Alaa Eldakhakhny

Assignment Editor at Al Mashhad المشهد
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Contact Information
us****@****om
(386) 825-5501
Location
Dubai, United Arab Emirates, AE
Languages
  • Arabic Native or bilingual proficiency
  • English Full professional proficiency

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Credentials

  • Foundations of Business Strategy
    Coursera
    Apr, 2013
    - Nov, 2024
  • Foundations of Business Strategy
    Coursera
    Apr, 2013
    - Nov, 2024

Experience

    • United Arab Emirates
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Assignment Editor
      • Sep 2022 - Present

    • United States
    • Media Production
    • 700 & Above Employee
    • Senior Output Editor
      • May 2022 - Sep 2022

      • Leading and supervising the coverage plans of the Saudi Channels.• Assisting on the coverage plans of other MES clients.• Liaising with the network of bureaus, vendors and correspondents in planning coverage. • Liaising with clients about their coverage plans and needs.• Responsible to manage the day-to-day relationship.• Responsible to negotiate with vendors, correspondents, and clients to improve services and value.• Working with the Operations Manager on contractual negotiations, tenders, and quotes.• Responsible to monitor, evaluate and log the performance of correspondents and make recommendations. Show less

    • Producer/Reporter
      • Jan 2017 - May 2022

      TV Show Field ProducerSports Reporter covering sports events and gamesNews ReporterNews GatheringNews ManagementNews Producer

    • News Assignment Editor/Reporter
      • Jan 2017 - May 2022

  • Freelancer
    • United Kingdom
    • Public Relations and Media Expert
      • Dec 2016 - Dec 2016

    • United Kingdom
    • International Trade and Development
    • 1 - 100 Employee
    • Public Relations Officer
      • May 2016 - Dec 2016

      - Responsible for Media Relations - Responsible for Events Management - Responsible for Venue Hire Marketing,Prduction and Management - Preparing Social Media Campaigns - Video Editing and YouTube Channel - Responsible for Media Relations - Responsible for Events Management - Responsible for Venue Hire Marketing,Prduction and Management - Preparing Social Media Campaigns - Video Editing and YouTube Channel

  • HH Saudi Research & Marketing
    • London, United Kingdom
    • Executive Assistant to Company Consultant
      • Jan 2013 - May 2015

      • Preparing Business Analysis Reports for Emerged Markets and New Projects, • Preparing Presentations for the board meetings, • Responsible for advising regarding recruitment legalization and understanding appraisal process • Responsible for over-viewing and monitoring Social Media news flow, • Monitoring recruitment process through various platforms (Social Media, Job Centres, International Newspapers), • Organising Business Events and Meeting, • Preparing Business Analysis Reports for Emerged Markets and New Projects, • Preparing Presentations for the board meetings, • Responsible for advising regarding recruitment legalization and understanding appraisal process • Responsible for over-viewing and monitoring Social Media news flow, • Monitoring recruitment process through various platforms (Social Media, Job Centres, International Newspapers), • Organising Business Events and Meeting,

  • Egypt Talks Radio
    • London, United Kingdom
    • Announcer & Interviewer
      • Nov 2011 - Jan 2013

      Interviewer for a Talk Show "Shebak Taiara" (Plane Window) Announcer for "Kelma Helwa" (Sweet Word) Interviewer for a Talk Show "Shebak Taiara" (Plane Window) Announcer for "Kelma Helwa" (Sweet Word)

    • Executive Assistant to Editor
      • Nov 2005 - Dec 2012

      In charge of 2012 Budget (Drafting, implementing and executing) regarding Asharq Alawsat Newspaper and Arrajol Magazine Creation and Implementation of the Marketing plan for Arrajol Magazine - targeting the elite segment & decision makers within the Arab world Increasing advertising revenue through organising events, direct mail & sponsorship of selective media events Preparing Presentations for a new supplement "Sports Magazine" used as a Public Relation Introduction towards external business Regular attendance of International conferences and seminars i.e. The International Translation Conference in Jordan and The Economic Forum in Riyadh Built a network of contacts within governmental institutions & International authorities such as the Commonwealth & Foreign Office, US embassy and others resulting in a 70% increase in incoming news releases Organising Business meetings and trips, accompanying the EiC to meet with important officials & businessmen, such as the President of the UAE and the Egyptian minister of Information Responsible for 2 direct and 8 Indirect reports (Executive assistants & secretaries) Oversee and authorise all overheads incurred from car maintenance to general billing Co-ordination & collation of all news articles written in response to the EiC's instruction & re directing them to the relevant international news departments Reviewing, filtering and prioritising Personal and Private Post and escalating serious issues Preparing, reviewing and sorting News Briefings from International Newspapers in cooperation with offices in Saudi Arabia Created a new Filing System for the flow of information with internal departments Reduced inefficiencies in office management saving 25% of total annual costs Show less

