategic Communications | Media Relations |

Suite Concierge

• Aug 2008 - May 2010

• Provided exceptional care to suite and club holders during home football, basketball and wrestling activities. • Maintained a professional demeanor to represent Oklahoma State University to the public. Skills Highlighted in this Position: Client Care | Interpersonal Communication | Relationship Management | • Provided exceptional care to suite and club holders during home football, basketball and wrestling activities. • Maintained a professional demeanor to represent Oklahoma State University to the public. Skills Highlighted in this Position: Client Care | Interpersonal Communication | Relationship Management |

Intern

• May 2009 - Jul 2009

• Assist account executives by writing and distributing press releases, newsletters, media ops, conducting research, writing copy for web sites and maintaining relationships with clients and the media. Skills Highlighted in this Position: Media Relations | Press Release Production | Journalistic Writing | Relationship Management | Marketing | Research | Copy Writing | Strategic Communications | Marketing Strategy | Critical Thinking | Public Relations | Interpersonal Communication • Assist account executives by writing and distributing press releases, newsletters, media ops, conducting research, writing copy for web sites and maintaining relationships with clients and the media. Skills Highlighted in this Position: Media Relations | Press Release Production | Journalistic Writing | Relationship Management | Marketing | Research | Copy Writing | Strategic Communications | Marketing Strategy | Critical Thinking | Public Relations | Interpersonal Communication

Public Relations Intern

• Aug 2008 - May 2009

• Create pr position and establish goals and a pr plan for the center, cultivate relationships with the media, create brochures, write and distribute newsletters to increase awareness at OSU, and surrounding audiences. Skills Highlighted in this Position: Public Relations | Strategic Planning | Marketing Strategy | Critical Thinking | Interpersonal Communication | Journalistic Writing | Relationship Management | Media Relations | • Create pr position and establish goals and a pr plan for the center, cultivate relationships with the media, create brochures, write and distribute newsletters to increase awareness at OSU, and surrounding audiences. Skills Highlighted in this Position: Public Relations | Strategic Planning | Marketing Strategy | Critical Thinking | Interpersonal Communication | Journalistic Writing | Relationship Management | Media Relations |

PR Intern

• Jan 2008 - May 2008

• Increased awareness within the OSU and Stillwater communities, of the OSU Arts and Sciences Outreach Office • wrote four feature pieces on their study abroad trips and one feature profile piece on a foreign language professor. One article was published in the Stillwater Newspress and all were put on the College of Arts and Sciences web site. Skills highlighted in this position: Journalistic Writing | Critical Thinking | Interpersonal Communication | Public Relations | Marketing | Editing and Revision |