Experience

Upscale Agency
• Advertising Services
• Digital Analyst

  • Apr 2023 - Present


Projukti Team

• Bangladesh
• E-Learning Providers
• 1 - 100 Employee

• Digital Marketing & Web Analyst

  • Mar 2021 - Present

  Following my successful acquisition of hands-on experience in Google Analytics, I was promoted to the role of Digital Analyst. In this capacity, my primary responsibilities include setting up tracking tags and collecting remarketing data for analysis. I then segment and analyze this data to identify unique insights that inform our marketing strategies. Additionally, I supervise the digital marketing team and guide them in optimizing paid campaigns running across Facebook, Instagram. I was also responsible to Run campaigns on YouTube, and Google utilizing data-driven decisions. Furthermore, I prepare monthly reports and present them directly to the CEO. Show less

• Google Ads Specialist

  • Jun 2020 - Feb 2021

  As a Google Ads Specialist, I was responsible for creating, managing and optimizing advertising campaigns on the Google Ads platform. This included keyword research, ad copywriting, bidding strategy implementation, and monitoring campaign performance. Through continuous analysis and testing, I ensured that our campaigns were achieving maximum ROI and driving conversions. Additionally, I provided regular reports and recommendations to clients or management to demonstrate the impact of our advertising efforts. Show less



Unilever

• United Kingdom
• Manufacturing
• 700 & Above Employee

• Campaign Coordinator

  • Nov 2018 - Dec 2019

  I was responsible to monitor Narayanganj District for a Consumer Engaging Campaign named "Laabher Bazaar". I created a Automated dashboard on Google Sheets to monitor the month end result of different Teams. I was responsible to monitor Narayanganj District for a Consumer Engaging Campaign named "Laabher Bazaar". I created a Automated dashboard on Google Sheets to monitor the month end result of different Teams.



Interspeed

• New Zealand
• Technology, Information and Internet
• 1 - 100 Employee

• BR Supervisor

  • Mar 2017 - Sep 2017

  As the BR Supervisor at Interspeed Marketing Solutions, I oversaw a team of brand representatives responsible for gathering feedback from consumers each day. My role involved ensuring that each representative was collecting accurate and comprehensive feedback and compiling reports to help improve the company's products or services. To facilitate efficient data management, I implemented the use of Google Sheets and a dashboard to monitor the team's performance. Through this position, I had the opportunity to lead a team and interact with diverse groups of people on a daily basis. Show less

• Brand Representative (BR)

  • Oct 2016 - Feb 2017

  During my time at Interspeed Marketing Solutions, I was designated as a brand representative responsible for gathering feedback from 35 consumers on a daily basis. My primary responsibility was to collect consumer feedback and provide reports to the company to improve their products or services. To ensure efficient data management, I utilized Google Sheets in conjunction with a dashboard to monitor my performance. This job provided me with the opportunity to interact with diverse groups of people on a daily basis. Show less