Experience

Smruti Pens

• United States
• Retail Office Supplies and Gifts
• 1 - 100 Employee

• Co-Founder

  • Nov 2022 - Present



Homemaker

• Stay at home mom

  • Sep 2019 - Nov 2022



Best Western Hotels & Resorts

• United States
• Hospitality
• 700 & Above Employee

• General Manager @ Best Western Plus Nashville Airport

  • Nov 2014 - Sep 2019

  • Manage the entire hotel’s staff and functions such as reservations, concierge, front desk, breakfast operations and housekeeping. Including hiring and training a staff of over 25 employees. • Increased revenue by 133% and ADR of 46% growth YOY by focusing on client acquisition and retention • Attained ranking within top 20% of all North American Best Western Hotels • Maintained a low turn over rate of 8% by gaining employee loyalty. • Assisted hotel with successful transition from Marriott to an independent brand to Best Western Plus • Won Champion Award in 2016, 2017 and 2018. Along with Chairman's Award in 2018. • Achieved top 5 TripAdvisor ratings consistently for the last three years. • Handle budgeting, forecasting revenue, sales strategies, and yield management • Achieve sales goals by proactively seeking new clients and build relationships for continued growth Show less



Fairfield by Marriott

• Hospitality
• 300 - 400 Employee

• Director of Sales and Marketing

  • Jun 2013 - Nov 2014

  • Oversaw sales for two Fairfield Inn properties and managed rates to achieve maximum ADR • Analyzed STAR and Hotelligence reports to understand the competition and win clients • Formed relationships with local business owners, organizations, social groups, and corporate businesses to maintain and expand clientele • Increased room revenue by 12% at both the locations per month • Managed event planning of the meeting space according to the client’s specifications • Oversaw sales for two Fairfield Inn properties and managed rates to achieve maximum ADR • Analyzed STAR and Hotelligence reports to understand the competition and win clients • Formed relationships with local business owners, organizations, social groups, and corporate businesses to maintain and expand clientele • Increased room revenue by 12% at both the locations per month • Managed event planning of the meeting space according to the client’s specifications



NAA Life

• Greater Nashville Area, TN

• Life Insurance Agent

  • Sep 2012 - May 2013

  • Called in house leads to meet with potential clients to determine their needs and coverage. Matched policies according to their needs and preferences. • Updated policies to stay current and made amendments to the policy as life changes. • Called in house leads to meet with potential clients to determine their needs and coverage. Matched policies according to their needs and preferences. • Updated policies to stay current and made amendments to the policy as life changes.



JRK Hotel Group

• United States
• Hospitality
• 1 - 100 Employee

• Sales Manager at Holiday Inn Express

  • May 2012 - Aug 2012

  • Prospected 30 new clients per week to increase bookings. • Solicited, negotiated and booked new and repeat business through various efforts. • Submit RFP’s and business cases. • Prospected 30 new clients per week to increase bookings. • Solicited, negotiated and booked new and repeat business through various efforts. • Submit RFP’s and business cases.



HEI Hotels & Resorts

• Hospitality
• 700 & Above Employee

• Sales Manager at Sheraton Music City, Nashville

  • Jul 2010 - May 2012

  •Maximized revenue by selling all features and benefits of the hotel, to previous, current and future clients •Sought new and existing accounts to meet and exceed revenue goals by prospecting, and making outside sales calls and site inspections •Implemented various sales strategies and management techniques in order to facilitate improved profits and increased sales •Achieved 178% of booking goal in Q1 in 2011 •Achieved 138% of booking goal in Q3 in 2011 •Maximized revenue by selling all features and benefits of the hotel, to previous, current and future clients •Sought new and existing accounts to meet and exceed revenue goals by prospecting, and making outside sales calls and site inspections •Implemented various sales strategies and management techniques in order to facilitate improved profits and increased sales •Achieved 178% of booking goal in Q1 in 2011 •Achieved 138% of booking goal in Q3 in 2011



LAC Connections LLC

• United States
• Travel Arrangements
• 1 - 100 Employee

• MIT Sales Manager

  • Jul 2010 - Oct 2010

  Shadowed and assisted all sales & service managers in their day to day activities Trained in handling new business from start to finish and prospected for new business Shadowed and assisted all sales & service managers in their day to day activities Trained in handling new business from start to finish and prospected for new business



Hotel Providence, Trademark Collection by Wyndham

• Hospitality
• 1 - 100 Employee

• Internship with Senior Sales Manager & Catering Sales Manager

  • Jan 2010 - May 2010

  Assisted the managers with future and current business planning and managing successful events

• Front Desk/Night Audit/Reservations/Concierge

  • Sep 2009 - May 2010

  •Completed, modified and cancelled reservations•Posted and allocated daily revenue•Communicated in a team environment with all departments in hotel