E-Commerce & Omnichannel Manager

• Jul 2023 - Present

E-Business Supervisor

• Mar 2021 - Jul 2023

E-Business Specialist

• Oct 2018 - Mar 2021

Ecommerce Manager

• Jan 2016 - Aug 2018

As head of e-commerce at the retail supermarket chain Thanopoulos, I developed communicated, implemented and evaluated e-commerce strategies and online marketing plans that contributed to the business. Leading a team of 5 designers and marketers, I allocated budget for site improvements, collaborated with web developments and technical teams and prepared reports and analysed conversion numbers. Achievements included: ●Designed, developed and launched the retail e-shop from the ground up with 18,000+ products and a customer experience consistent to the actual in-store experience. Received a 9/10 rating in the e-satisfaction platform from day one consistently ●Established and curated enhanced content to increase online conversions ●Optimised telephone order procedure from order entry to delivery and diminished time by a third ●Trained teams on creating quality experience. Crafted and trained staff on customer experience performance, refining procedures and call scripts ●Reduced distribution and call centres from 3 to 1 by centralising the main warehouse as primary point of distribution Show less

Store Manager

• Jun 2014 - Sep 2015

I was promoted to Store Manager in 2014, developing my leadership skills as I recruited, trained and managed a team of 5. My role involved overseeing the store’s daily operations contributing to successful sales. I prepared operational statements, selected store merchandise each season and reordered clothing low in inventory and high in preference.

Ecommerce Manager

• May 2013 - Jun 2014

In 2013, I was immersed into the world of e-commerce taking on the role of E-Commerce Manager and setting up the relevant department. I handled all decision-making for the website, social media accounts and newsletters, updated e-shop content, coordinated clothing photo shoots and styling, analysed information to deliver data driven strategies, top performance and achieve my KPIs. My most notable achievement included the design and launch of the company's first e-shop.

Wholesale Operations Assistant

• Feb 2012 - Apr 2013

Upon completing my Master's degree in London, I returned to Greece and to Lynn where I worked in Wholesale. In this role I presented the new collection in every sampling, participated in the development of pricing policy procedures and communicated daily with clients and stores to collect feedback. I consistently exceeded sales targets which enabled me to move up and take on more responsibilities.

Assistant Manager Marketing

• 2008 - 2010

During my final year of undergraduate studies, I started working for the clothing retail chain Lynne SA which was bought out by BSB. I started out in marketing where I designed the company newsletter and devised promotional programs for clients. I was highly involved in the organization of press presentations and publicity events, the monitoring and scanning of daily press coverage and the design of campaign brochures and advertising schemes. Among my most significant achievements in this role was the initiation and development of the company’s first fashion blog where I was responsible for the content development, its marketing and promotion. Show less