Experience

Bold Capital

• Brazil
• Financial Services
• 1 - 100 Employee

• Growth Marketing Specialist

  • Dec 2021 - Present

  United States Recruited as a Growth Marketing and Influencer Marketing Specialist. My primary responsibility is to work on the performance marketing for D2C brands at BoldCapital. Developed and successfully executed a D2C Growth strategy through various data-backed initiatives such as personalization, churn prevention, predictive pricing, marketing automation, etc. Conducting online marketing campaigns for clients through Search and Social platforms including Google Ads, Facebook, Instagram, Snapchat… Show more Recruited as a Growth Marketing and Influencer Marketing Specialist. My primary responsibility is to work on the performance marketing for D2C brands at BoldCapital. Developed and successfully executed a D2C Growth strategy through various data-backed initiatives such as personalization, churn prevention, predictive pricing, marketing automation, etc. Conducting online marketing campaigns for clients through Search and Social platforms including Google Ads, Facebook, Instagram, Snapchat, Tiktok, and LinkedIn. Oversee the design and delivery of reports and insights that analyze program success in areas such as customer acquisition and retention, product lifecycle, campaign effectiveness, pricing strategies, new feature impact, etc. Key Contributions/Achievements(Growth): Scaled the retention rate of a Beauty & Cosmetic brand by 25% which contributed to 40% of the overall revenue from repeated customers. Increased the product subscription rate by 5% MoM. Scaled a fitness brand sales by 5X orders per day using the conversion rate optimization using the Clickfunnels and Russel Branson strategy to create the converting landing pages. Scaled a automotive accessories brand by 10X in revenue, taking the overall business from $150K/month revenue to $1.5M/month. Key Contributions/Achievements(Influencer Marketing): Launched the subsidiary brand BoldFY focused on Influencer marketing. Worked on the market research, competitor analysis, building the brand, and launching the logo & website. Closed around 70+ Influencer deals for a D2C in a span of 90 Days on a barter system basis by automating the Influencer research, Shortlisting, signing the contract, shipping the product, and getting the final creative from Influencer using the tools Dovetale, Closed and Pandadoc. Hands-on experience with Dovetale, Heepsy, Closed, Tiktok Market place, and Snapchat marketplace. Attended a masterclass and completed the certification on Reels strategy for Instagram. Show less



DokkanAfkar.com

• Saudi Arabia
• Technology, Information and Internet
• 1 - 100 Employee

• Growth Marketing Specialist

  • Apr 2020 - Dec 2021

  Hyderabad, Telangana, India Recruited as Growth Marketing Specialist. Core Responsibility is to take care of their 360 Degree Growth marketing Strategy alongside Growth Manager and execution of the Campaigns across platforms. Key Platforms include Snapchat, Tiktok, Facebook & Instagram. With a Daily average spent of $6000, I handle an overall average budget of $180,000 Budget per Month. Key Contributions/Achievements: - Identified the Entire customer funnel, Creating Separate behavioral Paths to drive… Show more Recruited as Growth Marketing Specialist. Core Responsibility is to take care of their 360 Degree Growth marketing Strategy alongside Growth Manager and execution of the Campaigns across platforms. Key Platforms include Snapchat, Tiktok, Facebook & Instagram. With a Daily average spent of $6000, I handle an overall average budget of $180,000 Budget per Month. Key Contributions/Achievements: - Identified the Entire customer funnel, Creating Separate behavioral Paths to drive maximum sales and increase the retention rate. - Identified low hanging fruits to drive towards attaining the Short-Term Targets, which helped in increasing the Sale by 135% compared to the previous quarter. - Helped Organization grow the revenue by 3X in less than 6 Months. - Worked on Influencer growth Strategy which helped the organization attain 11+ ROAS. Show less



3DM Agency

• India
• Advertising Services
• 1 - 100 Employee

• Digital Marketing Specialist

  • Mar 2017 - Jan 2020

  Hyderabad Area, India Recruited as a Analyst and Promoted as the of Digital Strategy Specialist. Core Responsibility is to take care of Tier I clients Google AdWords, Search Engine Optimization and Social Media Strategy. Directed the Team of 6 Analysts in Executing the Digital operations for the clients. Managed Budgets between 50K Per Month to 15 Lakhs Per Month. Key Contributions/Achievements: Helped a Real Estate Client sell More than 200+ Flats in 2 Years only through Digital Platforms. Took a… Show more Recruited as a Analyst and Promoted as the of Digital Strategy Specialist. Core Responsibility is to take care of Tier I clients Google AdWords, Search Engine Optimization and Social Media Strategy. Directed the Team of 6 Analysts in Executing the Digital operations for the clients. Managed Budgets between 50K Per Month to 15 Lakhs Per Month. Key Contributions/Achievements: Helped a Real Estate Client sell More than 200+ Flats in 2 Years only through Digital Platforms. Took a Pre-School Franchise count from 40 to 145+ Pre-schools in less than a year around 2 countries. Helped a Brand reach 10M Views on their Videos at a Minimal Budget. Launched a Adventure Park and managed to get 300+ foot falls on the Day 1. Contributed in Research and Analysis of in-house Application "Scale-Up." It is Used to capture the Organic leads from any page and at any instant. Show less



Raj Web Technologies

• Digital Marketing Executive

  • Mar 2016 - Mar 2017

  Hyderabad Area, India