National Sales Director

• Jun 2022 - Present

Owner + Lead Photographer

• Jan 2021 - Present

ART | Photography is full-service portrait and event photography. ART | Photography is full-service portrait and event photography.

Strategic Account Leader

• Feb 2020 - Dec 2020

- Led national enterprise sales for expected deal size of $1-5M ARR - Successfully sourced, penetrated and closed Fortune 500 companies resulting in 15% enterprise growth- Led contract negotiations resulting in Enterprise wins across terms and conditions important to the company - Implemented and managed the onboarding of key account closures, resulting in expedited revenue of $2M ARR

Sr. Director Business Development

• Nov 2017 - Feb 2020

- Joined company as 2nd US sales person; helped develop US GTM strategy and market positioning, personally focused on health care market vertical - Researched, mapped, and developed custom acquisition plans for each prospective client resulting in 105% goal attainment closing multiple deals annually selling brand new concept - Engaged with potential clients to present the Gympass concept and penetrated large health companies- Successfully project managed over 13 new mid-large customers from start to finish, the implementation of the Gympass program, which involved keeping multiple groups aligned and on track, both on the client’s side and on the Gympass side, in order to launch successfully Show less

Senior Director Business Development

• Jul 2016 - Nov 2017

- Prospected, proposed, and won new business at agencies and marketers in the Central region, closing 2 deals of $3M ARR - Managed pipeline through Salesforce for maximum efficiency and visibility, with carefully executed follow-up to closure, and - Identified client “needs” across all addressable channels in the marketplace and drove requirements back to management - Prospected, proposed, and won new business at agencies and marketers in the Central region, closing 2 deals of $3M ARR - Managed pipeline through Salesforce for maximum efficiency and visibility, with carefully executed follow-up to closure, and - Identified client “needs” across all addressable channels in the marketplace and drove requirements back to management

Director, Business Development

• Sep 2013 - Jul 2016

- Exceeded performance and sales goals every year, successfully signing $1.1M+ in Ad ARR - Facilitated digital campaign integration kick-offs on over 20 major accounts - Served as liaison between client and rest of company for continued support - Involved in several company sponsored charity and leadership building groups Conversant Enterprise Solutions, the world’s most advanced one-to-one marketing suite, helps clients build ongoing personal relationships between their brands and every person in their target audience. We enable marketers to leverage the full potential of their customer data to maximize relevance, engagement and sales by delivering hyper-personalized one-to-one marketing communications on a massive scale. Everything from the creative to the media placement is determined in real-time and at the user and impression level — delivering superior sales results and true brand affinity. Show less

Vice President, Business Development

• Feb 2012 - Sep 2013

PromoAid has streamlined how marketers and agencies screen, research and select the marketing vehicles used to execute their strategic plans. We address a specific industry need by providing a one-of-a-kind marketing data platform containing the largest source of marketing service vendors in the industry. Backed by our experience in marketing, consumer promotion and shopper marketing, the PromoAid team performs marketing vehicle and vendor searches via our proprietary technology, overlapped with our expertise, and deliver results based on our clients' specific marketing needs. PromoAid compiled and continually updates the most sought after information on services and tactics in our database platform (including on a chain-specific basis). We not only match our clients' objectives with appropriate options for activation, but we also supply our clients with up to 31 data points of information on each option. This provides our clients a more effective and efficient way to manage the marketing vehicle selection process and gives our clients greater exposure to the types of tactics available, while saving them time and money. PromoAid currently works with agencies from holding companies including Hyper Marketing Inc. (Catapult Marketing, Ryan Partnership & RPM Connect), Omnicom (Alcone Marketing, Colangelo, TPN, The Marketing Arm & TracyLocke), WPP (G2, MARS Advertising), IPG (Momentum), as well as independent agencies including Acosta Marketing Group and Blue Chip Marketing. Marketers including Johnson & Johnson, Sun Products and Colgate also subscribe to the service as a resource for their promotional and Shopper Marketing planning needs. To learn more about PromoAid and our services, go to www.promoaid.com. Show less

Vice President, Sales

• Jan 2005 - Jun 2011

Multinational, B2B media company with divisions in North America and Europe.; Held executive strategic planning and execution responsibility for all sales, marketing, account management and pipeline management representing nine trade publications with domestic and international sales channels. Reported to COO and President. Defined short/long-range sales strategies targeting c-suite executives and presidents of Global 1000 corporations to execute feature articles and target corporation's vendors and clients for advertising sales (print & Web). Recruited, coached, managed and developed two directors and up to 28 account executives. Developed marketing plans and client retention programs, as well as sales tools. Managed and coordinated a full sales and project life cycle coordinating between all internal departments (i.e., production, editorial, editorial research, accounting/finance, IT/web). Key Projects/ · Delivered an average of $25,000 in personal monthly sales on a $15,000 goal. Accomplishments: · Implemented improved communication channels and spearheaded an aggressive de-siloing initiative to increase partnership and coordination between internal departments. · Conceptualized and launched a value-added sales strategy/service offering for advertisers; engaged production manager and editor-in-chief to ensure accuracy. Promoted within eight months of hire to a leadership role with direct oversight for two sales teams with 12 total account executives targeting senior manager contacts within multiple verticals. Key Projects/ · Producing sales manager: achieved and maintained 100%+ to sales goal annually, while Accomplishments: managing all operations of a team of 12 account executives. · Consistently delivered top five total performance for new business development and revenue generation in direct sales and sales leadership averaging $70,000 in revenue monthly. Show less

Sales Representative

• Jan 2001 - Jan 2002

Promoted rapidly to outside sales targeting small to large corporate accounts to propose, present, negotiate contracts and close a diverse line of print and Web advertising solutions. Promoted rapidly to outside sales targeting small to large corporate accounts to propose, present, negotiate contracts and close a diverse line of print and Web advertising solutions.

Intern

• 2001 - 2002