    • Researcher and Analyst
      • May 2005 - Nov 2005

      Study and Performance Tracking Department (CEO Executive Office) Saudi Research and Marketing Group (SRMG) Holding Company for 35 Subsidiaries: May 2005 - November 2005 Preparing Market Research Studies and 5 Years Plan Studies for potential new Publications Member of Crisis Management Team responsible for instigating and issuing of PR statements related to the relocation of the London office to Dubai As part of Learning and Development, monitoring the progress of the Presentation Skills of Senior Management Preparing PR Introduction Presentations for the Subsidiary Companies as well as presentations to the Board of Directors Structured the Legal Department's filing system which held all details related to the 35 subsidiaries Co-ordination of all communication from & to the Legal department with all international Legal Authorities Show less

    • Field Reporter and Announcer
      • Jan 2005 - Apr 2005

    • Public Relation Executive - Head Chief Office Egyptian
      • Feb 2003 - Apr 2005

      Established an international network of contacts which enabled the participation in international festivals Achieved participation at Prix Jueness Festival and Erfurt Exchange both in Germany for the first time Thanks Letter for Sparing no Effort to Enhance the Image of the Nile Thematic Channels Sector Responsible for the running of the agenda for all VIPs from setting up interviews to accommodation Working with 2 direct reports organising business trips for the Senior Management and coordinating with the Minister of Information Office Show less

    • Public Relation and Marketing Manager Middle
      • May 1998 - Jan 2003

      Structured and managed the Marketing Department and created a new After sales customer service department Trained Sales & Marketing teams for participating in exhibitions as well as face to face meetings in order to sell freehold or time share units Created a Crisis Management team to face legal cases in cooperation with the Legal Department Manager Managing our membership of the Resort Condominium International Club co-ordinating the bookings of international guests Project management of the Newspaper Campaign, exhibitions, designing and printing the Resort Portfolio that lead to a sales revenue of 10 million L.E over 5 years Show less

    • Assistant General Manager and International Negotiation Manager
      • Aug 1998 - Dec 2002

      Creation and Structuring of a new Company Sourcing and buying of food raw materials, negotiating contracts from 12 different suppliers (local & international) Accomplished a 3 Years rice supplying Contract with Egyptian Army of 5 million L.E. annually turnover Accomplished 1 Year lintel supplying Contract With Egyptian Army of 1.5 million L.E. annually turnover Established a sole agency agreement for the sale of specific medical equipment across the Middle East Creation and Structuring of a new Company Sourcing and buying of food raw materials, negotiating contracts from 12 different suppliers (local & international) Accomplished a 3 Years rice supplying Contract with Egyptian Army of 5 million L.E. annually turnover Accomplished 1 Year lintel supplying Contract With Egyptian Army of 1.5 million L.E. annually turnover Established a sole agency agreement for the sale of specific medical equipment across the Middle East

    • Real Estate Marketing
      • May 1996 - Apr 1998

      Marketing 2 Resorts related to the company, and involved in the Market planning for both Representing the company in the Real Estate Exhibitions Awarded Best Marketing Representative with Highest Sales revenue in 2 Exhibitions with turnover 1.5 million L.E Marketing 2 Resorts related to the company, and involved in the Market planning for both Representing the company in the Real Estate Exhibitions Awarded Best Marketing Representative with Highest Sales revenue in 2 Exhibitions with turnover 1.5 million L.E

    • International Exhibition & Conference Organizer
      • Jan 1994 - Aug 1995

      · Establishing communication lines with various Governmental Authorities for authorisation of exhibition set up · Location managing to facilitate the demands of the exhibitors, i.e. lighting system, more space and allocation · Best Location Manager for 6 exhibitions for 2 years · Establishing communication lines with various Governmental Authorities for authorisation of exhibition set up · Location managing to facilitate the demands of the exhibitors, i.e. lighting system, more space and allocation · Best Location Manager for 6 exhibitions for 2 years

    • Assistant Branch Manager
      • Apr 1991 - Sep 1993

      Team Leader for 10 Sales Representatives, responsible for their training, sales records and performance tracking Member of Recruitment team from Interviewing to training Attended the Monthly Branch Meetings reporting Sales Performance and sharing best practice Succeeded to increase sales revenue of the branch by 25% in 1 year Awarded Best Organised Branch 4 Times Highest Sales revenue among company's Team Leaders and best Trainer Team Leader for 10 Sales Representatives, responsible for their training, sales records and performance tracking Member of Recruitment team from Interviewing to training Attended the Monthly Branch Meetings reporting Sales Performance and sharing best practice Succeeded to increase sales revenue of the branch by 25% in 1 year Awarded Best Organised Branch 4 Times Highest Sales revenue among company's Team Leaders and best Trainer

Education

  • Cairo University
    DEGREE: BSC Honours, Public Relation and Advertising
    1994 - 2000
  • Cairo University
    DEGREE: BSC Honours, Public Relation and Advertising
    1994 - 2000
  • GCSEs
    B, 5Cs
    1989 - 1990

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